Digiday

MARCH 19, 2024

A standout for one of several new categories this year — Best Agency Partner — is Digitas. This innovative, data-driven strategy enhanced paid search campaigns and transformed QuickBooks’ overall digital marketing approach, showcasing the power of precise data utilization in driving sustainable business growth.

Machine Learning 74

Machine Learning Media Healthcare Impressions 74

Martech

JANUARY 5, 2023

Demand for toys and video games soared conspicuously compared to pre-season levels, while other categories that performed well included wristwatches, cosmetics, gift cards and — perhaps looking ahead to the spring — outdoor grills. retail sites, 100 million SKUs, and 18 product categories. A strong Cyber Week. Discounts still work.

eCommerce 109

eCommerce Electronics Food Retail 109

Ad Monsters

SEPTEMBER 13, 2022

Environmental sustainability has become a global priority amongst many industries. With research on how our carbon footprint has affected the environment, everyone has begun to reassess how they can make their workflow more sustainable. The Scope of Sustainability. Ad Tech’s Sustainable Future.

Ad Tech 106

Ad Tech Education Agency Media 106

Digiday

APRIL 23, 2023

Publishers that have grown their teams covering climate change and sustainability are starting to see those strategies pay off with an increase in ad dollars. About 20% of advertising dollars spent with Time is going toward the publisher’s sustainability coverage and businesses. The financial terms were not made available.

Healthcare 68

Healthcare Media Food Agency 68

Digiday

NOVEMBER 27, 2022

Last year, publishers were seeing increases in advertiser requests for climate and sustainability content. However, Fitzco’s research “has consistently shown that environmental issues and sustainability are important topics to younger skewing audiences. In an email, she said this hasn’t changed.

Audience 99

Audience Email Advertising Media Communications 99

VideoWeek

SEPTEMBER 29, 2023

The judging panel of media, tech and creative specialists brought their marketing and technology expertise to categories ranging from social and ad technology, right through to data and sustainability. Judges were hugely impressed by the calibre of this year’s entries and many went right to the wire.

Ad Server 59

Ad Server Demand Side Platform Ad Tech Video Ads 59

Martech

OCTOBER 24, 2023

Plan work in short cycles to maintain a sustainable pace In agile marketing, the goal isn’t to give teams more work to do — it’s to work on the right work at the right time while maintaining a sustainable pace. The team can get even crunchier with measuring sustainability if they can track planned work over completed work.

Marketing 122

Marketing Conversion MarTech 122

Digiday

JANUARY 12, 2023

The honorees of this year’s Greater Good Awards, presented by Digiday, Glossy, Modern Retail and WorkLife, recognized the importance of uplifting their local and global communities, wielding resources and platforms to address issues from sustainability to well-being and equality. Sustainability. Local Community Betterment.

Food 70

Food Machine Learning Healthcare Manufacturing 70

Martech Series

OCTOBER 21, 2022

Shopping trends among global fashion consumers will shift in favor of buying decisions that favor more sustainable practices, report finds. But the report concludes that this percentage is likely to increase sharply, to more than half of fashion consumers as more shoppers gravitate toward sustainable practices.

Fashion 86

Fashion Manufacturing MarTech Retail 86

Martech Series

JULY 21, 2022

EcoVadis Platinum rating acknowledges scope and ambition of sustainability efforts. Logitech International announced that it has been awarded a Platinum rating from EcoVadis, one of the world’s largest providers of business sustainability ratings. Marketing Technology News: MarTech Interview with Debjani Deb, CEO at ZineOne.

MarTech 65

MarTech Marketing 65

Martech Series

NOVEMBER 21, 2022

Clarity AI, the leading global sustainability tech platform, announced that of approximately 6,500 public companies that report direct emissions, leading data providers have discrepancies in this reported data 42% of the time, where a discrepancy is any difference of more than 1%. Scope 3 categories, regions/offices, business lines).

Machine Learning 71

Machine Learning MarTech Marketing 71

Martech Series

DECEMBER 19, 2022

Clarity AI – the leading global sustainability tech platform – announced today that Klarna, the global leader in the generational shift away from credit cards, is using Clarity AI’s data and capabilities to promote environmentally conscious brands to 150 million shoppers. Sustainability is becoming a major concern for shoppers.

Electronics 52

Electronics Fashion MarTech Marketing 52

Martech Series

MARCH 2, 2023

Top ESG evaluators recognize Infosys’ dedication to sustainability and ethics in business Infosys , a global leader in next-generation digital services and consulting, announced it is featured as a top performer across several global industry rankings and assessments in Environmental, Social, and Governance (ESG) in FY22-23.

Non-Profit 64

Non-Profit MarTech Marketing 64

Martech Series

AUGUST 25, 2022

53, $4.2bn) were the highest-ranking newcomers to join the China Top 100 this year, along with 13 others from nine categories, including five brands centred around food, drink, and casual dining, highlighting the potential brand value in these markets. Category picture remains stable. Lifestyle-focused social platform Xiaohongshu (No.37,

Retail 84

Retail Entertainment Manufacturing eCommerce 84

Martech Series

JUNE 29, 2022

Company Sweeps Top Grid Placement in Two Major Categories. ZoomInfo continued its streak of market leadership, topping the overall Buyer Intent Data Tools category along with the top spot in every Lead Capture and Marketing Account Intelligence category. Marketing Technology News: Soli Solutions Launches SUSTAIN by Soli.

MarTech 82

MarTech Marketing Data Management Platform 82

Digiday

MARCH 19, 2024

A standout for one of several new categories this year — Best Agency Partner — is Digitas. This innovative, data-driven strategy enhanced paid search campaigns and transformed QuickBooks’ overall digital marketing approach, showcasing the power of precise data utilization in driving sustainable business growth.

Media 74

Media Machine Learning Healthcare Impressions 74

Martech Series

SEPTEMBER 15, 2022

mPhase Technologies, Inc, a leading consumer engagement company developing a suite of mPower mobility services that increase revenue for retailers, is pleased to announce the appointment of sustainability industry expert Richard Thorpe as Chief Executive Officer (CEO) and board member. I have already crisscrossed the U.S.

Retail 83

Retail MarTech Marketing 83

Martech

DECEMBER 6, 2021

For starters, the overwhelming sentiment around sustainability matters is fairly negative – and this concept weighs heavily on the minds of consumers this season. And this also ties into the shift in consumer spending, as it speaks to value-based spending as much as sustainability concerns do! Consumer purchase behaviors shifting.

Retail 107

Retail Fashion Food Impressions 107

Martech Series

OCTOBER 9, 2022

Becoming a signatory member also implies taking action to advance the UN Sustainable Development Goals (SDGs), eight of which Quadient is already committed to. Beyond this, they strive for sustainability and have a plan to minimize their environmental footprint.”.

MarTech 72

MarTech Marketing 72

Martech

MARCH 18, 2024

Intent data has become a big category with various sources, all of which promise visibility and focus that can change everything. Through exposure to marketing, research into categories, conversations with peers and insights from sources of influence, a shortlist of vendors emerges.

Brand Awareness 116

Brand Awareness MarTech Marketing Audience 116

Martech Series

JULY 15, 2022

Stay tuned for our August announcement of category finalists, representing those few solutions who can demonstrate that extra edge in impressing our international panel of judges, who are now left with a next-to impossible task.”. Marketing Technology News: MarTech Interview With Brian Gleason, Global Chief Revenue Officer at Criteo.

Non-Profit 109

Non-Profit Education Conversion Communications 109

VideoWeek

FEBRUARY 27, 2023

Please email if you would like to sponsor a category or partner with the European Video Awards. The Early Bird Deadline is 28th February, so register now to avail of the early bird rate – and feel free to complete your entry afterwards as you will still get the lower rate. The final entry deadline is 28th April.

Ad Server 52

Ad Server Ad Tech Video Ads Agency 52

Digiday

NOVEMBER 29, 2022

The throughling: companies are increasingly using their platforms to communicate the importance of sustainability, wellbeing and equality. . In one example, cosmetics company Aveda earned a nomination in the Sustainability category. Online bank Ally is a finalist in six categories, including Education.

Fashion 71

Fashion Machine Learning Education Manufacturing 71

Ad Monsters

JULY 20, 2022

The “News” and “Op-Ed” categories were meshed together by default for so long that now separated advertisers can be more specific about how they place and curate ads instead of having to work within the constraints of both categories being one. How does it help support a sustainable news category?

Audience 97

Audience Real Estate Demand Side Platform Food 97

Martech Series

DECEMBER 20, 2022

Product and Content: Best in Biz – Pega Customer Service was named a Bronze winner in the Best New Product of the Year – Enterprise category in the 2022 Best in Biz Awards for its Voice AI and Messaging AI capabilities. Marketing Technology News: MarTech Interview with Michael Luckhoo, Co-Founder, Cirus Foundation. Quotes & Commentary.

Marketing 87

Marketing Retail MarTech Advertising 87

OpenX

NOVEMBER 2, 2022

This powerful sustainability initiative earned us a finalist spot in the Corporate Social Responsibility category. These sustainability results aren’t just about OpenX: They ripple out to OpenX’s clients, the advertising industry, the technology world and businesses at large.

Ad Exchange 52

Ad Exchange Audience Agency Advertising 52

Martech Series

DECEMBER 6, 2022

’s Best in Business List in the e-commerce category. With an extremely competitive pool, the editors selected honorees in 55 different categories – from advertising to sustainability to retail and among younger and older companies. .’s 3rd Annual List Recognizes 241 Private Companies Putting Purpose Ahead of Profit.

Education 72

Education Retail MarTech Advertising 72

Martech Series

JUNE 30, 2022

Just as Netflix was a trailblazer of the streaming category back in 2011, offering consumers access to freemium services which include adverts is likely to be the next big category revolution, with 44% of Irish consumers saying they would switch to a cheaper ad-based service if given the choice.

Shipping 90

Shipping MarTech Marketing 90

Martech Series

OCTOBER 17, 2022

– 73% said they are considering sustainability when shopping for the holidays. If they’re forced to cut their holiday shopping budget, over 60% will cut the non-essential categories like apparel, footwear, jewelry, and accessories. Sustainability remains top-of-mind for majority of respondents despite economic hardships.

Retail 73

Retail MarTech Marketing 73

Martech Series

AUGUST 2, 2022

The report also found whole brands are preferred two-and-a-half times more often than category competitors, are five times more likely to be seen as a brand on the rise, double the Standard & Poor’s 500 index in market performance and command a premium price among consumers. “Everything is theater.

Marketing 81

Marketing MarTech 81

Martech Series

DECEMBER 8, 2022

Progress ranked in the top 15 of the “Large Company” category. Mr. Gupta was also a winner in the “Leadership” category of the MassTLC Tech Top 50. Based on survey data, the annual list recognizes the most admired workplaces in the state as voted on by the people who know them best: their employees. Employer of Choice.

Education 91

Education MarTech Marketing 91

Martech Series

OCTOBER 5, 2022

Each year, Tech Cares recognizes B2B technology companies that demonstrate solid corporate social responsibility, including volunteerism, diversity and inclusion and environmental sustainability. ” Earlier this year, TrustRadius also honored Prophix with three “Top Rated” awards.

Non-Profit 85

Non-Profit CPM Education MarTech 85

Martech Series

JANUARY 31, 2023

At Burger King UK, our team is responsible for driving long-term, sustainable growth. At Burger King UK, our team is responsible for driving long-term, sustainable growth. Amplitude also ranked #1 in ten categories within the G2 Winter 2023 Report, including the #1 Product Analytics solution for the tenth quarter in a row.

MarTech 84

MarTech Marketing 84

Martech Series

JANUARY 5, 2023

. • SEO Booster: can provide targeted SEO content with specific keywords and categories for every organizer and exhibitor about their products and services; and supercharge their SEO ranking. Sustainability: can help to reduce carbon emissions and conserve resources, making hybrid events and virtual expos more sustainable.

SEO 80

SEO MarTech Agency Marketing 80

Martech

NOVEMBER 15, 2023

Perks influence social commerce shoppers Social media marketers know that certain categories like beauty and home goods lend themselves to shareable posts and brand love. With more seamless buying experiences, social buzz can also be converted into social commerce, especially in these categories.

eCommerce 117

eCommerce Marketing Shipping Retail 117

Media Math

FEBRUARY 12, 2023

Many digital advertisers assume that because they don’t require paper, ink or a printing press to deliver ads, they have more sustainable practices than traditional media advertisers. If you’re interested in understanding how to reduce your brand’s or agency’s environmental impact, download our whitepaper POV: Sustainability in Advertising.

Viewability 52

Viewability Impressions Education Media 52

Martech Series

FEBRUARY 26, 2023

Don’t trust apps just because they look legit Malicious apps tend to fall into a few categories – things that are popular, easy to use, and seemingly harmless. Marketing Technology News: ZoomInfo Publishes 2022 Sustainability Report The report details how cybercriminals are leveraging malicious apps by: Sliding into your DMs: 6.2%

Communications 75

Communications Entertainment MarTech Media 75