Adweek

OCTOBER 10, 2024

Allen Media-owned station KADN in Lafayette and Acadiana, Louisiana has laid off staff due to "economic challenges." The Fox and NBC affiliate will also drop their morning and noon newscasts. The Advocate said a source told them, "the cuts include the faces of its morning show, Good Day Acadiana -- reporter Al Hebert, co-anchors Alex.

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Adweek

OCTOBER 18, 2024

The financial news publisher Bloomberg Media is launching a Weekend Edition product on Friday, part of a broader initiative to boost subscriber retention and increase weekend readership.

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Adweek

OCTOBER 8, 2024

Mediaplus, part of the Serviceplan Group, has won the pitch for the global media account of the technology and services giant Bosch. The independent agency group will now oversee media strategy, planning, and purchasing for ten different Bosch business units in 38 countries.

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Adweek

AUGUST 27, 2024

Social media managers have no shortage of advice on how to do their jobs better. Everyone with an Instagram account and a pulse think they know how to run a brand social media account best.

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Adweek

MARCH 8, 2024

Spotify's media review has concluded today with the account awarding global media duties to Publicis Media. It's a variation of Publicis Media's "Power of One" model, which taps agency talent from across its media agencies, Spark Foundry, Starcom and Zenith. The global.

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Adweek

OCTOBER 8, 2024

Russian state media company VGTRK, which owns and operates the country's main national TV stations, was targeted in a massive cyberattack Monday that a Ukrainian government source said Kyiv's hackers had caused.

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Adweek

OCTOBER 11, 2024

Beis, the six-year-old luggage company founded by actress and founder Shay Mitchell, is drumming up social media buzz from its employees. While competing luggage brands like Away and Monos give creators the keys to growing their social media followings, Beis is seeing the most social engagement from posts created by its own staff.

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Media Advertising 284

Adweek

OCTOBER 11, 2024

Allen Media-owned station KADN in Lafayette and Acadiana, La., laid off staff due to "economic challenges."

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Media 270

Adweek

OCTOBER 10, 2024

The editorial board of one of Ukraine's most respected media outlets, Ukrainska Pravda, accused President Volodymyr Zelenskyy's office of launching an "ongoing and systematic pressure" campaign against it that threatens the independence of its work.

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Media 270

Adweek

SEPTEMBER 19, 2024

Publicis Groupe has entered into an agreement to buy Mars United Commerce, one of the largest independent agencies specializing in retail media. According to Publicis, the acquisition of United Mars Commerce will help brands through all aspects of retail media, from planning, buying ads, and tracking sales from campaigns.

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Adweek

SEPTEMBER 4, 2024

Brian Stelter, a media reporter and pundit who left CNN two years ago amid differences with the network's previous leadership, is returning to the company as its chief media analyst and writer of its Reliable Sources newsletter. CNN's Reliable Sources is back. NYT) In a surprise edition of the newsletter Tuesday evening, Stelter.

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Media 312

Adweek

JUNE 4, 2024

Technology publisher Gizmodo was acquired Tuesday by French media company Keleops, according to its founder and CEO Jean-Guillaume Kleis. Financial terms of the transaction were not disclosed. The entire Gizmodo staff will receive offer letters to stay with the company, and Keleops plans to expand the team in the near future.

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Adweek

SEPTEMBER 26, 2024

Media startup The Free Press raised a further round of funding from investors, valuing the business at about $100 million as it positions itself for the next phase of growth. (FT)

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Adweek

SEPTEMBER 20, 2024

Byron Allen's Allen Media Group is planning deeper cost cuts as it stares down debt maturities, and it has retained advisers, according to people familiar with the matter. Bloomberg) The company's $840 million term loan, which is maturing in 2027, was trading at around 65 cents on the dollar as of Tuesday, down from 88.

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Adweek

SEPTEMBER 20, 2024

Public media knows it has a problem. Since joining the industry two years ago, the most common phrase we've heard is "We need to meet people where they are." They're right--we have a distribution problem. But we're skirting around a bigger issue. You can buy reach. You can put your show on social. But none.

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Media Advertising 293

Adweek

SEPTEMBER 30, 2024

Gaming and entertainment media publisher Gamurs Group cut 30 staff worldwide, saying the layoffs were necessitated by Google changes including its "Helpful Content" update late last year. Press Gazette)

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Adweek

SEPTEMBER 4, 2024

ADWEEK has exclusively learned that Omnicom Media Group and WPP have won Amazon's media review. After a comprehensive advertising agency review for our consumer business, we've chosen to partner with OMG and WPP," Amazon spokesperson Margaret Callahan said in a statement.

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Adweek

AUGUST 20, 2024

For over 20 years, ADWEEK has been honoring the most dynamic media plans and executions from around the world. This year, our Media Plan of the Year awards recognize honorees across 27 categories, ranging from Best Use of AI to Best Use of Streaming Media. Whether it was a campaign to counter an auto sales.

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Adweek

MAY 14, 2024

ADWEEK's Media All-Stars represent the changing face of media, from small, independent agencies to integrated networks and international clientele. For the.

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Media Agency Marketing 318

Adweek

MAY 23, 2024

The sports media company Minute Media, owner of The Players Tribune, FanNation and 90min, is making several changes to its portfolio designed to streamline its assets and rebuild the Sports Illustrated brand, after acquiring its licensing rights in March. On Thursday, Minute Media announced it is rebranding FanNation to On SI.

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Media 332

Adweek

SEPTEMBER 20, 2024

The Federal Trade Commission said Thursday that it found that several social media and streaming services engaged in "vast surveillance" of consumers, including minors, collecting and sharing more personal information than most users realized.

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Media Advertising 284

Adweek

FEBRUARY 20, 2024

Exverus means "from the truth" in Latin, and that phrase is at the heart of what the fast-growing media agency does for its clients. In less than a decade, Exverus has grown from a two-person shop to a 40-plus-person, full-service media agency that fosters relationships through its niche of supporting challenger brands.

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Media Agency 284

Adweek

SEPTEMBER 3, 2024

Incentive programs between large media companies and agencies continue to lead to poor advertising decisions and less transparency for smaller clients, 10 sources from agencies, brands, and publishers told ADWEEK. There is.

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Adweek

OCTOBER 21, 2024

Financial news publisher Bloomberg Media launched a Weekend Edition product Friday, part of a broader initiative to boost subscriber retention and increase weekend readership.

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Media 157

Adweek

SEPTEMBER 18, 2024

Advertising trade organization the Interactive Advertising Bureau today released a new set of standards for in-store retail media, aiming to align the industry on how digital ads are sold and measured inside retail stores. retail.

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Retail Media Agency Advertising 300

Adweek

MAY 8, 2024

After a global media review spanning more than four months, Fossil Group is consolidating its account with the Stagwell agency Assembly. The brand is winding down its regional relationships with 15 agencies and will now entrust Assembly with its integrated media management and data and measurement duties across all of its paid channels.

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Adweek

JULY 1, 2024

The Lego Group has appointed Publicis One as its global media agency following an 18-month pitch, ending its seven-year relationship with IPG's Initiative.

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Adweek

MARCH 20, 2024

Penske Media Corp., which owns a portfolio of entertainment titles including Variety and The Hollywood Reporter, is exclusively selling Vox Media's advertising inventory in Canada, according to PMC chief revenue officer Craig Perreault. Vox Media.

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Adweek

AUGUST 12, 2024

Ad Net Zero, a global initiative to curb the advertising industry's climate impact, will take over sole ownership of an ongoing effort to standardize media decarbonization.

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Adweek

AUGUST 1, 2024

Retail media has transformed the advertising landscape, and ADWEEK has launched a new channel dedicated to it. We're now poised to demystify it for both buyers and sellers and reveal everything about its major players and those who are striving to be major players.

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Retail Media Advertising Ad Tech 300

Adweek

SEPTEMBER 23, 2024

California will, starting in 2027, prohibit social media platforms from deliberately delivering addictive feeds to minors without parental consent as part of a new law. Axios) SB 976 also bans companies from sending notifications to users identified as minors between midnight and 6 a.m. or during the school day from 8 a.m. to 3 p.m.

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Adweek

AUGUST 13, 2024

Public filings show several chief executives of media companies made much more, with an even wider CEO-to-worker pay ratio, according to. In 2023, the median compensation for CEOs who ran companies listed on the S&P 500 was $15.2 The amount was 194 times larger than what their typical employees earned during the same period.

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Adweek

MAY 24, 2024

Edible, the company formerly known as Edible Arrangements, has named Crossmedia its performance media agency of record. Chief marketer Kevin Keith said the business ran an "express RFP," eschewing a pitch consultant. The three-meeting process began in late December, and Crossmedia won the business by March.

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Media Agency Marketing 293

Adweek

AUGUST 26, 2024

Google planned to spend hundreds of millions of dollars incentivizing agencies to purchase certain types of its media, according to new documents filed last week in the Department of Justice's upcoming antitrust trial against Google. The documents reveal the inner workings of Google's incentive programs with agencies and advertisers.

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Adweek

JULY 30, 2024

In this episode of the Brave Commerce podcast, hosts Sarah Hofstetter and Rachel Tipograph welcome Rich Lehrfeld, senior vice president and general manager of Walmart Connect, to explore the transformative landscape of retail media.

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Retail Media Conversion eCommerce 283

Adweek

JANUARY 24, 2024

Sports media company Minute Media, home to brands including The Players' Tribune and FanSided, acquired STN Video Wednesday morning, part of a bid to further expand its digital footprint. Minute Media declined to provide financial specifics.

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Media Marketing 318

Adweek

JANUARY 24, 2024

Digital media company G/O Media is shopping around its portfolio of editorial assets in hopes of securing buyers for individual titles, part of a broader effort to divest the properties ahead of another challenging year for the media industry, according to four people familiar with the efforts.

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