Martech Series

FEBRUARY 23, 2023

AgentGPT leverages all of the enterprise knowledge and data to provide agents with the most accurate information possible, expanding far beyond the bounds of support articles and FAQs, and it does so in real time.

Conversion 91

Conversion MarTech Marketing 91

The Ad Tech Blog

APRIL 15, 2024

FAQs about Digital OOH What makes digital OOH advertising effective? Interactive and Immersive Experiences : AI technologies enable interactive OOH advertisements that engage users more deeply by responding to their physical presence or actions. Digital out-of-home advertising excels in versatility and immediacy.

Advertising 130

Advertising ROI Impressions Audience 130

Martech Series

OCTOBER 7, 2022

In BFSI (Banking, Financial Services, and Insurance), a digital-first approach to conversational AI can help brands utilize the power of custom messaging to create better support experiences. More customers now look for direct messaging and interaction with their favorite brands for real-time problem solving and support.

Conversion 81

Conversion Healthcare ROI Communications 81

Martech Series

SEPTEMBER 13, 2022

By periodically analyzing content from Confluence, Sharepoint, FAQ pages and other knowledgebases, AskFrank can make vast quantities of data searchable by indexing it within its database. Software & Support Media is an international publishing house with a focus on the IT sector.

Machine Learning 68

Machine Learning Conversion Communications MarTech 68

Martech Series

OCTOBER 18, 2022

By supporting unified ad auctions, our clients, including Volta Media, are best able to increase value for their advertising customers and ensure they are getting the best prices for their media inventory as possible.”. Marketing Technology News: 5 Benefits of Chatbot Marketing and FAQs to Get You Started in This New Channel.

Impressions 71

Impressions Media Advertising Retail 71

Martech

OCTOBER 20, 2021

This meant updating their support site experience during the pandemic, when many customers were working from home and using their cell phones more than usual. In the first weeks of pandemic lockdowns, customers were finding Samsung’s support site. Traffic to the website exploded. Responding to the soaring volume of traffic.

SEO 113

SEO MarTech 113

Martech Series

OCTOBER 17, 2022

Polygon Technology , a developer of Polygon, the Ethereum scaling blockchain protocol supporting Web3 technology for millions of users, announces a partnership with HAECHI LABS, a leading blockchain wallet company, to accelerate the onboarding of Web2 gaming companies and millions of internet users in Korea to the Web3 space.

MarTech 80

MarTech Marketing 80

VideoWeek

APRIL 12, 2024

Top Stories Amazon Claims 200 Million Monthly Reach for Prime Video Ad Offering Amazon CEO Andrew Jassy provided an update on Amazon’s ad offering within its Prime Video streaming service, suggesting that the ad-supported service has a reach of over 200 million monthly viewers.

Ad Tech 52

Ad Tech Agency Media Video Ads 52

Martech Series

OCTOBER 17, 2022

Plan for how they will support mobile edge computing enabled by 5G to deliver on the promise of expanded network capabilities. Marketing Technology News: 5 Benefits of Chatbot Marketing and FAQs to Get You Started in This New Channel.

Marketing 81

Marketing Conversion Rate MarTech Conversion 81

Martech Series

OCTOBER 19, 2022

US$25,000 in grants will support photographers and videographers who tell vital visual stories around the LGBTQ+ community. This grant aims to portray connections across the LGBTQ+ community, visualising people coming together to embrace, nurture, love, and support each other, irrespective of traditional familial ties.”.

MarTech 80

MarTech Education Media Marketing 80

The Ad Tech Blog

APRIL 1, 2024

Ad Formats : A variety of ad formats are supported, from text and display ads to video and interactive ads, catering to different campaign goals and user preferences. Measurement and Analytics : Robust tools for measuring ad performance and user engagement help advertisers refine their strategies and achieve better outcomes.

Ad Tech 100

Ad Tech Machine Learning Ad Click Ad Targeting 100

Martech

SEPTEMBER 7, 2021

This may mean using AI-driven chatbots early on to offer assistance to customers or answers to their FAQs, but the goal is to qualify the lead before putting a real person in touch with them. You look at 75 FAQs, and you can have 5.7 The technique is good at providing support but is overkill at the top of the funnel. “A

Conversion 110

Conversion Machine Learning Banner Marketing 110

Martech Series

NOVEMBER 15, 2022

Develop a detailed agenda and FAQ. In addition to a clear agenda, offer a detailed FAQ page answering any question you can imagine. Past examples of robust FAQ pages can help you build those out. Because webinars are relatively short, you might think a run-through is unnecessary. Tap the right speakers to achieve your goals.

Audience 88

Audience Education Impressions Conversion 88

Brid.tv

JULY 9, 2023

While there are multiple ways for publishers to monetize their OTT streaming services , AVOD has been gaining prevalence in the industry recently, with even larger names such as Amazon gaining success with Feevee, and Fox with their own ad-supported platform Tubi. OpenX OpenX Key Features: 7. Nexxen (Unruly) Unruly Key Features: 8.

Header Bidding 52

Header Bidding Advertising Ad Exchange Ad network 52

VideoWeek

AUGUST 24, 2022

In an FAQ on the new policy, Twitch says it will apply to the “vast majority” of partners, but mentioned that some will have “additional agreements” Rather, exclusivity will no longer be the standard for all partnered streamers.

Shipping 124

Shipping 124

Martech Series

OCTOBER 18, 2022

” Marketing Technology News: 5 Benefits of Chatbot Marketing and FAQs to Get You Started in This New Channel. “Acoustic is a demonstrated leader in an ever-evolving industry. . “Acoustic is a demonstrated leader in an ever-evolving industry.

Retail 77

Retail MarTech ROI Marketing 77

Martech Series

OCTOBER 19, 2022

Its arrival, supported by a strong balance sheet amassed to grow the business globally, brings an entirely new game-changing approach that will reinvent and professionalize the disparate and highly-fragmented UK influencer sector. “As Marketing Technology News: 5 Benefits of Chatbot Marketing and FAQs to Get You Started in This New Channel.

Agency 86

Agency MarTech Marketing 86

Brid.tv

MAY 12, 2023

FAQ What Is a Video Codec? They will only open and allow the codecs to work their magic if the target device or program supports the stored codec. 264 Supported Container Formats MP4 MOV F4V 3GP TS H.265/HEVC 265 is the first codec to support 8k resolution, making it an innovator in the industry. 265/HEVC AV1 VP9 H.266/VVC

Marketing 52

Marketing Audience Media 52

Martech Series

OCTOBER 20, 2022

Sponsors are CSA Corporate Members who support the findings of the research project but have no added influence on the content development or editing rights to CSA research. Marketing Technology News: 5 Benefits of Chatbot Marketing and FAQs to Get You Started in This New Channel.

MarTech 91

MarTech Marketing 91

Martech Series

OCTOBER 18, 2022

“The deprecation of third-party cookies, previously the industry standard for tracking anonymous website visitors in support of acquisition use cases, is forcing brands to re-evaluate their stack and focus more on first-party data,” said Justin DeBrabant , Senior Vice President of Product at ActionIQ.

Demand Side Platform 78

Demand Side Platform Data Management Platform Marketing Cookies 78

Monetize More

APRIL 24, 2023

FAQ What is Google optimize? However, there is no Google support for this product (just the Optimize community), and the number of tests and combinations is reduced. In conclusion Publishers like you need to build an experimentation process to consistently increase your ad revenue.

A/B Testing 98

A/B Testing Header Bidding 98

Martech

SEPTEMBER 8, 2021

This may mean using AI-driven chatbots early on to offer assistance to customers or answers to their FAQs, but the goal is to qualify the lead before putting a real person in touch with them. The technique is good at providing support but is overkill at the top of the funnel.

Real Estate 98

Real Estate Conversion Audience Video Ads 98

Martech

OCTOBER 21, 2021

How Samsung transformed their customer experience with a new support site search. During the pandemic, when many customers were working from home and using their cell phones more than usual, traffic to Samsung’s support site exploded. That meant some major changes to the support site user experience. Read more here.

Marketing 110

Marketing Audience MarTech Food 110

Martech Series

OCTOBER 17, 2022

” Key findings from the report include: Supporting Black-owned media can attract new audiences. Marketing Technology News: 5 Benefits of Chatbot Marketing and FAQs to Get You Started in This New Channel. All viewers watched more than 140 million hours of content from Black-owned networks in March 2022?double

Media 86

Media Marketing Audience MarTech 86

Brid.tv

MARCH 16, 2023

FAQ A General Overview of Ad Formats for Websites The three most commonly used ad formats for websites are the following: Display Ads — Display ads are usually graphic or banner-style ads placed within the website content, in the sidebar, or the header. .); Start Monetizing FAQ 1. What are the different ad formats for your website?

Video Ads 52

Video Ads Ad network Rich Media Header Bidding 52

Smart-Hub

APRIL 1, 2024

In comparison with third-party cookies, first-party ones have a higher level of user trust and are supported by all browsers. Let’s summarize the most common use cases: Live chat support. Browser support Supported by all browsers. FAQ What’s the difference between first-party cookies and third-party cookies?

Cookies 56

Cookies First-Party Cookies Ad Exchange Marketing 56

Brid.tv

AUGUST 26, 2022

AVC is supported by almost all protocols in use today, including Real Time Streaming Protocol, HLS Streaming, MPEG-DASH , HDS Streaming, and more. 265 also enjoys the support of many of the video streaming protocols used today, including HLS , MPEG-TS, and RTSP. Table of Contents. hide ] What Is H.264 How Does H.264 264 Codec Work?

Audience 52

Audience Marketing 52

Martech Series

JUNE 16, 2022

We reduce the time required of data teams to support ad hoc requests and issues and enable them to focus their time and energy on activities that add more long-term value. Automatically categorizes assets and curates supported data products across the entire lifecycle, along with written descriptions, video explanations, and FAQs.

MarTech 72

MarTech Conversion Marketing 72

Martech Series

NOVEMBER 1, 2022

For example, companies can provide front-end FAQs, authenticate users, and authorise payments. “In The data reveals several top customer frustrations in making meaningful and effective connections with brands, including: long wait times to speak to a customer support agent (63%). having to call customer support multiple times (63%).

Conversion 92

Conversion Communications eCommerce MarTech 92

Martech

AUGUST 16, 2023

This includes intuitive user interfaces, clear communication, and responsive support. B2B buyers want immediate access to information, whether it’s product specifications, pricing, or support documentation. They want quick access to information Time is of the essence. Each customer’s data should live in the same place.

AutoMobile 98

AutoMobile Conversion Audience Marketing 98

Smart-Hub

FEBRUARY 16, 2024

Considering this, your ad exchange platform has to support this functionality. It is essential to check if the platform supports their ad formats and offers header bidding integration. FAQ What is header bidding advertising? Does SmartHub support other integration types for supply partners apart from header bidding?

Header Bidding 49

Header Bidding Ad Exchange Ad Inventory Demand Side Platform 49

Monetize More

MARCH 6, 2023

Work with Ad Partners : If the problem is related to a specific ad partner or network, reach out to them for support. FAQ How do I know if my site is being affected by blank ads? Can I fix blank ads on my own, or do I need technical support? Sign up for a Premium account at MonetizeMore today!

Ad Server 98

Ad Server Click Through Rate Ad Space Ad Exchange 98

Brid.tv

DECEMBER 21, 2022

What to Consider When Choosing a Mobile Ad Network Mobile Ad Formats Header Bidding Support Ad Targeting Options In-House Ad Analytics Top 20 Mobile Ad Networks for Publishers and App Developers 1. Taptica Choose the Right Platform to Monetize Your Mobile App FAQ. Header Bidding Support. Google AdMob 2. Marketplace 3.

Ad network 67

Ad network Mobile Ads Header Bidding CPM 67

Brid.tv

NOVEMBER 29, 2022

For example, you can offer a free, ad-supported plan to new users or those who simply don’t want to pay for content but also leave the option of subscribing to your services for those who would rather not deal with ads. It supports a wide range of video ad formats , including both instream and outstream video ads. Brightcove 4.

Header Bidding 74

Header Bidding Video Ads Affiliates Ad Server 74

Spoton Digital Media

MARCH 22, 2023

Use a chatbot to conduct research by asking the chatbot to: Provide stats to support a topic or position. Support your SEO strategy. Outsource tedious SEO tasks to a chatbot or content generator, and use tools to provide support for your existing content and ideas. Provide customer support. This is just the beginning.

Marketing 52

Marketing SEO Media 52

Brid.tv

MAY 24, 2023

NVIDIA SHIELD TV Pro Brid.TV’s OTT Solutions FAQ What Is an OTT Device? Top 5 OTT Streaming Devices in 2023 Not all OTT devices are made equal — many have exciting exclusives, some support higher-quality renditions, and most have distinct streaming options and features. Top 5 OTT Streaming Devices in 2023 1. Roku Streaming Stick 4K 2.

Audience 52

Audience Marketing Media 52

Brid.tv

SEPTEMBER 26, 2022

Marketplace FAQ. The ad network you choose should support omnichannel monetization. In general, a good ad network should support as many targeting methods as possible. In other words, Google supports all kinds of ad formats for different purposes. Yahoo Ad Tech (Formerly Verizon Media) 8. Vibrant Media 10. Infolinks 11.

Ad network 52

Ad network CPC CPM CPA 52