inside-the-brand cmo-moves 
Martech Series
AUGUST 8, 2022
ActionIQ, the leader in customer experience (CX) solutions, announced that Business Insider has named ActionIQ as one of The Hottest Marketing Tech Companies of 2022. To quote Business Insider, “The competition to standing out in marketing tech is intensifying.”
Martech
JANUARY 4, 2023
A consultant who helps businesses with brand building and marketing strategy, Dave’s passion project is Exit Five, a private, online community for B2B marketers with more than 3,000 members. Before that he was CMO of Privy — “#1 reviewed app for sales in the Shopify App Store,” and before that chief brand officer at Drift.
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Martech Series
JULY 20, 2022
Marketing expert Tommy Jenkins will drive company’s global brand awareness and grow market presence. Vectra AI, a leader in threat detection and response, today announced the appointment of Tommy Jenkins as Chief Marketing Officer (CMO). “In fact, how, when and where most attackers get in remains largely unknown. .
Martech
MARCH 18, 2022
Well, it is possible to know which half, according to Michael Brenner, CEO and founder of the Marketing Insider Group, an agency that specializes in content marketing. “ “Increasingly, after more and more conversations with real customers, I had bought into the idea that marketing represented the future. Brenner does not stop there.
Martech
FEBRUARY 24, 2022
From the CMO to the marketing manager to the content creator, the first step is to know the difference between AR, VR, XR (extended reality), and the communications capabilities provided by each flavor of this new immersive media. However, this is shifting as more brand marketing teams embrace immersive tactics.
Digiday
OCTOBER 11, 2022
Dave Frankland, principal marketing analyst at Insider Intelligence, said growing the Marketing Cloud helps put Stagwell on a more level playing field with the major consultancies — not just rival holding companies. Maru Group describes itself as a software experience and insights data platform.
Ad Monsters
APRIL 26, 2023
Brands are being cautious with their ad spend right now. Both consumers and businesses expect it — whether it starts from increased wages or a decline in productivity — the cause and effect of the phenomenon leave lasting consequences for the spending power of both parties. On the other hand, consumers are still spending money.
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