Single Grain

DECEMBER 30, 2019

Search engine optimization (SEO) is digital marketing technique that is constantly changing. SEO is important for digital marketers, website owners and brands of all sizes because, in a nutshell, it allows your site to appear in the search results when someone types or speaks a query for which you have an answer or solution.

SEO 139

SEO Pop-Up Conversion Marketing 139

Martech

JUNE 17, 2022

In this example, SEO tools would typically be categorized under the “Awareness” phase, whereas e-commerce platforms would easily fit under the “Purchase” phase. According to the Gartner Marketing Technology Survey 2019 , marketing leaders report utilizing only 58% of their martech stack’s potential, down from 61% in 2018.

MarTech 126

MarTech Conversion Rate Display Advertising SEO 126

Single Grain

JUNE 26, 2020

Looking for SEO techniques that'll increase your rankings and send you free, qualified traffic? Try our powerful suite of SEO tools, ClickFlow, with a free 21-day trial. This post on effective SEO techniques has been refreshed for 2020. Take Advantage of YouTube SEO. Never, Ever Overlook Technical SEO.

SEO 145

SEO A/B Testing Click Through Rate Conversion 145

Single Grain

OCTOBER 9, 2023

SEO is the digital heartbeat of businesses online. But when it comes to SEO growth, what do we even mean by “healthy rates”? In this post, we’ll dive into these questions and explore the different facets of SEO growth rates. Each one relies on SEO for at least 50% of their business. ” Go big or go home.

SEO 52

SEO Impressions Marketing 52

Single Grain

OCTOBER 1, 2019

We often think of conversion rate optimization (CRO) and search engine optimization (SEO) as distinctly different disciplines, or even being in opposition to one another. The role is different: those in SEO are focused on how to get visitors to your site , while those in CRO are focused on getting visitors to buy. Dive Deeper: .

SEO 108

SEO Conversion A/B Testing Conversion Rate 108

Single Grain

AUGUST 23, 2019

When was the last time you or your SEO team spent two seconds on the latest security trends for websites? Companies might be spending billions of dollars on SEO right now, but a significant percentage of enterprises with websites don't even think about website security. Dive Deeper: 7 SEO Hacks to Boost Your Ranking in 2019.

SEO 104

SEO Banner Conversion Conversion Rate 104

Martech

SEPTEMBER 13, 2021

Conductor, an enterprise SEO and content management platform, caters to marketers — meaning, they tend to switch jobs frequently. The number of vendors in the sales intelligence category has almost doubled (to 108) since 2018. Closed deals and increased ROI.

ROI 112

ROI Conversion Rate SEO Marketing 112

Single Grain

AUGUST 27, 2019

But many fail to see the connection between social media and SEO. To be clear here, social media is not a direct SEO hack. But although Google has stated that social media does not directly impact SEO, it does still seem to have some effect on the search engine’s ranking factors. Social Media's Significance for SEO.

SEO 100

SEO Media Banner Audience 100

Single Grain

MAY 24, 2021

Audio SEO is rising at a greater speed than you can imagine, and now podcasts have positioned themselves on the first page of the Google search results. Back in 2018, Google’s Podcast Product Manager, Zack Reneu-Wedeen , said: “Our team’s mission is to help double the amount of podcast listening in the world over the next couple of years.”.

SEO 98

SEO Real Estate Audience Pop-Up 98

Digiday

APRIL 30, 2023

Prior to that five year tenure, Cacy was a rising star within IPG’s media arm having risen to president of UM from a strategy role in McCann Erickson before she left in 2018. “I I just feel like every other business function has been transformed using those capabilities, and marketing has been slower to the table.” .

Media 70

Media Agency SEO Video Ads 70

Martech

JANUARY 27, 2023

The EU’s GDPR The European Union’s General Data Protection Regulation (GDPR) went into effect on May 25, 2018. Sometimes (though not always), PPC and backend SEO practices that use a competitor’s trademark can be deemed an infringement. GDPR analogs. Common privacy law provisions. Other duties. Other laws.

GDPR 137

GDPR Marketing Pharmaceuticals Healthcare 137

InMobi

JANUARY 31, 2020

Think of it as SEO, but for apps. About Udonis : In 2018 & 2019, Udonis Inc. That includes game trailer, link to the app store, screenshots, news, updates, tutorials, etc. Master App Store Optimization One of the key parts of mobile game marketing is app store optimization. So don’t let your game get lost in this crowded market.

Marketing 52

Marketing SEO Agency 52

Ad Beat

NOVEMBER 20, 2019

According to a 2018 survey , 54 percent of customers prefer watching a video from brands they support (or are interested in supporting!) Even the most exquisitely crafted videos can flop if they’re never found by the right audience, however, the presence of a video itself greatly affects the most prominent SEO ranking factor: content.

Advertising 52

Advertising Video Ads SEO Brand Awareness 52

NewProgrammatic

JANUARY 26, 2022

Since 2018, the event organizers have put greater focus on showcasing new technologies from both online and offline retail spaces. From SEO, analytics, and customer experience to email marketing, search and Google algorithm updates, Searchlove provides value to anyone from the digital marketing sphere.

Affiliates 52

Affiliates Advertising eCommerce Retail 52

Single Grain

NOVEMBER 22, 2019

The first one was in July 2018 and the second one happened in March 2019. Overlooked SEO: Optimizing Images and Video For Search. 9 Effective SEO Techniques to Drive Organic Traffic in 2019. Your featured image SEO elements (words to use in the file name, alt text, immediate context, article snippet).

Conversion 133

Conversion SEO Retargeting Mobile Search 133

VideoWeek

AUGUST 26, 2022

The suit began in November 2018, claiming the company used IP addresses to send targeted advertising to non-consenting users. Google Search Rework Targets SEO Gaming. Meta reached a $37.5 million settlement for a lawsuit accusing Facebook of tracking users’ movements through their smartphones without permission.

Brand Lift 98

Brand Lift Media Electronics Agency 98

Single Grain

SEPTEMBER 13, 2019

Search engines prefer to see multimedia on a page, so video helps with SEO. The home page, landing pages and blog posts are all fair game for video enhancement, and can increase conversions, help with SEO and send stronger brand messaging. in 2018, up 42% from the previous year. Video, however, is a great solution to this.

Marketing 112

Marketing SEO Conversion Rate Banner 112

Brid.tv

NOVEMBER 11, 2022

is an online video platform and video hosting solution founded in 2018. We’ve done the brunt of the research for you by singling out the 12 top private video hosting platforms on the market. The company strives to help online publishers host, manage, and monetize their ad inventory at scale.

Header Bidding 76

Header Bidding Communications Video Ads Ad network 76

Karola Karlson

JULY 19, 2021

142 Facebook ad examples, 2018 edition. #1: Read more: Instagram Ad Design and Copy – The Beginner’s Guide (2018 Update). #22: HubSpot’s Facebook ad image asks “How well do you rank for SEO?” MOO’s Facebook ad is ??? What makes this ad so good: This Facebook ad example by GitHub is one of my favourite latest finds.

eCommerce 52

eCommerce Retargeting Video Ads Advertising 52

Single Grain

JUNE 24, 2021

SEO remains the bread and butter for content marketers to achieve the desired level of traffic and leads coming their way from published content. 60% of marketers say that inbound (SEO, blog content, etc.) Mobile SEO. 12 Key SEO Trends That Content Marketers Need to Know. 5) Mobile SEO. Let’s get started!

SEO 138

SEO Marketing Audience Real Estate 138

Single Grain

DECEMBER 29, 2020

Popular SaaS products include HubSpot’s CRM , Moz’s SEO tools , and Slack’s interpersonal chat-based communication : All the SaaS bloggers on our list have years of proven expertise in their specific industry and can boast exceptional accomplishments. . * Why You Should Run SEO Tests. 8 SaaS Marketing Trends You Can’t Ignore in 2020.

SEO 119

SEO Education Marketing Non-Profit 119

Single Grain

MAY 27, 2021

from 2018 to 2023. Dive Deeper: * 12 Ways to Use Machine Learning in Digital Marketing * The Effects of Natural Language Processing (NLP) on Digital Marketing * The Future of SEO: How AI and Machine Learning Will Impact Content. In fact, the market of AI in social media is expected to grow up to $2.2 Reduced marketing costs.

Media 145

Media Machine Learning Marketing ROI 145

Brid.tv

SEPTEMBER 5, 2022

The platform launched in 2018, but in that short time, it has established a strong presence in the European and American markets. Audience restrictions, SEO metadata, auto-play, captions and subtitles, and offline viewing enablement are just some of the perks you can count on. Starts at Free (Free Trial Available). Features Overview.

Audience 52

Audience Header Bidding Video Ads Pop-Up 52

MobileAds

JANUARY 20, 2021

Will affect search engine rankings in Google (credit to Growth.pro, Malaysian SEO company ). In August 2018, the US Agency Professionals conducted a survey among 200 high profile respondents at Media Agencies and brand advertisers to find the most effective in-app ad format. Requires more design work and thought on proper placement.

Display Advertising 52

Display Advertising Mobile Ads Banner Advertising 52

Single Grain

NOVEMBER 4, 2019

Link farms, keyword stuffing and footer links all worked and SEO was pretty much easy in those days. Today, Google updates its algorithm frequently: In 2018, it made 3,234 changes – which is an average of 8.9 Related Content: The Easy Guide to Broken Link Building for SEO. But this “magic” does not work any longer.

Click Through Rate 82

Click Through Rate SEO Conversion Audience 82

Single Grain

SEPTEMBER 19, 2019

Gartner’s 2018 CMO Survey found that marketing budgets actually averaged about 11% of their revenue: Click here to download it for free right now! Some things – like SEO and content marketing , for example – take months for you to see any kind of results (let alone be able to calculate something like ROI). For example, the U.S.

Marketing 84

Marketing ROI SEO Banner 84

Single Grain

NOVEMBER 27, 2019

Thang Luong (@lmthang) October 12, 2018. Dive Deeper: VSEO: How Voice Search and Conversational AI Are Changing SEO. Dive Deeper: Why You Should Use Long-Tail Keywords in Your SEO Campaign. 9 Effective SEO Techniques to Drive Organic Traffic. 7 SEO Copywriting Tips to Increase Your Rankings in 2019. Fun time ahead!

Machine Learning 87

Machine Learning SEO Conversion Marketing 87

Single Grain

AUGUST 13, 2019

In fact, from 2015 to 2018, Amazon rapidly outpaced Google as the #1 search destination for products and now owns 54% of all product searches and over 80% of all e-commerce market share. Feedvisor reported that nearly 20% of all professional Amazon merchants make over $1 million in sales annually in 2018, up 2x compared to 2017.

Video Ads 110

Video Ads Conversion CPC Banner 110

Single Grain

DECEMBER 31, 2019

Top 18 Magento SEO Plugins for Your E-commerce Site. According to eMarketer , social commerce rose from 23% in December 2018 to 31% in October 2019 among U.S. Creating a Winning SEO Strategy for E-commerce Companies. Let’s learn about them in detail! Dive Deeper: Comparison of the Top 6 E-commerce Platforms.

SEO 102

SEO Conversion Audience Retail 102

Single Grain

JANUARY 31, 2020

As opposed to organic media , such as SEO, content marketing and social media posts (but not sponsored posts), or earned media , such as publicity, reviews and word of mouth, paid media refers to any content placed outside of your own real estate that you pay for, like PPC ads, display ads and search ads. Search Awards 2018.

Media 127

Media Marketing Machine Learning SEO 127

Single Grain

OCTOBER 23, 2019

Dive Deeper: How to Fix 15 Common On-Site Technical SEO Issues. Since the General Data Protection Regulation (GDPR) took effect in May 2018 in the European Union, online privacy has become one of the biggest challenges that businesses have been facing. How Poor Website Security Negatively Impacts SEO Rankings. C) Downtimes.

GDPR 101

GDPR SEO Media Marketing 101

Single Grain

SEPTEMBER 24, 2019

9 Effective SEO Techniques to Drive Organic Traffic in 2019. Add in writing additional blog copy, building the page, tweaking the SEO and publishing it, and that’s a whole lot of time out of your workday. In January of 2018, he decided to stop, citing three reasons : They were becoming less and less relatable.

Advertising 94

Advertising Banner SEO Audience 94

Single Grain

APRIL 14, 2022

Note: Google AdWords rebranded to Google Ads in 2018, but many people still use the old name, so we'll use them interchangeably here. Dive Deeper: * 6 Ways Google Ads Can Boost Your SEO Results. * Much like SEO and influencer marketing , the world of PPC advertising is an ever-evolving landscape. What Is an AdWords Agency?

Agency 52

Agency SEO ROI A/B Testing 52

Single Grain

JUNE 29, 2023

Work With Us The Surge of AI in Marketing In June of 2018, we saw the first version of ChatGPT come to light – GPT 1. With that said, let’s delve into the world of AI-driven marketing strategies, automation and the future possibilities that lie ahead.

Marketing 52

Marketing A/B Testing Machine Learning Ad Targeting 52

Single Grain

JULY 14, 2021

In 2018, Marriott International hotel chain admitted to a breach of its guest reservation database that exposed the personal information of 500 million people. We built ClickFlow, a suite of SEO tools designed to increase your organic rankings and scale qualified traffic for your website. Click here to learn more and get started.

SEO 52

SEO Finance Agency Machine Learning 52

Single Grain

MAY 10, 2022

Note : In June 2018, Google rebranded its AdWords platform to “Google Ads.” Google is well known for constantly changing its search algorithm (ask any of our SEO experts and they will gladly share their blues with you ??). 6 Ways Google Ads Can Boost Your SEO Results. In this article, we’ll use both names interchangeably.

Agency 52

Agency A/B Testing Retargeting CPA 52

Single Grain

MAY 15, 2023

In 2018, Google rebranded AdWords as Google Ads, but the basic functionality remains unchanged. Search engine optimization (SEO), social media marketing, and other forms of digital advertising should play a role in a comprehensive marketing strategy. Google AdWords is the platform that businesses use to create and manage their ads.

Advertising 72

Advertising Display Advertising CPC Pop-Up 72