Martech

SEPTEMBER 28, 2023

Blog posts, eBooks, email and social post copy, and visual assets like images and videos are available with the push of a few keys on your keyboard. Many of these help with specific text-based tasks like SEO, website, blog and social media copy creation. Marketing is just one area where we’ll need to collaborate with AI. Get MarTech!

SEO 127

SEO Conversion Healthcare Education 127

Fuel Lines

JULY 8, 2016

Her blog The Lipstick Economy is well-read by marketers seeking to appeal to the 108 million women that compose the Lipstick Economy. Jamie has provided counsel to a wide variety of consumer sectors – the arts, faith-based communities, grocery, healthcare, hospitality, restaurants, travel and package goods.

Agency 255

Agency Healthcare Marketing Advertising 255

Martech

AUGUST 15, 2023

As a board member at Bayesian Health, he’s also involved in driving AI innovations for healthcare. He has also been a frequent contributor on CDPs to the Gartner Blog Network. A prolific thought leader in the CDP space, he has recently been making essential connections between customer data and customer experience.

Healthcare 96

Healthcare MarTech Education Marketing 96

Fuel Lines

JUNE 10, 2015

When I was on the editorial side of a healthcare magazine, I never ceased to be amazed at some of the obviously inappropriate pitches PR people sent my way. If you wanted to reach Chicago-area healthcare providers, our magazine could help you do so. This is a guest post written by Don Beehler.

Public Relations 275

Public Relations Agency Healthcare Communications 275

Ad Wisey

MAY 6, 2022

In the last two years, as many businesses were restricted by lockdowns and quarantines, consumers turned to online eCommerce sites and online marketplaces to purchase practically all kinds of products, including groceries, healthcare products, clothing and accessories, and even exercise equipment. . Impact of marketplaces. Level up your ads.

eCommerce 92

eCommerce Machine Learning Healthcare Food 92

Martech

MARCH 28, 2024

Nowhere is this shift more evident than in healthcare products and services. Dig deeper: Breaking through the noise: How brands can connect with today’s consumers Implementing owned asset optimization Owned asset optimization (OAO) is an approach to digital marketing that has revolutionized brand strategies for healthcare organizations.

Healthcare 105

Healthcare Pharmaceuticals Audience Conversion 105

Martech Series

JANUARY 12, 2023

The company was also included in 2022 Gartner Hype Cycle reports including the 2022 Hype Cycle for Artificial Intelligence and 2022 Hype Cycle for Healthcare Data, Analytics and AI. TigerGraph Blog. ●. Learn more about TigerGraph Cloud with our free offering here. Helpful Links. ●. Graph + AI Summit. ●. Get TigerGraph. ●.

Machine Learning 73

Machine Learning Healthcare MarTech Marketing 73

MNTN

JUNE 6, 2022

And according to a new report from healthcare ad tech firm DeepIntent, there is a reason for that growth—64% of Connected TV viewers prefer watching ads over paying more for content. . The last year has seen a rise in the number of consumers watching ad-supported Connected TV content.

Healthcare 97

Healthcare Ad Tech Video Ads Audience 97

Martech

MARCH 14, 2024

Whether it’s a blog or a LinkedIn post, you should respect your audience enough to give them something worth reading rather than posting for the sake of posting. Getting a little writing help from AI isn’t the problem. How to get it right Engaging content should have your own thoughts and a point of view.

Communications 113

Communications GDPR Healthcare MarTech 113

Martech

NOVEMBER 30, 2021

The latest version of Google’s Search Quality Guidelines refines their guidance for content quality, especially pertaining to YMYL industries (finance, healthcare, e-commerce, and so on). Link spam & guest blog posts. Being authentic and serving your users. Why are they focusing on filtering links from these areas?

SEO 101

SEO Healthcare Affiliates Finance 101

Martech

DECEMBER 26, 2023

As Daria Cuda, a partner marketing leader in healthcare IT, explains: “Suppliers are being more selective today, choosing partners where the whole is greater than the sum of its parts. He says, “This is a great way to feature your channel partners while also yielding valuable thought leadership both partners can share.”

Marketing 109

Marketing Education Electronics Healthcare 109

Martech Series

JANUARY 13, 2023

” Marketing Technology News: Lasso Announces a Significant Step Forward in Healthcare Marketing Measurement. StarStake is harnessing the utility of NFT technology to build deeper, more meaningful connections between artists and their audiences in the real world.”

Healthcare 93

Healthcare Media MarTech Marketing 93

VideoWeek

AUGUST 12, 2022

CEO Joe Root said in a blog post that access to venture capital has contracted, and ad revenues have become harder to forecast, leading to the decision. Publicis and Meta Find Lookalike Audiences Perform Best for Healthcare Marketing. JW Player Launches New End-to-End Broadcaster Solution.

Advertising 98

Advertising GDPR Banner Healthcare 98

Gods of Advertising

FEBRUARY 19, 2019

Adept at even the trickiest verticals, in B2C or B2B, i.e. enterprise software, healthcare, life sciences, etc. I’m available for consultation, freelance or long term projects. I’m fluent in new media and know how to reconcile data. Flexible in terms of pay and logistics. References upon request. May we have a conversation? Steffan1@rcn.com.

Healthcare 72

Healthcare Conversion Audience Media 72

Martech Series

DECEMBER 27, 2022

Intetics recapped the trends spotted to follow both for enterprise and consumer market players and published an overview on their blog. blockchain technology within the next decade — from e-commerce and media to healthcare, automotive, and energy. Web3 Is a Future, and This Is Where Everything Is Going.

Healthcare 40

Healthcare Fashion Food MarTech 40

AdvertiseMint

DECEMBER 7, 2023

The homepage title might say “Springfield Chiropractic Center – Gentle Pain Relief” The blog post could be “5 Benefits of Chiropractic Care for Back Pain” Images & Video Use pictures of your office, the exterior, and your providers. They remove the cold distance once common online with healthcare sites.

Marketing 52

Marketing Education SEO Media 52

All About Advertising Law

JULY 7, 2021

Healthcare – hospital mergers and opioid marketing – continues to be an issue. Click here to watch the full webinar, subscribe to our All About Advertising Law blog, or contact members of our Advertising and Marketing or eCommerce, Privacy, and Cybersecurity groups for help with addressing your unique needs.

eCommerce 52

eCommerce Healthcare Agency Conversion 52

All About Advertising Law

MARCH 31, 2020

As we previously blogged , the FTC, along with the Food and Drug Administration, began taking action against these companies by issuing warning letters to seven sellers of unapproved or misbranded products which claimed that their products could treat or prevent COVID-19.

Shipping 52

Shipping Healthcare Advertising Food 52

MNTN

JUNE 3, 2022

Report: Viewers Prefer Connected TV Ads to Traditional Ones – Ads may be more relevant to viewers if they’re watching on a smart or connected device, according to a report from healthcare ad tech firm DeepIntent.

Marketing 97

Marketing Machine Learning Affiliates Electronics 97

MNTN

JULY 21, 2022

Edmundson stressed two key findings from these numbers: CTV is being widely adopted and is thriving as a performance channel that provides advertisers with fully measurable, real-time results.

Retargeting 52

Retargeting Marketing Real Estate CPA 52

All About Advertising Law

OCTOBER 7, 2013

President Obama’s healthcare law, you say? As noted in a blog post a few weeks ago, these regulations help implement the State’s Green Chemistry Initiative designed to accelerate the use of safer products through a science-based process that evaluates chemicals of concern and identifies safer alternatives.

Healthcare 40

Healthcare Manufacturing Agency 40

MNTN

SEPTEMBER 4, 2023

Outside of regulations over federal agencies, children, certain financial institutions, and healthcare providers, the U.S. United States At this time, there is no comparable national policy in the US to the GDPR. doesn’t have any general national protections for data privacy.

GDPR 52

GDPR Cookies Pop-Up Audience 52

Martech Series

DECEMBER 30, 2022

In order to increase its presence in the healthcare IT business, Oracle purchased Cerner on June 7. Cerner is a provider of digital information systems for the healthcare industry. The acquisition of Oracle is not the only expensive healthcare transaction this year. ” Tan noted this in a blog post.

Healthcare 121

Healthcare Manufacturing Electronics Communications 121

Gods of Advertising

FEBRUARY 23, 2020

However, I recognize the usefulness in calling alcoholism a disease in terms of framing the therapeutic aspects of 12-step recovery models and in determining healthcare policies, qualifying for insurance, etc. Like with any disease, I also believe that alcoholism and drug addiction are progressive in nature.

Healthcare 69

Healthcare Communications 69

VideoWeek

APRIL 26, 2024

At the same time, the newspaper published a blog explaining the consequences of the move to its readers – namely that with lower consent rates, ad revenues could be hit. “Less money generated from advertising means that we need to ask readers to contribute to funding our journalism directly.”

Non-Profit 52

Non-Profit Cookies Ad Tech Audience 52

Clearcode

APRIL 7, 2022

In this blog post, we explain what data clean rooms are, how they work, the pros and cons of them, and why some brands are building their own. So how can advertisers still run personalized ads, measurement, and attribution without third-party cookies while still ensuring a certain level of user privacy protection? What Is a Data Clean Room?

Cookies 97

Cookies Ad Targeting Retail Audience 97

Lemonads

JUNE 16, 2021

Follow our blog or get in touch with lemonads and our team will be glad to help. Thousands of affiliates rely on the platform to develop successful campaigns, but marketers also need to learn which verticals have a higher chance of converting on the platform. Interested in learning more about MegaPush and other top networks for affiliates?

Affiliates 52

Affiliates Ad network CPC Non-Profit 52

Lemonads

DECEMBER 23, 2020

RTX focuses on mainstream traffic and the verticals that tend to produce the best results include app installs, gaming, entertainment, dating, fashion, automotive, Nutra, healthcare, sports, leisure, travel, and retail, just to name a few.

Affiliates 52

Affiliates Ad network CPC CPM 52

The Ad Tech Blog

OCTOBER 4, 2023

’ Synergy: On the other hand, AI is also becoming more normalized and integrated into various sectors like healthcare, finance, and manufacturing, suggesting elements of the Synergy phase.

Machine Learning 130

Machine Learning Healthcare Manufacturing Finance 130

VideoWeek

OCTOBER 1, 2022

Videos are a huge part of the public conversation, and they’re one of the most engaging ways people can express themselves online,” the company said in a blog post. The carousel displays relevant videos alongside tweets and trends. Best Buy Ads Taps DoubleVerify for Measurement. Omnicom Media Group and Sanofi Test Ad Carbon Emission Tracking.

Agency 52

Agency Media Non-Profit Retail 52

Single Grain

APRIL 6, 2023

Or, if you work in the healthcare industry, you might look at what marketers in the retail industry are doing. And don’t forget to read blog posts like ? For example: If you’re a marketer, check out what some popular creative agencies are doing on social media to get ideas for your own content.

Fashion 52

Fashion Healthcare Media Audience 52

Martech

DECEMBER 1, 2023

Outbound: Three BDRs send cold emails and communicate with prospects from the marketing and advertising industry, four — with leads from healthcare and pharmaceutical companies, two — with potential clients from financial institutions, etc. This is an awesome opportunity to keep your brand top of mind.

Marketing 98

Marketing Communications Pharmaceuticals Conversion 98

Lemonads

OCTOBER 30, 2020

Nutra and Healthcare Finally, the Nutra and healthcare industries have also been delivering outstanding results, albeit at a slower pace. If you want to learn more about the best affiliate programs, follow our blog or contact lemonads and our team will be glad to help.

Affiliates 52

Affiliates Healthcare Education Electronics 52

Single Grain

JUNE 21, 2023

Sprout Social ) LinkedIn is responsible for 50% of social media traffic for B2B websites and blogs. Second place is India, with 62 million users, and the third is China, with 50 million users. Oberlo ) Bermuda has an ad reach of 104.8%. Influencer Marketing Hub ) LinkedIn has better brand awareness in the UK than in the U.S. Demand Sage ) 2.7

Advertising 98

Advertising Marketing CPC ROI 98

Single Grain

APRIL 10, 2020

Tim Soulo’s $799 “Blogging for Business” course on Ahrefs is now free! Through June 30, Mailchimp is offering free standard service to eligible groups (local governments, schools, healthcare providers, nonprofits) that are sending critical public health information about COVID?19. Ahrefs (course). CircleLoop (service).

Marketing 128

Marketing Education Non-Profit SEO 128

Single Grain

JULY 13, 2023

In this blog post, we will explore how these traditional marketing tools still have a place in your marketing strategy. Unlike regular articles or blog posts, white papers offer in-depth analysis, insights, and recommendations based on thorough research and expertise.

Marketing 52

Marketing SEO Education Audience 52

Single Grain

OCTOBER 5, 2023

Regulatory and Compliance Concerns: Especially in sectors like finance, healthcare or critical infrastructure, regulatory and compliance concerns are paramount. Devote your social media channels, podcast, videos or blog to one specific focus. Not a great ROI, right?

Audience 59

Audience Healthcare Finance Conversion 59