PR “Contributing to 74% of New B2B Business Leads” According to UK Study
Martech Series
DECEMBER 26, 2022
Senior B2B marketers report that public relations (PR) contributes to or is responsible for 74% of all new business opportunities, according to an independent study – “ B2B PR for Growth ” – commissioned by Champion Communications. Nurturing sales conversations (54%). Generating brand awareness (54%).
Let's personalize your content