Brid.tv

MARCH 16, 2023

Publishers can implement video ads within the already-existing video content of their website — instream video ads (before, during, or after the video content), or they can incorporate them into non-video environments such as blogs and articles — outstream video ads. Monetize with outstream ad units for maximum ad viewability.

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Lemonads

JUNE 28, 2020

Many people in marketing and advertising aren’t exactly sure what native advertising is. It is important to learn that native advertising and content marketing are not interchangeable terms, and while sharing similarities and methods, can be very different. So, what is native advertising?

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Lemonads

AUGUST 10, 2020

Our AdNow review will dive through the potential of its advertising platform with prices, tips, pros & cons covering targeted personalized information for advertisers and publishers! And publishers can benefit from sponsored content every click and view advertiser content on their website.

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Native Advertising Advertising Non-Profit CPC 52

AdvertiseMint

NOVEMBER 7, 2023

An ad network is a technology platform that serves as an intermediary between publishers and advertisers. Essentially, it aggregates a large collection of ad spaces, or inventory, from publishers and matches it with advertiser demand. Why Are Ad Networks Crucial for Publishers and Advertisers? Defining Ad Network?

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VideoWeek

NOVEMBER 16, 2023

The Guardian says the new formats are based on what it sees as the three key pillars of its offering for advertisers: scale, influence, and integrity. The cookie-free offering, called Guardian Light, plays into the last of these three pillars – enabling advertisers to reach audiences while respecting withdrawal of consent.

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Monetize More

FEBRUARY 26, 2023

Advertisers set their desired price per 1000 ads served. For example, the advertiser budget for a campaign is $20, and the ad receives 2000 impressions. To calculate CPM you take ($20/2000) * 1000 = $10 which means that the advertiser is willing to spend $10 for every thousand impressions. When is CPM useful for publishers?

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illumin

NOVEMBER 7, 2023

For advertisers and brands, understanding that path or journey involves examining the consumer’s shopping habits, analyzing their behavior, and – in the end – helping the consumer find what they are looking for. What is a customer/consumer journey? What is journey advertising? What is journey marketing?

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Monetize More

MAY 20, 2023

However, what do you do when you can’t use the network to monetize your traffic? Real Content Network Real Content Network offers publishers a native video and content marketplace. Viewdeos With Viewdeos, you can access another lucrative segment of digital advertising, video advertising. Click here for more information.

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Lemonads

OCTOBER 6, 2020

Our TripleLift review will dive through the potential of its advertising platform with prices, tips, pros & cons c overing targeted personalized information for advertisers and publishers ! As we all know, native advertising has been very popular throughout the last years and it’s far from going away !

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Lemonads

JUNE 22, 2021

Our RevContent Review will not only uncover the potential of its advertising platform with features, tips and prices but you’ll be fully covered with targeted personalized information for advertisers and publishers ! Let’s check out some RevContent Ads and see what they’re talking about! Extraordinary, right? Households, 3.0%

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Lemonads

SEPTEMBER 3, 2020

Native Advertising Headlines have never been so simple! Going forward to start we advise you to read our article: What is a Native Advertising? If you don't know about Native Ads yet, if you know you can read on, and learn how to build Headlines that click and sell. But remember.

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Lemonads

SEPTEMBER 18, 2020

Our AdsKeeper review will dive through the potential of its advertising platform with all you need to know , covering targeted personalized information for advertisers and publishers! AdsKeeper AI , tracks the behavioral pattern of visitors on different websites, serving the best advertisements, increasing users engagement!

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AdvertiseMint

JULY 24, 2023

Are you looking for a new and effective way to advertise your business? TikTok Spark Ads is what you need. In other words, here is your chance to connect with your audience with native and organic content. This blog post will explain TikTok Spark Ads and how to use them. What’s More?

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Lemonads

JUNE 6, 2021

What is a spy tool? With this tool, we have the opportunity to check what is going on in the market and what works or not. These platforms provide details of what the whole market is doing and give the numbers that show the efficiency of each: conversation rate and network’s performance in each offer.

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Paleo AdTech

FEBRUARY 27, 2023

Lee was the first head of marketing at DoubleClick, hired by co-founder Kevin O’Connor in 1996 as employee #16 with a mandate to help the other 15 people meet Kevin’s visionquest to “dominate internet advertising.” “Sometimes you have to kind of put yourself out there … for what you believe.”

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Lemonads

AUGUST 17, 2020

When combined with native advertising, advertorials have the ability to inform customers about your product and highlight the benefits it offers while gently ushering them to your landing page, which in turn improves the performance of your ads. What is an Advertorial? Why are Advertorials Ideal for Native Ads Campaigns?

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Lemonads

AUGUST 18, 2020

Not only you will know everything about Taboola’s outstanding advertising platform , but you will also discover its huge potential and how this will raise your traffic by acquiring more data than ever! Why is Taboola so extraordinary for advertisers and publishers ? Are you a publisher ? Simply with their amazing algorithm!

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Monetize More

JUNE 22, 2022

From blogs to Snapchat ads, these ad formats are hard to miss! If you’re not new to programmatic advertising, you may know a little about Google AdMob. Along with interstitial ad formats, AdMob supports video ads, native ads, banner, and rewarded ads as well. AdMob or Google Ads for Interstitial Ads. InMobi for Interstitial Ads.

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Monetize More

FEBRUARY 21, 2023

Publishers tend to use one or both of these Google products to give advertisers access to their ad inventory and monetize it via display ads. In this blog post, we will answer common questions that publishers may have about Google AdX and AdSense, including their differences, how media buyers work with them, and how to get started with AdX.

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Smart-Hub

DECEMBER 21, 2023

In advertising, precision targeting plays a crucial role. In this guide, we will dive into the nuances of precision targeting and provide you with some ideas on what features to equip your ad exchange with. It allows high personalization and relevance and ensures the effectiveness of an advertising strategy.

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Lemonads

SEPTEMBER 10, 2020

Why should you know about these top 9 best native advertising platforms ? With all these advertising platforms popping up, the biggest question above all is, which should we pick? You can now fully compare each platform in which you’ll find all their offers, pros, and cons for publishers and advertisers! That’s right!

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Martech

JULY 10, 2023

Almost overnight, tools have been created to do most of what I teach my communications students. With the right tools, you can build, design, write copy for, optimize and publish an entire website with a fully populated blog in under two hours. There will be an AI for that! AI advances are astounding. has launched.

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Monetize More

APRIL 5, 2023

This is where many publishers make costly mistakes and get into trouble with their advertising partners. Advertisers are especially cautious when it comes to invalid traffic. What are your chances of getting your AdSense account reinstated? If you’ve landed here, chances are you’ve just received the dreaded AdSense ban.

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Monetize More

DECEMBER 29, 2022

When it comes to optimizing video earnings on your blog, we are in the digital era, when it is no longer a fad and isn’t merely “nice-to-have,” but a total “must-have.” One of the greatest earning opportunities in programmatic advertising is to utilize videos to your advantage. Related Read : [link].

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Digiday

APRIL 26, 2023

For example, in a screenshot taken in 2021 , search results for masks had a section from the blog Gear Review that showcased the publisher’s top picks. “[Publishers] still get affiliate fees from their own native content,” said Weissman. “It took up a huge spot on the search results,” Elder said.

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Smart-Hub

FEBRUARY 12, 2024

Video advertising is getting more and more demand, and in 2024, the video ad spending is expected to exceed $190 billion. Video ads are more engaging than static advertisements, so they tend to have higher CTRs and are more effective in driving conversions. SmartHub's Features Have No Limits! billion in 2024.

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MNTN

JANUARY 13, 2023

Advertising may often feel like a lofty brand awareness play straight out of Emily in Paris. While these efforts are often splashy, it’s hard to quantify what they are actually driving for the business. What Is Performance Marketing? There are no surprises with performance marketing: You get exactly what you pay for.

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MNTN

SEPTEMBER 1, 2023

What Is a Sales Funnel? Typically, sales funnels are divided into five distinct stages : Awareness: In this stage, your strategy is to increase consumers’ knowledge of your brand and generate goodwill around the idea of what you offer – let’s use a scented candle company as an example.

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Smart-Hub

FEBRUARY 16, 2024

For website and app owners, header bidding means a great chance to increase advertising income, while marketers benefit from more transparent conditions (and not only). But what exactly does this model imply? Book Your Free Consultation Spot Request a Callback What Is Header Bidding? Why is it important and how to implement it?

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InMobi

DECEMBER 17, 2019

Who are you and what do you do at Apptopia? Most companies understand what their performance is and how it's trending. What can they unlock through understanding their competitors and their market? What is your competitor’s landing page keyword strategy? What changes are they making? Are your KPIs reasonable?

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Monetize More

FEBRUARY 24, 2023

CPM, on the other hand, is the amount an advertiser will pay for 1000 ad impressions. It effectively indicates what a publisher makes from their site’s total traffic. It can be mistaken as a payment figure, but in reality, it’s more of an estimation of what the publisher could earn from ad revenue.

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CPM Fill rate Impressions CPC 52

Smart-Hub

NOVEMBER 6, 2023

Programmatic advertising allows brands to accomplish so much: it builds customer loyalty, brings in new customers, and increases reach. It is an important component of any modern company’s advertising strategy. We’re here to give you the information and guidance to make smart advertising choices.

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Lemonads

SEPTEMBER 21, 2021

This is true not only for affiliates but also for publishers and advertisers. These are to start from scratch without much industry research or evaluating what competitors are doing in order to hit the ground running. The good news is that there are many ways to get access to this data. Why Should You Monitor Competitors?

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Paleo AdTech

DECEMBER 10, 2023

Lee was the first head of marketing at DoubleClick, hired by co-founder Kevin O’Connor in 1996 as employee #17 with a mandate to help the other 16 people meet Kevin’s vision-quest to “dominate internet advertising.” “Sometimes you have to kind of put yourself out there … for what you believe.”

Marketing 52

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Advertising to Baby Boomers

FEBRUARY 1, 2017

I blogged this book already – without reading it. But like most of what’s on the web nowadays, how do you know if it’s fact, advertising, fiction, advertising, drivel, advertising, truth, advertising? Professor Einstein does what she can to sort it all out. Now I’ve read it.

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NewProgrammatic

MARCH 15, 2022

Everyone has seen search ads, everyone has used search ads… and almost everyone loves paid search advertising. This is because search advertising is one of the most effective ways for digital marketers and brands to reach their audiences in a precise and efficient way. What are Search Ads?

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Basis

MAY 18, 2022

Gen Z is the first true digitally native generation with a sixth sense for brand insincerity and a passion for action over words. As they mature into entry-level employees and intelligent, demanding consumers, it is imperative for brands to understand what drives and motivates them. What channels are they on most? up from 31.7

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