Adweek

SEPTEMBER 23, 2022

A report from non-profit Mozilla finds certain operating systems control browser choice by using convoluted processes to nudge consumers to use their own browsers, rather than allowing them to choose freely.

Non-Profit 225

Non-Profit 225

Seth Godin

MARCH 21, 2024

When you talk about a non-profit, introduce a new sort of behavior or invite someone to follow along, you’re actually selling. Yes or no, this or that, now or later… But it’s helpful to realize that all decisions involve a purchase. Finding the empathy to treat it like a purchase is worth the effort.

Non-Profit 116

Non-Profit 116

More About Advertising

JANUARY 22, 2024

Some good posters around at the moment and here’s a campaign from Toronto’s Fuse Creative for non-profit HackerGal, which tries to help young girls and “gender-diverse learners” get into coding (largely a male-dominated activity.)

Non-Profit 105

Non-Profit Advertising Media Agency 105

Seth Godin

JANUARY 25, 2024

And a social change maker could find a successful non profit and simply follow the playbook. There are countless projects, well executed, with the steps on display. Any entrepreneur could find a local business and bring a version of it from over here to over there. None of this is enough. ” To sign up and to stick with it.

Non-Profit 110

Non-Profit 110

Martech Series

JULY 15, 2022

The 2022 SaaS Awards shortlisted the AI-powered, conversational video startup as Best Newcomer and Best Product for Non-Profits or Education . StoryFile launched its first SaaS product, Conversa, in March of this year, and major corporations and cultural organizations are already using it.

Non-Profit 109

Non-Profit Education Conversion Communications 109

Seth Godin

OCTOBER 13, 2023

All the details are at purple.space It’s for creatives, independents, brand managers, strategists, founders, non-profit leaders and lifelong learners. It’s not for everyone, but it might be for you.

Non-Profit 81

Non-Profit 81

VideoWeek

MARCH 18, 2024

1 until the German company divests its non-TV assets, CEO Pier Silvio Berlusconi suggested today. He also commented on the health of MFE, citing a strong start to the year in ad revenues, and a profitable 2023 compared with the previous year. MFE-MediaForEurope will not pursue a takeover of ProSiebenSat.1

Non-Profit 59

Non-Profit Media Advertising 59

Martech

APRIL 4, 2022

Instead, Smartsheet invited local Aussie non-profit DeadlyScience to take its place on the car. In addition to sharing its ad space in the race, Smartsheet is also lending the non-profit software and consulting services for its awareness initiatives. And they’re using a hashtag–#ProjectX.

Non-Profit 90

Non-Profit Shipping Ad Space MarTech 90

Martech Series

MARCH 6, 2023

NEAR, a Swiss non-profit foundation, oversees the development and operation of the network.

Non-Profit 89

Non-Profit MarTech Conversion Marketing 89

Martech Series

DECEMBER 13, 2022

And being on that leading edge is delivering tangible, bottom-line business impact, including: Higher profits today – Six of ten U.S. FFTF firms have higher profits than a year ago, compared with 51% of non-FFTF firms. forecast higher earnings over the next five years, compared with 71% for non-FFTF U.S.

Non-Profit 94

Non-Profit MarTech Marketing 94

InMobi

MAY 8, 2023

In other words, this is the projected value an app developer can anticipate from their users so they can optimize strategies to maximize revenue and profitability. Unlike one-time purchase apps or non-gaming apps, gaming apps rely heavily on user engagement and retention. Why is LTV so important for non-game developers?

Non-Profit 52

Non-Profit ROI Advertising Marketing 52

Martech Series

DECEMBER 29, 2022

Intetics joined ISA, the International Society of Automation, a non-profit professional association of engineers, technicians, and managers engaged in industrial automation. Intetics Became a Member of ISA, a Leading Global Association that Unites Industrial Automation Community through Standards and Knowledge Sharing.

Non-Profit 94

Non-Profit MarTech Marketing 94

Martech Series

NOVEMBER 2, 2022

AUDIENCEX has established employee-led Purpose Team to deliver pro-bono marketing support for non-profit organizations. a non-profit 501(c)(3) organization that provides social services to adults, children, and families in the Greater Los Angeles Area. Early in 2022 the AUDIENCEX Purpose Team partnered with K.A.U.S.E.,

Non-Profit 88

Non-Profit Education Banner MarTech 88

Seth Godin

APRIL 11, 2024

Perhaps your friend isn’t ready to donate, or isn’t interested in the non profit… It simply doesn’t feel as easy or as fun as sharing a silly video or meme. I wrote a bestseller about this 20 years ago, and I still take the insight to heart. One challenge with fundraising is that it’s awkward to share.

Non-Profit 81

Non-Profit Audience Media 81

Martech

OCTOBER 25, 2023

Other results included 17% increase in likelihood to recommend; 23% among 18-34 year olds Two-thirds of viewers had a positive response to the creative — 8 percentage points above non-profit campaign benchmarks. In-Video is priced on a rate card CPM basis. Dig deeper: CTV viewing hours rise 21% Why we care.

Impressions 103

Impressions Non-Profit CPM MarTech 103

Martech Series

FEBRUARY 28, 2023

” RISE Partnership, a rapidly growing non-profit organization, reports dramatic productivity improvements and a 20 percent time savings since becoming a Data Clymer and Matillion customer in 2022. “Our partners on this list prove that business transformation is possible with a modern data strategy and the Data Productivity Cloud.”

Non-Profit 87

Non-Profit MarTech Marketing 87

Martech

NOVEMBER 29, 2023

Marketing leaders spend 17% more time collaborating cross-functionally than their non-marketing peers do, according to Gartner. However, those non-marketers wish marketing was spending less time doing this, as 55% said “marketing has an inflated view of its importance” to these efforts.

Non-Profit 101

Non-Profit Marketing MarTech 101

Seth Godin

FEBRUARY 24, 2024

Volunteer at a local non-profit and rebuild their website and rewrite their fundraising emails. Advance planning helps a lot, though. Take an intensive two-week course in AI and LLM and then teach it to local businesses or kids in the neighborhood. Organize and run a literacy program for kids at the local library.

Non-Profit 92

Non-Profit Agency 92

Seth Godin

DECEMBER 4, 2023

Non-profits and charities depend on the emotional and financial support of their backers. And that support is always based on a story. A story of possibility, of justice, of community. They serve to right wrongs, to fix problems, to shine a light and to make things better.

Non-Profit 89

Non-Profit 89

Martech

NOVEMBER 1, 2022

While Market Enginuity focuses on public radio sponsorships in local markets, Soundrise provides marketing, sales and operational support to premium independent and non-profit podcast networks. Non-profit and mission-driven. Why we care. Dig deeper: LinkedIn announces a new podcast network.

Non-Profit 117

Non-Profit Advertising Ad Inventory MarTech 117

Ad Monsters

APRIL 2, 2024

The Non-Recession’s Impact on Publishing Interestingly, both Magna and Wieser cite improving economic conditions as the source of growth, including a rise in GDP, slowing inflation, and better-than-expected job growth. “My expectations for the advertising industry for 1Q24 now call for expansion of 8.0% ex-political growth.

Non-Profit 104

Non-Profit Banner Retail Media 104

Paleo AdTech

DECEMBER 10, 2023

Today he devotes himself to DonateStock , a non-profit he founded that helps people donate appreciated equity to worthy causes while reaping some tax advantages. An affable and energetic fixture at ICOM and AdExchanger conferences over the years, Steve has long been a vocal advocate for the non-Google ad stack.

Non-Profit 52

Non-Profit Ad Server First-Party Cookies Machine Learning 52

Seth Godin

DECEMBER 13, 2023

Whether you’re running a political campaign, a non-profit fundraiser or a network, it’s almost certain that your team is confused about where the value really lies. It’s easy to show that saving a good customer is worth far more than pushing for a fancy ad that only attracts some bargain-seeking short-term customers.

Non-Profit 103

Non-Profit Audience 103

Martech

OCTOBER 25, 2023

Other results included 17% increase in likelihood to recommend; 23% among 18-34 year olds Two-thirds of viewers had a positive response to the creative — 8 percentage points above non-profit campaign benchmarks. In-Video is priced on a rate card CPM basis. Dig deeper: CTV viewing hours rise 21% Why we care.

Impressions 93

Impressions Non-Profit CPM MarTech 93

Martech Series

NOVEMBER 15, 2022

Company sees 25% Non-GAAP Revenue Growth YoY Reaching $35 Million for the First 9 Months of 2022 and ARR YoY Growth of 17& to $46.7 million which includes the additional new expenses associated with becoming a public company, while also maintaining the company’s non-GAAP gross margins at 67%.

Non-Profit 82

Non-Profit Impressions MarTech Marketing 82

Exchange Wire

JULY 14, 2022

Sustainability ad network, The GoodNet, and technology company, actionable, announced an exclusive partnership that will help brands and non-profits activate interactive ad formats for ethical consumers in the moments they are most likely to take action. . This partnership will bring together [.].

Non-Profit 98

Non-Profit Ad network Marketing 98

Seth Godin

NOVEMBER 7, 2023

But anyone leading a project of any kind–a business, a non-profit, a campaign–confronts it as well. It’s easy to imagine that Resistance is for screenwriters or novelists. Writer’s block and procrastination. We could do something, we might do something, but we don’t.

Shipping 119

Shipping Non-Profit 119

VideoWeek

FEBRUARY 22, 2024

” “The exiting of these non-core markets enables us to focus on our core Nordic operations, in markets where we have delivered profitable growth with double digit margins and strong cash conversion in the past,” added Lindemann. But this investment hasn’t paid off. The strategy extends to sports rights as well.

Shipping 52

Shipping Non-Profit Conversion Marketing 52

Martech Series

NOVEMBER 4, 2022

Identity.com, a 501(c)(4) non-profit organization empowering users with better control of their personal online data, is announcing today the launch of its next-generation Gateway Protocol.

Non-Profit 83

Non-Profit MarTech Marketing 83

Exchange Wire

OCTOBER 31, 2023

Azerion, the digital advertising and entertainment media platform renowned for the social game Hotel Hideaway, proudly announces a collaboration with the non-profit organisation Sovereign Nature Initiative (SNI), benefitting the Forgotten Parks Foundation (FPF). Together, they are set to transform the [.]

Non-Profit 52

Non-Profit Entertainment Media Advertising 52

Martech

OCTOBER 4, 2023

Non-intrusiveness: Omnichannel does not equate to intrusive or spammy messages. A robust omnichannel loyalty program is characterized by: Non-demanding approach: Beyond just purchasing, omnichannel loyalty programs focus on building brand loyalty by providing information, sharing brand narratives and offering incentives.

Non-Profit 107

Non-Profit Brand Awareness Retail Communications 107

Martech

NOVEMBER 21, 2023

One thing to know going in, OpenAI is a for-profit company run by a non-profit board of directors. The high-tech, high-stakes soap opera has already had a huge number of plot twists, but here’s where things stand as of noon on Nov.

Non-Profit 106

Non-Profit MarTech Communications Marketing 106

Martech Series

MARCH 2, 2023

The non-profit organization will continue to build and support the market-leading, open-source SmartNFT standards for engagement and utility.

Non-Profit 84

Non-Profit MarTech Marketing 84

Martech

AUGUST 9, 2023

Dig deeper: How a non-profit farmers market is leveraging AI Get MarTech! Over half (58%) of SMBs in the study said they expect to save over $1,000 on their AI investment in the next year; 28% said $5,000 or more; and 5% expect to save upwards of $25,000. In your inbox. Business email address Subscribe Processing.

Non-Profit 89

Non-Profit Marketing ROI Ad Targeting 89

Digiday

APRIL 23, 2023

Peretti hopes its remaining BuzzFeed News readers will migrate to HuffPost, which BuzzFeed acquired in 2020, and quickly laid off 70 people in a restructuring to make it profitable. They declined to comment on how close to profitability the news division was. million to HuffPost.com vs. about 20 million to BuzzFeedNews.com.

Non-Profit 76

Non-Profit Media Finance Audience 76

Martech

FEBRUARY 21, 2024

to place citizens’ rights ahead of convenience and profitability for brands — especially tech brands. does step in to mandate the availability, at least, of non-automated customer support, does interference in enterprise AI stop there? It would be just typical of the E.U. They do it all the time. If the E.U.

Non-Profit 92

Non-Profit GDPR MarTech Conversion 92

Martech Series

SEPTEMBER 14, 2022

The platform is clear-cut, making it easy for artists to transition to Web3 & profit from it. The whole journey from the metaverse to the real world will be driven by our Profit-Sharing Community (PSC)…”. Many people have immersed themselves in this new world, but many others don’t understand it.

Non-Profit 87

Non-Profit MarTech Marketing 87