article thumbnail

Shiv Gupta Embraced Education to Become an Ad-Tech Entrepreneur

Adweek

Shiv Gupta is widely considered an early ad-tech guru, founding ad-tech education firm U of Digital to help tech workers be more savvy at their jobs. The platform reaches employees at 44 companies including Yahoo, Pinterest, Nielsen and FreeWheel to teach the nuts and bolts of programmatic advertising.

Education 199
article thumbnail

Delaware North Uses AR to Educate People About the Importance of Bees

Adweek

April is Earth Month, and to celebrate, hospitality and entertainment company Delaware North launched a "Bee the Difference" campaign in partnership with The Bee Cause Project to educate people about the importance of the earth's pollinators. This campaign will.

Education 236
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Microsoft’s Xbox Does More Than Entertain—It Educates

Adweek

They also help train and educate those seeking careers in the gaming industry through developer programs. Microsoft's Xbox gaming console has been a dominant presence in the homes of players who enjoy competitive franchises like Halo and Call of Duty. The team behind the Xbox doesn't want to just entertain, however.

Education 173
article thumbnail

McCain’s Roblox Experience Aims to Educate Gen Z on Farming Issues

Adweek

Perhaps agriculture and frozen chips aren't the likeliest inspiration for an online game but joining the stampede from brands to launch their own virtual experiences, McCain Foods has opened a space on Roblox that will aim to educate consumers about regenerative farming.

Education 233
article thumbnail

2020 Database Strategies and Contact Acquisition Survey Report

Database benchmarks for education and resource prioritization. Insights detailed within this report include: Tools marketers are using to gain deeper intelligence on current and prospective customers for better targeting and messaging. New tactics to acquire data to reach marketing goals.

article thumbnail

With the Imperative of Climate Change, Creative Education Must Evolve

Adweek

Advertising education was once perversely simple. Developing talent meant wrangling students to good print ideas, maybe a storyboard, then tissues, feedback, more feedback, comps, printing, foamcore. The goal was: How can we make work that sells while looking clever at the same time? Sublimely na?ve, ve, sadly irresponsible in hindsight.

Education 232
article thumbnail

This Ad Council PSA on the Fentanyl Crisis Turns Former Drug Dealers Into Classroom Educators

Adweek

With an increase in counterfeit prescription pills laced with fentanyl playing an increasingly large role in these statistics, many experts hope that education might prove to be a vital component in the fight to end the opioid crisis. Deaths from drug overdoses topped an unprecedented 100,000 annually in the U.S. as of April 2021.

Education 209
article thumbnail

Reaching Unreachable Candidates

Speaker: Patrick Dempsey and Andrew Erpelding of ZoomInfo

Advanced search: Narrow the search to find candidates using specialized filters like education, and current company technologies. We have added 10's of millions of personal emails and mobile records. Basic search: Easily search using keywords, job title, location, industry, and more.