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Spotify Awards Its Global Media Account to a Dedicated Publicis Media Unit, OneVibe 

Adweek

Spotify's media review has concluded today with the account awarding global media duties to Publicis Media. It's a variation of Publicis Media's "Power of One" model, which taps agency talent from across its media agencies, Spark Foundry, Starcom and Zenith. The global.

Media 335
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Gizmodo Acquired by French Media Firm Keleops

Adweek

Technology publisher Gizmodo was acquired Tuesday by French media company Keleops, according to its founder and CEO Jean-Guillaume Kleis. Financial terms of the transaction were not disclosed. The entire Gizmodo staff will receive offer letters to stay with the company, and Keleops plans to expand the team in the near future.

Media 351
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Lego Hands Global Media Account to Publicis One

Adweek

The Lego Group has appointed Publicis One as its global media agency following an 18-month pitch, ending its seven-year relationship with IPG's Initiative.

Media 260
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Minute Media Refines Portfolio to Rebuild Sports Illustrated Brand

Adweek

The sports media company Minute Media, owner of The Players Tribune, FanNation and 90min, is making several changes to its portfolio designed to streamline its assets and rebuild the Sports Illustrated brand, after acquiring its licensing rights in March. On Thursday, Minute Media announced it is rebranding FanNation to On SI.

Media 307
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Retail media advertising: How e-commerce is becoming AdTech’s next frontier

what retail media advertising is what a retail media network is how the changes in the privacy landscape benefit retail media networks how retail media network functions market overview of retail media networks

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ADWEEK’s Media All-Stars Are Embracing Changing Technology

Adweek

ADWEEK's Media All-Stars represent the changing face of media, from small, independent agencies to integrated networks and international clientele. For the.

Media 292
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Hershey Chooses Dedicated Publicis Team After a US Media Review

Adweek

media roster. It did so because the company wanted to "ensure media continues to operate and thrive as a growth engine for Hershey," according to Vinny Rinaldi, head of U.S. media for Hershey. In May, Hershey announced that it would review its U.S. Now, the company has selected a newly created team, MiltonONE, from Publicis,

Media 247