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Big Finance Has a Sustainability Problem. These Brands Have Solutions

Adweek

The first question David Hayman asks new people he meets is if they know where their pension money is held. Most say they don't. If you're reading this in the U.K., you might be surprised to learn that yours is most likely invested in fossil fuels, tobacco or arms. In the U.S., just 14 public.

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The BRAG Blog: How CashApp Ruled Finance

Ad Colony

As you can see in the box, no finance apps did extremely poorly in our BRAG index with a lot of apps clustered around the middle. In fact, Finance had the most apps with a BRAG Index > 1 of any category. The post The BRAG Blog: How CashApp Ruled Finance appeared first on AdColony.

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Skyy Vodka finances nuptials to celebrate same-sex marriage bill

Marketing Dive

An Instagram sweepstakes will see the spirits marketer fund 100 weddings in a show of support for marriage equality

Finance 72
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Alethea Closes $10M Series A Financing Led by Ballistic Ventures

Martech Series

The post Alethea Closes $10M Series A Financing Led by Ballistic Ventures appeared first on MarTech Series. Investment to Advance Efforts to Detect and Mitigate Disinformation.

Finance 83
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The Specialist Works wins £20m Neilson finance account

More About Advertising

The post The Specialist Works wins £20m Neilson finance account first appeared on More About Advertising. Advertisers Agencies Finance Media Neilson the specialist worksThe Specialist Works, now part of the Stagwell empire, as won £20m Neilson Financial Services media account (below.)

Finance 56
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Zone·tv Closes $22.5 Million Financing To Drive Growth

Martech Series

The combined financing results in an optimal capital structure, lower cost of capital and a significant investment for future growth. Million Financing To Drive Growth appeared first on MarTech Series.

Finance 81
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Citibank Partners Yahoo to Enhance Public Literacy on Personal Finance

Exchange Wire

Yahoo and Citibank have teamed up to launch Life and Money, a dedicated personal finance hub geared towards diverse audiences, providing fresh perspectives on money, and equipping them for their financial journey across different life stages. Hosted on Yahoo Finance [.].

Finance 83
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The BRAG Blog: How CashApp Ruled Finance

Digital Turbine

The BRAG Blog: How CashApp Ruled Finance . As you can see in the box, no finance apps did extremely poorly in our BRAG index with a lot of apps clustered around the middle. In fact, Finance had the most apps with a BRAG Index > 1 of any category.

Finance 52
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Mobile Monday: The Growing Role of Finance Apps and Shopping App Visits Up This Holiday Season?

Digital Turbine

In this edition of Mobile Monday, we’re covering useful insights about finance apps and the Learn all about these stories in this week’s Mobile Monday! Five Things About Finance Apps. What else can these Brand Insights tell us about finance apps?

Finance 73
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Sentra Raises $30 Million Series A Financing to Meet Growing Demand for Data Security in the Cloud

Martech Series

The new financing, secured just 18 months after the company was founded, brings the total capital raised to over $53 million.

Finance 79
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Advertising Finance Hub in Salesforce for Publishers and Agencies

Advendio

It is no secret that advertising finance, just like any other area of the media industry, faces multiple challenges, most of them related to the constantly evolving market. Streamlined finance operations. So does your business need an all-in-one advertising finance hub?

Finance 66
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Marketing budgets under threat as finance directors tighten screws – WFA and Ebiquity

More About Advertising

Finance directors are putting marketing and advertising budgets under heavy scrutiny as companies across the world face a volatile and unpredictable marketplace, according to new research from the World Federation of Advertisers (WFA) and Ebiquity.

Finance 56
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Pioneering Video AI Startup, ShortTok, Announces Financing from Info Edge Ventures

Martech Series

ShortTok , an early-stage software company developing automated visual storytelling technologies, announces today that it has secured a financing commitment from Info Edge Ventures, subject to regulatory approvals.

Finance 83
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CometChat Strengthens its Leadership Team with a Focus on Revenue Growth and Finance

Martech Series

CometChat, the leading in-app chat provider, announced the expansion of its executive team with the addition of Melissa Ordway in the role of VP of Finance and John Hyde as Chief Revenue Officer.

Finance 83
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Fiscalnote Announces Strategic Partnership With South Korea Consumer Finance Leader Shinhan Card

Martech Series

“We are very excited to partner with Korea’s foremost credit card, consumer finance and technology leader in Shinhan Card. The post Fiscalnote Announces Strategic Partnership With South Korea Consumer Finance Leader Shinhan Card appeared first on MarTech Series.

Finance 81
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The Co-op Bank calls out banks that finance climate change

More About Advertising

A new campaign from Dentsu Creative lifts the lid on fossil fuel finance with a message about the climate-unfriendly behaviour of many banks — in contrast to the Co-operative Bank, which hasn’t financed fossil fuel production for 20 years.

Finance 56
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Finance Influencers Footprint Growing: Posting 2x More on Instagram and 5x More on YouTube vs All Other Influencers

Martech Series

After performing a deep dive into influencer growth and engagement on YouTube and Instagram, Emplifi found that finance influencers are publishing more content – and gaining more traction. Finance influencers take the lead on YouTube.

Finance 82
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Why The Wall Street Journal is centering personal finance on its new commerce site Buy Side

Digiday

But Leslie Yazel, head of content for Buy Side, believes that these circumstances could benefit her team’s editorial strategy, thanks to the personal finance focus featured in each article. Subscribe: Apple Podcasts • Stitcher • Spotify.

Finance 53
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YOYI TECH Acquires LinkFlow, Closes $20 Million D+ Round Financing, and Leads the Industry in Omnichannel Intelligent Marketing

Martech Series

In addition, YOYI TECH also announced the closing of its $20 million D+ round financing, led by Samsung Venture Investment?SVIC?,

Finance 82
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Here’s where two-year-old finance platform Willa is finding creative freelancers, influencers to target

Digiday

The post Here’s where two-year-old finance platform Willa is finding creative freelancers, influencers to target appeared first on Digiday.

Finance 49
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Anonos Secures $50 Million in IP-Backed Financing to Deliver Data Privacy Technology with 100% Accuracy and Utility to Data-Driven Enterprises

Martech Series

The technology’s 26 granted international patents and more than 70 additional patent assets serve as the backbone of this financing that takes us to a new level of business execution.”.

Finance 82
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Brand Finance: UK’s top brands lose £30bn in 2020, and not all of it will bounce back

More About Advertising

Every brand in the Brand Finance UK top 10 lost value last year, and many are likely to see a permanent decline, thanks to long term trends. The post Brand Finance: UK’s top brands lose £30bn in 2020, and not all of it will bounce back first appeared on More About Advertising.

Finance 65
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WPP finance boss Richardson outlines changes to come – are agencies now part of the gig economy?

More About Advertising

Advertisers Agencies Creative Finance Media News featured JWT ogilvy WPPWPP’s outgoing CFO Paul Richardson (below) has been giving delegates at a conference in Barcelona a peek under the bonnet of the stuttering holding company limo. First off he’s confirmed that WPP plans to sell up to 80 per cent of its research unit Kantar, hoping to keep between 20 and 40 per cent depending.

Finance 76
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FTC Staff Perspectives on Small Business Financing Enforcement Dangers

All About Advertising Law

The staff of the Federal Trade Commission’s (FTC) Bureau of Consumer Protection released a much-anticipated paper on small business financing that highlights enforcement dangers on February 26, 2020. Finance providers that offer products with different features.

Finance 52
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Monarchy is worth £67.5bn to UK says Brand Finance

More About Advertising

Consultancy Brand Finance has been looking at the “brand value” of the UK monarchy – not their personal finances – and deduced that the capital value of the UK monarchy as a business is a hefty £67.5bn, making an annual contribution to the UK economy of £1.766bn whereas its actual cost per head of population. Finance News Politics

Finance 40
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ANNA brings in the new (finance), AKQA puts a new spin on old Gore-Tex

More About Advertising

Advertisers Agencies Creative Finance News PRANNA Money (Absolutely No Nonsense Admin) is a challenger mobile business account – “for entrepreneurs and creatives” it says here – and it’s raising crowd-sourced money as well as trying to recruit customers with a new campaign ‘Equity for Mugs’ from Taylor Herring and Chips films. Sounds pretty challenging. So it imagine Antiques Roadshow 70.

Finance 48
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VW pulls US ads as emissions scandal blasts finances

More About Advertising

Advertisers Agencies Finance Media emissions scandals featured us ads vwVolkswagen has canned all its mainstream US advertising in the wake of the emissions scandal and it can only be a matter of time before it does likewise in the UK and elsewhere. This has the potential to be another financial disaster for VW – if the media owners in question levy penalty charges as.

Finance 56
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FTC Remains on Consumer Finance Enforcement Beat

All About Advertising Law

With all eyes on the CFPB and its future fate, it’s easy to overlook the FTC’s activities in the consumer finance world. But that would be a mistake.

Finance 43
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New York-Based Business Financing Companies Allegedly Deceive and Threaten Business Consumers

All About Advertising Law

The FTC continues policing business-to-business deception and its focus on small-business financing. But defendants’ financing contracts included a “personal guaranty.” FTC Staff Perspectives on Small Business Financing Enforcement Dangers.

Finance 52
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Inside VISA’s $11.4M ad spend: How one of the largest finance MNCs in the world is disrupting the e-payments market.

Ad Beat

Founded in 1958, Visa is an American multinational finance company that facilitates electronic funds transfers throughout the world, most commonly through Visa-branded credit cards, gift cards, and debit cards. Ad Networks Case Study Finance fintech mastercard payment visa

Finance 52
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Tom Denford from ID Comms and Brian Wieser of Pivotal Research: holding company finances are a black box

More About Advertising

Tom and Brian talk about the challenges of making sense of holding company finances, the importance of new business and what it will take for consultancies to make a big money bid. Ad Tech Advertisers Agencies Analysis Creative Finance Media News Sponsored featured id commsOn this week’s #MediaSnack Tom Denford chats to Brian Wieser, the marketing business’s favourite analyst.

Finance 43
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Exterion Media to launch Media for Equity financing model for London start-ups

More About Advertising

The new programme is an extension of its EM Ventures which has already worked with 30 companies including Squadron Venture Media, Finance Media News exterion media london underground mmedia for equityOut of home operator Exterion Media is expanding its EM Ventures with the launch of a Media for Equity programme offering start-ups outdoor advertising space and other services in return for an equity share.

Finance 40
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Consumer Finance Enforcement Activity in a New Administration

All About Advertising Law

Members of Venable’s Consumer Financial Services Practice , along with Paula-Rose Stark, a former attorney at the CFPB, now with Chain Bridge Partners, LLC, ‎recently discussed the current and evolving state of federal and state consumer financial protection law and policy.

Finance 40
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Top changes at McCann as holding companies slim down creative

More About Advertising

Advertisers Agencies Creative Finance Media News Technology featured Interpublic mccann

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Wunderman Thompson wins Kraft Heinz’s new Sosu

More About Advertising

Advertisers Agencies Creative Finance News Wunderman ThompsonWunderman Thompson Spain has won a new Kraft Heinz brand, Sosu pan-Asian meal kits under the Amoy banner.

Banner 56
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Great Pitch Company expands into Italy

More About Advertising

Advertisers Agencies Creative Finance Media News agency pitches

Finance 65
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The Arena Group Acquires Fexy Studios, Expanding Its Video Footprint

Adweek

The sports, finance and lifestyle publisher The Arena Group, which houses editorial titles including Sports Illustrated, The Street and Parade, has acquired Fexy Studios, a digital video and content production studio with a focus on food media, in a stock-and-cash transaction.

Food 232
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Alison Lomax Named as YouTube’s New MD for UK and Ireland

Adweek

Lomax, who joined Google in 2011 as part of its creative agency team, was previously managing director of finance, automotive, marketplaces and travel, a position she took up last September.

Finance 211
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Keurig Dr Pepper Demands 360-Day Payment Terms in PR Agency RFP

Adweek

Now the brand is facing scrutiny for stipulating that pitching agencies either agree to exceptional 360-day payment terms or obtain financing from a third-party bank. Keurig Dr Pepper (KDP) completed a U.S.

Agency 260
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Ogilvy Netherlands leads AkzoNobel Europe win

More About Advertising

Advertisers Agencies Creative Finance News featured ogilvyOgilvy seems to have well and truly rediscovered its new business mojo and now it’s won AkzoNobel, whose brands include Dulux and Sikkens, across multiple EMEA markets.

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A tale of two ads: Kevin Bacon (and daughter) for Hyundai, purpose overdose at Avon

More About Advertising

Advertisers Agencies Creative Finance Media News PR Research Social MediaKevin Bacon was once a rather fine, edgy Hollywood actor but for years now he’s been regaling us for EEC, courtesy of Saatchi and Saatchi.

Media 56
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Budweiser kicks off World Cup bid – with own goal

More About Advertising

Advertisers Agencies Creative Finance Media News PR featured world cup

Finance 94
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Aviva hacks its way through the financial undergrowth

More About Advertising

Advertisers Agencies Creative Finance News PR adam&eve/ddb featuredAdam&eveDDB is finishing 2022 in storming style, its funny Twix ad is leading our leaderboard on My Ad of the Year, with Calm closely behind, and another triumph for John Lewis in the bag.

Finance 70