Remove app-monetization-resources
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Data Privacy in Digital Advertising

Brid.tv

Data Privacy on Desktop vs. Mobile Data Privacy Is Now More Important Than Ever Challenges With the Current Privacy Regulations Data Collection Practices for Publishers Your Privacy Resources A Trustworthy Partner With Innovative Advertising Solutions What Is Digital Data Privacy? Monetize your app with a variety of mobile ad formats.

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Q&A with Meta Audience Network: Charting the Course from Waterfall to Bidding

Digital Turbine

Shifting from the inefficiency of waterfalls to bidding has created a more fair, open, and efficient ad ecosystem and is one of the most impactful changes we’ve seen in mobile app monetization over the last few years. . Q (Digital Turbine): Audience Network officially switched to in-app bidding in 2021.

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Q&A with Mintegral: How Western Publishers Can Maximize In-App Revenue in APAC

Digital Turbine

Here’s an interesting paradox: 98% of Google Play revenue comes from free apps. In fact, in-app monetization is one of the most important factors app publishers must consider, with mobile games, in particular, seeing a massive upside. What does the app developer and ad monetization landscape in APAC look like?

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It’s Time to Plan for Data Signal Sustainability

PubMatic

If you’re a publisher or advertiser, and especially if you’re operating in the mobile space, you’re probably getting a little tired of being told about new forthcoming privacy changes that are sure to upend your monetization and marketing plans. Consider, for example, the lens of performance-driven developers.

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PubMatic Partners with Fluct to Bring OpenWrap SDK to Mobile Publishers in Japan

PubMatic

PubMatic has signed an exclusive agreement with fluct, a monetization partner for mobile app publishers, to provide its leading independent wrapper solution, OpenWrap SDK to mobile publishers in Japan. In recent years, the spread of mediation tools has increased the demand for real-time bidding.

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Microsoft Advertising introduces Chat API for publishers

Martech

Today, Microsoft Advertising announced a new API for publishers, apps and online services to deliver ads through chat. The new Chat API will allow sites and apps to customize their chat experience, choose ad formats that work best for them and incorporate relevant ads for their audiences. Monetizing chat experiences.

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Creating the Ultimate Commerce Media Cookbook with Audience Extension and Offsite Advertising

PubMatic

Now more than ever, retailers and commerce companies need the right commerce media strategy and resources in place to capitalize on the stream of dollars pouring into the space over the next several years. After all, creating the ultimate commerce media cookbook requires developed recipes with proper ingredients.