Adweek

APRIL 14, 2023

Being vulnerable online about your struggles and. Since its launch in 2005, YouTube has served as a pivotal social platform for musicians to get their name out and for people to discover their next favorite song. It's where musician and creator Jacob Sartorius made his name, but he's used the platform for more than that.

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Adweek

APRIL 28, 2023

A relaxed, vulnerable, behind-the-scenes moment with an athlete or celebrity is one of the most coveted commodities of the digital age. It's also extremely difficult to achieve if your media agency is intimidated by a star's entourage, or the talent has to uncomfortably discuss the concept with someone who's never shared their spotlight.

Media 243

Media Agency Marketing 243

AdPulp

JANUARY 18, 2019

Radical candor is a form of vulnerability. Dr. Brene Brown is an authority on vulnerability. She said, “Vulnerability is the birthplace of love, […]. The post When You’re Brave Enough To Be Vulnerable In Public, You’re Ready To Lead appeared first on Adpulp.

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AdPulp

JULY 23, 2020

The post Wieden+Kennedy Isn’t Used To Vulnerability or Criticism, But Here’s A Chance to Learn appeared first on Adpulp. W+K has offices in Portland, New York, Amsterdam, Tokyo, London, Shanghai, Delhi, and Sao Paulo. Prominent W+K clients include Airbnb, Coca-Cola, Disney, Facebook, Old Spice, Ford, McDonald’s, […].

Agency 59

Agency Retail 59

Ad Rants

OCTOBER 20, 2023

Some particularly aggressive strains of ransomware do not even necessitate deceiving users; they can infect computers by exploiting vulnerabilities, effectively bypassing user interaction. Educate Staff An organization's staff members are both its most valuable asset and its potential vulnerability.

Education 207

Education Pop-Up Communications Agency 207

Adweek

FEBRUARY 2, 2023

A mainstay of digital ad plans for decades and less vulnerable to identifier deprecation as an intent-based media,

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Advertising Media 272

Marketing Dive

DECEMBER 19, 2022

Two-thirds of media executives cite transparency issues as a reason to cut back on spend, per an IAS report.

Media 105

Media 105

The Ad Tech Blog

MARCH 12, 2024

Moreover, conducting regular security audits and vulnerability assessments can help identify and rectify potential security threats early. Startups can protect health data by encrypting data both in transit and at rest , ensuring that only authorized personnel have access to sensitive information.

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Healthcare Education 130

The Ad Tech Blog

MARCH 14, 2024

Next, evaluate the vulnerabilities and threats to that information, considering both internal and external risks. How can tech startups conduct effective risk assessments for HIPAA compliance? Startups should begin by identifying where ePHI is stored, transmitted, or processed within their systems.

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Electronics 130

The Ad Tech Blog

MARCH 7, 2024

Following this, startups should deploy robust cybersecurity tools like encryption and firewalls and schedule regular audits to identify and rectify potential vulnerabilities. Effective implementation begins with thorough training on data security policies and procedures for all employees.

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The Ad Tech Blog

MARCH 25, 2024

Given that systems process vast amounts of data, a single vulnerability can lead to significant data loss, attract hefty fines, and harm a brand’s image. What risks come with inadequate data protection? Inadequate data protection exposes sensitive consumer information to potential breaches and theft.

Advertising 130

Advertising GDPR Ad Targeting Audience 130

Martech Series

SEPTEMBER 12, 2022

This first-of-its-kind report also provides perspective on how security practitioners addressed several vulnerabilities over the last eighteen months, while offering organizations guidance for how to prioritize and evaluate the security maintenance of their Internet-connected business assets.

MarTech 91

MarTech Information Technology Marketing 91

Digiday

APRIL 9, 2024

And while those interviewed said their audience development efforts are more diversified compared to years past — and when they were especially vulnerable to platform algorithm changes — at the end of the day Instagram, Facebook and Threads are all owned by Meta, and TikTok is at risk of being banned in the U.S.

Audience 88

Audience Media Marketing 88

Martech Series

JUNE 1, 2022

On the heels of the company’s recent $20 million Series B, newest executives will expand capabilities and accelerate growth in the vulnerability management market. Nucleus Security , a leader in unified vulnerability management and process automation, today announced three additions to the company’s leadership team.

Marketing 80

Marketing Finance MarTech 80

Martech Series

JUNE 30, 2022

The cybersecurity firm has now raised more than $16 million as it moves to scale its ML platform and disrupt the vulnerability detection space. “We have a massive opportunity to fix the disconnect between the vulnerabilities companies discover with the current tools, and the ones that are exploited by bad actors,” Melika said.

MarTech 77

MarTech Marketing 77

Ad Rants

JULY 17, 2023

Additionally, ethical PPC management services should avoid intrusive practices that compromise user privacy or cross the line into unethical targeting, such as discriminatory targeting or targeting vulnerable populations. Ad Content and Messaging Creativity is an integral part of advertising but must be balanced with responsibility.

Advertising 183

Advertising Audience Communications Marketing 183

AdExchanger

APRIL 30, 2023

Apple's ATT spurred Meta to shore up its ad platform and make it less vulnerable to future changes on other platforms – but that doesn’t change the fact that regulators The post Meta May Rise From The Post-ATT Ashes, But Regulators Still Have It In Their Crosshairs appeared first on AdExchanger.

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Martech Series

NOVEMBER 17, 2022

The automated solution enables organizations to set customizable policies for every asset based on various business conditions, discovering violations of corporate policies and remediating critical vulnerabilities before they become exploitable. Marketing Technology News: MarTech Interview with Bogdan Carlescu, VP of Marketing at Creatopy.

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MarTech Marketing 67

Martech Series

SEPTEMBER 22, 2022

Trusted by established, multi-billion dollar projects like Chainlink, Wormhole, MakerDAO, Compound, Synthetix, and more, Immunefi boasts a massive community of whitehat hackers who review projects’ blockchain and smart contract code, find and responsibly disclose vulnerabilities, and get paid for making crypto safer.

Finance 82

Finance MarTech Marketing 82

Martech Series

NOVEMBER 17, 2022

Cyera leverages its Data Security Graph to help security teams quickly understand the blast radius that an active security threat or vulnerability represents, and how to respond to remediate the issue. ” Enhancing Cloud Detection and Response with Data Security Posture.

MarTech 98

MarTech Marketing 98

Martech Series

DECEMBER 19, 2022

Conducted by the Acronis Cyber Protection Operation Center, the report provides an in-depth analysis of the cyberthreat landscape including ransomware threats, phishing, malicious websites, software vulnerabilities and a security forecast for 2023. Many attacks succeed due to unpatched vulnerabilities.

Real Estate 78

Real Estate Healthcare Education Finance 78

AdExchanger

SEPTEMBER 7, 2022

But it’s designed for a specific group of individuals vulnerable to attacks – plus, it can impact functionality in a way most users won’t tolerate. Apple made an announcement that might have digital advertising ramifications sooner than news about the company's DSP.

Advertising 98

Advertising Media 98

Martech Series

FEBRUARY 26, 2023

Marketing Technology News: 3 Overlooked Critical Metrics B2B Webstores Need to Track in 2023 “This expanded partnership with Ivanti allows Deutsche Telekom customers to better safeguard themselves against cybercrime by instantaneously and continuously discovering assets and securing endpoints through patching based on real-time vulnerabilities.”

MarTech 52

MarTech Marketing 52

AdExchanger

JUNE 2, 2022

Whenever there’s a sociopolitical or economic crisis, the lowest rung of online marketers finds a way to prey on the vulnerable and disenfranchised. Some con artists have posed as debt advisors for people during times of economic insecurity; others target addicts seeking rehab using online indicators of depression and anxiety.

Marketing 104

Marketing 104

Fuel Lines

FEBRUARY 21, 2019

The new business insight team at Winmo’s prospecting publication WinmoEdge even has an algorithm that monitors 17 variables known to impact agency shake ups (and predict them with 80% accuracy on their Vulnerable Account Index). Vulnerable Account Indicators. Example: Lime (Winmo Vulnerability Score 81).

Agency 203

Agency Brand Awareness ROI Media 203

Martech

FEBRUARY 27, 2024

Dig deeper: Why being purpose-driven goes hand-in-hand with being profit-driven and resilient Embracing vulnerability unlocks understanding Embracing vulnerability unlocks self-understanding and a deeper connection with yourself, your family and friends, your employer and the world.

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Marketing Shipping MarTech Audience 110

Martech Series

DECEMBER 28, 2022

Top cybersecurity trends for 2023, including advances in AI, the increasing importance of cloud security, and the rise of remote work and IoT vulnerabilities. As the world becomes increasingly connected and reliant on technology, cybersecurity remains a top priority for businesses and individuals alike.

Machine Learning 110

Machine Learning MarTech Marketing 110

Martech Series

FEBRUARY 2, 2023

Modern frameworks address security vulnerabilities, provide cloud functionality and scalability and also bring substantial performance improvements. This edition of WebMAP enables customers to move away from ASP.NET Web Forms to more modern frameworks including Angular, React and Blazor.

MarTech 75

MarTech Marketing 75

Martech Series

SEPTEMBER 29, 2022

Hybrid work has expanded the attack surface, introducing new threats and making organizations more vulnerable, so it’s become increasingly important for employees to have secure access to applications and data wherever they are located. Illumio, Inc., With Illumio Endpoint, the first device that gets infected will also be the last.

eCommerce 87

eCommerce Communications MarTech Marketing 87

Martech Series

SEPTEMBER 28, 2022

Cloudflare’s WAF uses these unprecedented insights to help ensure that hackers and vulnerability scanners can’t find or leverage vulnerabilities in web applications and APIs.

MarTech 89

MarTech Marketing 89

Digiday

JULY 26, 2023

The controversy sprang from a report by research firm Adalytics which claimed that marketers buying ad space on YouTube are potentially vulnerable to untold brand safety concerns via its audience-extension network.

Ad Space 69

Ad Space Advertising Audience Media 69

Digiday

AUGUST 2, 2023

However, it also highlights the inherent unfairness in the ad tech industry, where the vulnerable entities are left to bear the brunt of unfavorable outcomes, while financially stronger players escape relatively unharmed. It shows how sequential liability has become a necessary aspect for many companies in these challenging times.

Ad Tech 67

Ad Tech Media Marketing 67

Martech Series

DECEMBER 20, 2022

The security-first super app eliminates the vulnerabilities created by common password managers and secures access to users’ online accounts, payments, and personal data – from login to sign out.

Shipping 90

Shipping MarTech Marketing Media 90

Martech Series

AUGUST 8, 2022

“These integrations address the growing needs CISOs have to report on cyber risk in a way that their business leaders can clearly understand, to make the right investments and to remediate their riskiest vulnerabilities faster.”

MarTech 85

MarTech Marketing 85

Martech Series

FEBRUARY 28, 2023

As part of its key findings, the Gartner Market Guide notes that, “Impersonation and account takeover attacks via business email compromise (BEC) are increasing and causing direct financial loss, as users place too much trust in the identities associated with email, which is inherently vulnerable to deception and social engineering.”

Marketing 96

Marketing Communications Banner Education 96

Martech Series

FEBRUARY 26, 2023

The second reason is that most hospitals’ medical equipment and services still need to be digitized, making them vulnerable to cybercrime. Criminals exploit their vulnerability by spreading malware, forcing hospitals and medical centers to pay a ransom to recover encrypted files.

Healthcare 52

Healthcare MarTech Communications Marketing 52

Martech Series

FEBRUARY 26, 2023

Firstly, passwords, emails, usernames, and other personal data are often stored in centralized systems that are vulnerable to hackers. Secondly, people struggle to remember multiple passwords and end up using the same one repeatedly, which can make them vulnerable to attacks.

GDPR 95

GDPR Fashion Agency MarTech 95