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Shiv Gupta Embraced Education to Become an Ad-Tech Entrepreneur

Adweek

Shiv Gupta is widely considered an early ad-tech guru, founding ad-tech education firm U of Digital to help tech workers be more savvy at their jobs. The platform reaches employees at 44 companies including Yahoo, Pinterest, Nielsen and FreeWheel to teach the nuts and bolts of programmatic advertising.

Education 239
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Delaware North Uses AR to Educate People About the Importance of Bees

Adweek

April is Earth Month, and to celebrate, hospitality and entertainment company Delaware North launched a "Bee the Difference" campaign in partnership with The Bee Cause Project to educate people about the importance of the earth's pollinators. This campaign will.

Education 253
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Microsoft’s Xbox Does More Than Entertain—It Educates

Adweek

They also help train and educate those seeking careers in the gaming industry through developer programs. Microsoft's Xbox gaming console has been a dominant presence in the homes of players who enjoy competitive franchises like Halo and Call of Duty. The team behind the Xbox doesn't want to just entertain, however.

Education 207
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McCain’s Roblox Experience Aims to Educate Gen Z on Farming Issues

Adweek

Perhaps agriculture and frozen chips aren't the likeliest inspiration for an online game but joining the stampede from brands to launch their own virtual experiences, McCain Foods has opened a space on Roblox that will aim to educate consumers about regenerative farming.

Education 275
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2020 Database Strategies and Contact Acquisition Survey Report

Database benchmarks for education and resource prioritization. Insights detailed within this report include: Tools marketers are using to gain deeper intelligence on current and prospective customers for better targeting and messaging. New tactics to acquire data to reach marketing goals.

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With the Imperative of Climate Change, Creative Education Must Evolve

Adweek

Advertising education was once perversely simple. Developing talent meant wrangling students to good print ideas, maybe a storyboard, then tissues, feedback, more feedback, comps, printing, foamcore. The goal was: How can we make work that sells while looking clever at the same time? Sublimely na?ve, ve, sadly irresponsible in hindsight.

Education 253
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CeraVe Made a Soap Opera to Educate Gen Z About Drama-Free Skincare Habits

Adweek

When a glamorous young woman named Xochitl Cleansington begins her day, all seems well in the family mansion. The first sign of trouble appears when her bottle of CeraVe cleanser is empty. She searches for a backup, but all she finds is a cabinet full of hand soap. Cue a dramatic scream and swelling soundtrack,

Education 267
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Reaching Unreachable Candidates

Speaker: Patrick Dempsey and Andrew Erpelding of ZoomInfo

Advanced search: Narrow the search to find candidates using specialized filters like education, and current company technologies. We have added 10's of millions of personal emails and mobile records. Basic search: Easily search using keywords, job title, location, industry, and more.