Ad Monsters

FEBRUARY 23, 2024

Others, like Black Owned Media Equity and Sustainability Institute (BOMESI) Co-Founders DéVon Christopher Johnson and Rhonesha Byng, took the time to create change. The founders created the nonprofit BOMESI to support Black-owned media businesses and educate the public on their importance. Some picked up new hobbies to pass the time.

Media 72

Media Education Audience SEO 72

Ad Rants

NOVEMBER 14, 2022

Did you know that compared to social media, e-mail marketing can be up to 40 times more effective? Use Social Media. The next marketing method that could boost your business would be making use of social media. billion people are using social media. SEO Marketing. Lead Magnet and Audience Research.

Marketing 194

Marketing SEO Brand Awareness Audience 194

Lemonads

AUGUST 15, 2021

While some companies still rely on conventional advertising, online marketing techniques like search engine optimization (SEO) allow companies to connect with their audiences globally. Plus, when combined with affiliate marketing, SEO can boost the performance of your content and allow you to make money from your website.

Affiliates 52

Affiliates SEO Marketing Rich Media 52

Martech

NOVEMBER 30, 2021

If your SEO traffic is on the decline, let’s take a look at three potential reasons why and discuss how to reverse the trend heading in 2022. If you lost mobile SEO traffic in late summer and failed the new requirements, it may be worthwhile spending time improving your site’s Page Experience and Core Web Vitals metrics.

SEO 96

SEO Healthcare Affiliates Finance 96

AdvertiseMint

JULY 14, 2023

Getting a social media marketing service is a good way to do this. This blog post discusses using social media marketing services to give your business an advantage over other companies! Read on as we cover the following: What Is a Social Media Marketing Service? So, social media provides great marketing opportunities.

Media 98

Media Marketing SEO Impressions 98

Martech

FEBRUARY 14, 2022

You’re invited to hear SparkToro CEO and Co-Founder Rand Fishkin and Propel CEO and Co-Founder Zach Cutler team up to discuss “ How to Leverage New Tech to Master Earned Media. ”. Earned media is currently the fastest growing marketing channel and when done correctly, the most valuable way to communicate with your audience.

Media 86

Media SEO Communications ROI 86

Ad Rants

FEBRUARY 22, 2023

In this blog, you'll learn how SEO for dentists can help increase your website's ranking and reach, attract more website traffic and patients, and grow your practice. Search Engine Optimization (SEO) Optimizing your dental website for SERPs is essential for getting found by potential patients.

SEO 130

SEO Conversion Rate Brand Awareness Conversion 130

AdvertiseMint

NOVEMBER 3, 2023

Definition Earned Media? Earned media refers to any publicity or brand exposure gained through organic or non-paid avenues. Unlike advertising (paid media) where brands pay to have their message displayed, earned media is essentially “free” coverage that comes from third-party sources.

Media 52

Media SEO Marketing Audience 52

Martech Series

JANUARY 20, 2023

Localized marketing automation allows businesses to easily localize their brand strategies and refine messages to cater to local audiences. Finding a wide audience Local marketing technology enables brands and businesses to foray into newer horizons. The customization leads to finding a better and wide audience.

Marketing 98

Marketing SEO Audience Communications 98

Ad Rants

SEPTEMBER 13, 2023

Semantic SEO for Enhanced Visibility Semantic SEO is understanding user intent and delivering content that matches that intent. Local SEO Dominance Local SEO is backbone for real estate professionals since buyers often search for properties in specific neighborhoods or areas. 10 Real Estate Marketing Ideas 1.

Real Estate 130

Real Estate SEO Marketing Click Through Rate 130

Martech

JANUARY 3, 2024

Marketers will continue to engage with audiences on social media through advertising and organic social campaigns. Here are some ways that marketers will leverage social media in 2024. The reasons why consumers might be turned off to social media are obvious, but they aren’t new.

Audience 138

Audience eCommerce Entertainment Media 138

Digiday

MARCH 20, 2023

Generative artificial intelligence technology will be an area of focus for some media companies this year as they work to cut costs and find new revenue opportunities amid a tough media market, according to fourth quarter earnings calls held by BuzzFeed Inc., Dotdash Meredith, Gannett and The Arena Group.

Media 73

Media SEO Marketing Machine Learning 73

Martech

JUNE 29, 2022

If you’re using Google Ads, Search Ads 360, DV360, or other media tools in the suite, GA can be a hub, as well as a source in the media activation process. The paid media platforms in GMP have advanced, automated reporting. Through settings in GA, you can also link other products and share audience and conversion data.

Media 100

Media A/B Testing Conversion Audience 100

Martech

FEBRUARY 22, 2024

Munch’s new features for its social media automation platform include video creation Safe Zones, Autotitle and Direct Publishing to YouTube Shorts; user management features including Publish Manager and New Account Page; as well as Enhanced with Clip Extension and Downloading SRT Files. Now, on to this week’s releases.

MarTech 90

MarTech Machine Learning SEO CPA 90

Ad Monsters

APRIL 19, 2024

how does MJBIZ approach content strategy to ensure compliance while still effectively reaching a broad audience? We have still faced issues with our social media sites being shadow-banned, or blocked from view and search results, by most of the big social media sites.

Retail 110

Retail Education Manufacturing Audience 110

Ad Rants

FEBRUARY 28, 2023

The rise of digital media, however, has led to blending between the two practices. The lines of distinction have crossed partially due to digital marketing, social media, and influencer marketing. This practice focuses on using online media to amplify a brand in the market. They ensure a brand's authority comes through online.

Marketing 187

Marketing SEO Food Public Relations 187

MNTN

JANUARY 31, 2024

Let’s explore ten strategies that you can use to increase your brand awareness and gain traction among the right audiences: 1. Social Media Marketing Learning how to build brand awareness on social media requires practice and a nuanced approach. While on-site content is a big component of SEO, it’s only part of the equation.

Brand Awareness 52

Brand Awareness SEO Public Relations Audience 52

Digiday

OCTOBER 30, 2022

As content marketing demands grow, media and creative agencies are turning to Web3 and content creators as the way forward. For some media agencies, establishing specific metrics and exploring new mediums, such as Web3, have been part of the solution. But creating immersive content in the metaverse is only part of it, Levin added.

Media 68

Media Agency Marketing Affiliates 68

Martech

NOVEMBER 16, 2023

ChannelMix Marketing Impact Modeling uses AI to optimize media mix modeling, especially in the absence of third-party cookies. It provides automated media planning, predictive modeling and real-time recommendations. Siteimprove’s AI Generate is a website content optimizer that provides SEO content suggestions to enhance content.

Marketing 106

Marketing SEO Conversion Ad network 106

Digital Ad Blog

APRIL 26, 2023

1- Search Engine Optimization (SEO) Search engine optimization (SEO) is optimizing your website to rank higher in search engine results pages (SERPs). SEO involves various techniques such as keyword research, on-page optimization, backlink building , and content creation.

eCommerce 52

eCommerce SEO Marketing Brand Awareness 52

Martech

FEBRUARY 20, 2024

B2B content marketing is an indispensable strategy for businesses looking to establish their brand, engage their target audience, and drive conversions. The most comprehensive content marketing strategies include all digital channels where customers are, including social media platforms.

Marketing 127

Marketing SEO Machine Learning Audience 127

Martech Series

NOVEMBER 25, 2022

B2B companies must know what their target audience is searching for online. Marketers can achieve this by using a combination of technical SEO and content marketing strategies. After all, your audience reaches out to you through your content posted on the internet. Leveraging Social Media. Quality-Rich Content.

A/B Testing 99

A/B Testing Marketing Audience SEO 99

Ad Monsters

DECEMBER 1, 2023

Amidst escalating bid costs and intensified competition in paid media campaigns this holiday season, businesses must proactively address rising CPMs, expand targeting strategies, refine demographics, and utilize A/B testing to maintain cost-effectiveness and optimize ad spend. Additionally, take into account the power of A/B testing.

A/B Testing 98

A/B Testing Marketing Conversion Rate Audience 98

Martech Series

FEBRUARY 16, 2023

Gigopost is a free AI-assisted Ghostwriter & Social Media Manager. Gigopost is a cutting-edge tool to help businesses and individuals amplify their social media presence as thought leaders, engage with their target audience, and boost their online visibility. They’re not just another ChatGPT plugin.

Machine Learning 92

Machine Learning Audience SEO Media 92

Martech Series

FEBRUARY 20, 2023

One of the things to master while running a website is search engine optimization (SEO). This means that you must keep up with SEO developments if you want to beat the competition. You must comprehend what works for your audience, website, and business objectives in order to optimize your website. What is website optimization?

SEO 94

SEO Marketing A/B Testing Conversion Rate 94

Martech

NOVEMBER 5, 2021

Discover the fastest ways to create the kind of content that will attract your audience. You can use these video strategies to rank on each channel, advertise online, and post to social media. You’ll learn: The simplest ways to engage your audience across different platforms. 84% say video has helped them generate leads.

SEO 118

SEO Audience Conversion Media 118

Digiday

APRIL 4, 2023

For the agencies and brands in this year’s Digiday Media Buying & Planning Awards, far and wide, the most critical investments of the past year have been marked by innovative ways to use data and emerging channels to propel advertising campaign success stories. The Super Bowl commercial received 101.4 million views on YouTube.

Media 61

Media Agency Machine Learning Audience 61

Martech Series

NOVEMBER 15, 2022

Make sure your site has useful content containing those search terms, and use a SEO ranking tool to track how your domain is performing. You can provide tailored experiences to different kinds of customers as well as control where your target audience interacts with your brand. Stay connected with your audience.

Marketing 124

Marketing Audience Communications Media 124

Digiday

JUNE 19, 2022

You know times have changed when media agencies do a little soul-searching as a result of digging into what they need to do differently for their clients. They’re certainly not the only ones — but they happen to offer two current examples of reaction to the tectonic changes media and marketing are all experiencing today.

Media 57

Media Agency Machine Learning SEO 57

Digiday

MARCH 29, 2023

This week’s Media Briefing uncovers some top takeaways from the Digiday Publishing Summit, which took place in Vail, Colorado earlier this week. We see a lot more questions about audience data, segmentation opportunities, targeting opportunities. And will audiences know the difference? But it’s a lot more work.

Media 61

Media SEO Agency Affiliates 61

Digiday

FEBRUARY 22, 2023

In this week’s Media Briefing, Capital B’s Gillian White discusses the non-profit news publication’s latest expansion into Gary, Indiana. Capital B generated an audience of about 600,000 people in its first year and is projected to hit closer to 1 million unique viewers in year two, said White.

Media 60

Media Non-Profit Conversion SEO 60

Martech

MAY 18, 2023

One survey found that most people prefer content over social media, reviews or contact with a sales rep. You must provide consistent long-form content that educates, informs and entertains your target audience to draw them in and convert them to loyal followers. So, how can you ensure your content marketing makes the right impact?

Marketing 129

Marketing SEO Audience Education 129

Digiday

NOVEMBER 1, 2022

The company enables brands to connect directly with exclusive audiences through its partnerships with more than 3,100 premium content providers in sports, news and entertainment — including The Washington Post, The Guardian, BBC, Condé Nast and ESPN — across every screen, reaching nearly 2 billion monthly unique audiences.

Media 69

Media Entertainment Agency Audience 69

Ad Rants

JULY 27, 2023

Search engine optimization (SEO) is a crucial aspect of digital marketing, and mastering tåhe art of SEO writing can help you rank higher on search engines. By following some SEO writing tips, you can create content that engages your audience and helps you achieve higher search engine rankings. But don't worry!

SEO 179

SEO Audience Impressions Retail 179

Brid.tv

JULY 3, 2023

Nowadays, social media platforms such as YouTube and TikTok are completely reliant on it. This can include social media posts, images, blogs, user-generated advertising, and video sharing. Especially now that most social media platforms have implemented features such as reels, shorts, and stories, user-generated content is at its peak.

SEO 52

SEO Rich Media Fashion Media 52

Spoton Digital Media

JANUARY 18, 2024

This approach helps search engines categorize your site and provides valuable information for your audience. Create content to elicit action in your audience. Use tools like Answer the Public, Google Trends, and SemRush to see what topics are trending and interesting to your audience. Engagement. Tell captivating stories.

SEO 52

SEO Audience Education Entertainment 52

Martech

NOVEMBER 10, 2023

“Retail media is hard, but worth it. At the end of October, Omnicom, the global media, marketing and communications holding company, announced that it was adding Flywheel to its portfolio at the notable cost of $835 million. It’s advertising as utility. But, its darn hard.” Are the holding companies playing catch-up?

Retail 106

Retail Electronics Media SEO 106