Martech Series

OCTOBER 20, 2022

Tapcart , a leading mobile commerce platform that enables Shopify-powered brands to launch mobile apps, announced the launch of its new educational platform, Tapcart Academy. “Our goal with Tapcart Academy is to provide an educational resource for those who want to establish a mobile app for their Shopify store.

Education 52

Education MarTech Retail Conversion 52

Adweek

JULY 18, 2023

When it comes to difficult conversations, many people tend to avoid them. The Conversationalist is an educational platform. However, engaging in discussions with people who have differing opinions can be a beautiful thing, as long as you approach it with respect and understanding.

Education 195

Education Conversion 195

Ad Badger

FEBRUARY 22, 2024

SUBSCRIBE Ready to crack the code on Amazon’s conversion rates? Read More How Can I Improve My Conversion Rate For My Amazon PPC Campaign? The PPC Den Podcast] The post How Can I Improve My Conversion Rate For My Amazon PPC Campaign? Join Michael and Perch’s Mike Frekey as they dive into.

Conversion Rate 52

Conversion Rate Conversion Education Advertising 52

Martech Series

SEPTEMBER 8, 2022

Co-hosted by DISCO’s Andrew Shimek and Kristin Zmrhal and produced in partnership with ALM, Just Hearsay features entertaining and illuminating conversations showcasing methods for improving the practice of law with technology – and having fun along the way. ” Marketing Technology News: MarTech Interview With Jamal Miller, Sr.

Conversion 85

Conversion Machine Learning Healthcare Education 85

MNTN

JULY 6, 2023

In sales, conversion—the change that happens when a potential lead turns into an actual sale— is the holy grail of metrics. That’s where the conversion funnel comes in. What Is a Conversion Funnel? Conversion funnels are also known as sales funnels.

Conversion 52

Conversion eCommerce Conversion Rate Click Through Rate 52

MNTN

AUGUST 25, 2023

To get those conversions, you need to focus on your marketing strategy. Here are a few bottom of funnel marketing strategies that will help you drive conversions: 1. When your potential customer feels seen — and educated — it can inspire them to purchase.

Conversion 52

Conversion Retargeting Marketing Brand Awareness 52

Digiday

JUNE 5, 2022

Over the last year, direct-to-consumer period care brand Viv has focused marketing efforts on TikTok, using the platform to boost brand awareness and educate consumers about how to use their menstrual cup. Since posting its first educational series on TikTok in April 2021, the brand’s sales increased 140%, according to Diasti.

Brand Awareness 62

Brand Awareness Conversion Education Affiliates 62

Digiday

APRIL 14, 2024

And the topic will be pretty inescapable in most of the conversations that take place onstage or around the event. At least 21 different sessions across the three days that Possible takes place — all in the halls of the Fontainebleau Miami Beach hotel — feature the capital letters AI In their headlines.

Education 82

Education Conversion Media Marketing 82

Martech

APRIL 18, 2024

It houses one of the best conversational AI models, one of the best image generators (DALL-E 3) and a ground-breaking video generation tool called SORA. Advanced conversational abilities based on datasets up to September 2021. Use cases : Enhanced conversational agents, sophisticated content generation and educational applications.

Education 105

Education Conversion Marketing Media 105

Martech Series

JULY 25, 2022

Leading $3B Education Marketplace Sees 11%+ Conversion from Promoted’s Real-Time Data Streaming Service and AI Technology. Outschool wanted to better match its classes with learners to increase search conversion rates, total GMV (gross merchandise value), and profitability.

Machine Learning 82

Machine Learning Conversion Rate Conversion Education 82

Martech Series

NOVEMBER 18, 2022

StoryFile and its AI-powered conversational video platform Conversa will be honored in the field of Software & Apps at the Consumer Electronics Show in January. was named a CES® 2023 Innovation Awards Honoree in the category of Software & Apps for its AI-powered conversational video platform Conversa. StoryFile Inc.

Electronics 99

Electronics Conversion Education Retail 99

MNTN

APRIL 16, 2024

Let’s take a look at some of the conversation: Which Industries Are Leading the Way? Education Move your tassel over and toss your cap into the air — it’s time to celebrate the education industry’s success. Education case study: read about National University’s experience with MNTN.

Fashion 52

Fashion Education Impressions Audience 52

Martech

DECEMBER 21, 2023

Dig deeper: How to make your ‘ideal customer profile’ more ideal Empathetic acknowledgment requires having responsive communication channels, engaging in personalized outreach that precedes conversations about your offer, and maintaining an active presence in areas where your audience shows up each week.

Education 108

Education Audience Communications MarTech 108

Martech Series

JULY 15, 2022

The 2022 SaaS Awards shortlisted the AI-powered, conversational video startup as Best Newcomer and Best Product for Non-Profits or Education . StoryFile is the inventor of the AI-powered conversational video platform Conversa.

Non-Profit 109

Non-Profit Education Conversion Communications 109

Ad Monsters

MARCH 28, 2024

This not-for-profit aims to educate regulators, industry players, and standards bodies about the need for stable interoperability in the digital realm. The Future of Cookies: Our conversation dove into the regulatory whirlpool of challenges facing Google before it fully phases out third-party cookies.

Cookies 101

Cookies Conversion Education Marketing 101

Martech Series

AUGUST 2, 2022

Study Reveals Opportunity for Brands to Improve Consumer Data Privacy Education and Communications; Data Collection Remains at the Core of Consumer Trust. 75% of brands report greater difficulty building and maintaining trust with their customers post-pandemic, although online shopping is up 63%.

Education 75

Education Communications Cookies Conversion Rate 75

Martech

APRIL 5, 2023

Plan to double down on those approaches to boost engagement and conversions. Make your emails highly educational When email conversions drop, many marketers tend to try a more aggressive approach – more emails, more direct offers and higher discounts. Take a close look at your metrics and notice what stands out.

Education 117

Education Conversion Audience Marketing 117

Martech Series

AUGUST 11, 2022

With Vocinity and Deepbrain, shoppers and customers can experience realistic, conversational human-like AI models in media, finance, commerce, and education. Vocinity announced a partnership with DeepBrain AI to enable real-time, no download, conversational engagements on any device.

Rich Media 81

Rich Media Finance Education Conversion 81

Martech Series

AUGUST 2, 2022

New Solution Helps Nonprofits, Advocacy Groups and All Businesses to Scale Engaging, One-to-One Conversations. With Hustle Broadcast, organizations can now scale their one-to-one conversations by sending one text to unlimited contacts while managing replies with human interaction.

Conversion 87

Conversion Communications Education MarTech 87

Martech Series

DECEMBER 15, 2022

mPulse Mobile , a leader in conversational AI and digital engagement solutions for the healthcare industry, announced the launch of new content capabilities and streaming courses that address health literacy barriers in a consumer-friendly format. New Health Educational Courses.

Healthcare 82

Healthcare Conversion Education MarTech 82

Martech

SEPTEMBER 18, 2023

Summarize long email threads in the Conversations Inbox in one click using the AI-generated conversation summary. To prevent reporting inaccuracies when deals don’t move across stages in order, the sales report for deal funnels (beta) has been updated with options for skips, conversions and tracking the time in the deal stage.

A/B Testing 126

A/B Testing Education Conversion Conversion Rate 126

Martech Series

SEPTEMBER 15, 2022

Sendbird , the most proven conversations platform for mobile apps with over 250 million monthly active users, announced the public beta release of a powerful new product offering. By keeping livestream experiences within their mobile app, brands can now take back control of their customer experience and data.

Conversion 84

Conversion Education Entertainment MarTech 84

Ad Rants

SEPTEMBER 13, 2023

For instance, you can create content that educates buyers about the local real estate market trends, guides them through the home-buying process, or offers tips for staging their homes for sale. Regularly monitor key metrics like website traffic, click-through rates, conversion rates, and user behavior.

Real Estate 130

Real Estate SEO Marketing Click Through Rate 130

Martech Series

MARCH 5, 2023

This move is set to revolutionize the capabilities of the Aido range, as it will now be equipped with the most advanced conversational AI available in the market. Furthermore, the ChatGPT integration will greatly benefit the Senpai range of robots, designed specifically for education for children.

Education 89

Education Shipping Healthcare Conversion 89

Martech Series

JULY 19, 2022

the latest version of the video presentation maker, with a great range of features for educators, business professionals and marketers to create and present engaging videos with ease. comes with a DemoCreator Academy to help educators, business professionals and marketers to create engaging videos hassle-free.

Education 86

Education Entertainment MarTech Communications 86

Seth Godin

FEBRUARY 23, 2024

Learning & Quiz Creation : Generate educational quizzes and flashcards on various subjects for self-testing. Therapy Session Simulation : Simulate therapeutic conversations, offering support and cognitive behavioral techniques. Nutritional Analysis : Analyze meal plans or recipes for nutritional content and suggest improvements.

Fashion 106

Fashion Education Conversion 106

Martech Series

JANUARY 23, 2023

allowing enterprise clients the ability to have full, interactive conversations with the avatar within the ENGAGE metaverse. The AI functionality also enables Athena the ability to learn and enhance her intelligence the more she interacts with people, improving her performance and responding more naturally to conversational prompts. “We

Conversion 95

Conversion MarTech Education Communications 95

Martech

MARCH 8, 2024

We need to understand the psychological implications behind conversational AI companions like Microsoft’s Copilot, hyper-realistic AI-enhanced avatars like those in the Apple Vision Pro and generative AI’s ability to create realistic imagery of anyone doing (and saying) anything. 1 barrier to the adoption of AI for marketing.

Marketing 105

Marketing Education Machine Learning Entertainment 105

Martech Series

JULY 5, 2022

Remaining a trusted and preferred platform for universities and employers to experience authentic and personal conversations, CareerEco provides access for students, alumni, and career seekers to accelerate their professional goals. . Marketing Technology News: Intellum Announces All-New Evolve Content Authoring Tool.

Education 89

Education MarTech Conversion Marketing 89

Martech Series

JULY 14, 2022

“Our goal with Revaly is to make design conversations incredibly easy, efficient and enjoyable for engineers and non-technical collaborators,” said John Carrington , CEO of ZVerse. “Having spent years in the design-for-manufacturing world, we understand the importance of getting feedback early and often from all stakeholders.

Pharmaceuticals 80

Pharmaceuticals Manufacturing Shipping Education 80

Martech

JANUARY 30, 2024

That was largely driven by conversations about our overall customer acquisition strategy, the different sources we look at to get in front of our audience, and the customer journey overall.” This may produce less flashy conversion counts depending on your business, but it gave us a place to tell our story to our audience,” writes Henderson.

Cookies 124

Cookies Marketing Retargeting CPC 124

Martech Series

OCTOBER 18, 2022

“Her education in journalism and background in enterprise SaaS technology makes her the perfect choice to take ownership of our content programs. While I loved my traditional journalism education, I realized I had another passion for advertising. She is the kind of thought leader that marketers need right now.”

Conversion Rate 89

Conversion Rate Education MarTech Conversion 89

Martech

DECEMBER 3, 2021

That content must be relevant, valuable and interactive to win their attention and draw them into a conversation. Content has become the primary tool we use to create a dialogue with our prospects and cultivate online customer relationships. In reality, content has always been the best way to do marketing.

SEO 109

SEO Education Conversion MarTech 109

Martech Series

MARCH 6, 2023

Partnership between conversational AI technology company and innovative event provider will enhance engagement and entertainment for European audiences. CodeBaby is a company that offers interactive 3D animated avatars powered by conversational AI. CodeBaby, Inc.

Entertainment 81

Entertainment Conversion Audience Education 81

Martech

NOVEMBER 30, 2023

The UK’s Department for Education’s “The Impact of AI on UK Jobs and Training” report ranked the clergy as the 15th most likely to have their jobs reduced or replaced by AI. It is not a survey tool but instead enables facilitated conversations, assessment and analysis of customer preferences, market trends and industry insights.

Marketing 99

Marketing SEO Education Retail 99

Martech Series

JULY 28, 2022

DRUID, a market leader in conversational AI solutions, has finalized a new conversational healthcare project with private medical network Regina Maria, with the help of specialized healthcare technology solution provider Infermedica.

Healthcare 89

Healthcare Conversion MarTech Education 89

Martech Series

NOVEMBER 22, 2022

Zulip , the open source team collaboration tool with unique topic-based threading ideal for live and asynchronous conversations, announced the release of Zulip Server 6.0, include marking messages as unread, read receipts, and new ways to navigate conversations. Zulip, Leading Open-Source Team Chat App, Releases Server 6.0.

Non-Profit 77

Non-Profit Conversion MarTech Education 77