category travel-transportation 
Ad Monsters
APRIL 26, 2023
Inflation is not keeping the consumer from spending money, and brands should take a note from their book. “If consumer spending is still strong in their category, now is not a good time to cut ad spend,” said Nick Mangiapane, CMO and Head of Partnerships at Commerce Signals, TransUnion.
Martech Series
JUNE 21, 2022
To launch Archer’s brand, we were faced with the ultimate challenge: creating a category from scratch and reconfiguring consumer’s expectations. Not just in our own emerging sector, or indeed the broader airline sector, but beyond that into the world of new electric vehicles and other innovative forms of transportation.
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Digital Remedy
JUNE 27, 2023
As society shifts back to a new normal, travel and tourism are back stronger than ever. Travel demand shows no sign of slowing, with 55% of U.S. consumers saying leisure travel spending will be a top priority in 2023. domestic travel spending was at $682 billion in 2020 due to restrictions and COVID-19-related lockdowns.
Basis
JUNE 24, 2022
We might just be at the threshold of a new era of travel. With the pandemic showing signs of subsiding and people across the globe hitting the road and taking to the skies with a vengeance , travel brands are finding that the nature of consumer demand and the make-up of the consumer journey are transforming.
Martech
JUNE 23, 2022
While mobile is still a part of the decision journey, many consumers use their PCs to research and purchase high consideration items across categories. Vertical ads are different for each category or industry. Vertical ads for travel, financial services and automotive industries, with more coming soon. Empowered Activist.
VideoWeek
MAY 31, 2023
By category, Dentsu anticipates significant slowdown in the automotive and pharmaceutical sectors, falling from over 16 percent growth in 2022 to 5.3 The outlook for travel/transport ad spend shows a particularly stark contrast, slowing from 46 percent growth last year to under 5 percent in 2023. and 4 percent respectively.
InMobi
MAY 13, 2020
Measures taken by the government to contain the spread of the virus including the 21-day lockdown, the ban on international travel, and halting interstate transportation are all appreciated by the Indians in the respective order. 40 percent of Indians believe that it will take the world between 6-12 months to get rid of Coronavirus.
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