Fuel Lines

FEBRUARY 3, 2016

The subject of the interview is Douglas Burdett, former artillery officer, Madison Avenue ad man, stand-up comedian and the principal of Artillery, a small agency in Norfolk, Virginia. The primary battle for new business has moved online. Of course, that notoriety is only because of the blog.” It still is.”

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Agency Marketing Media Advertising 253

Martech

AUGUST 9, 2023

Google Ads is rolling out several new features ahead of the holiday season. The platform has made the changes in a bid to improve insights, expand access to the Search top slot, reduce onboarding time for local inventory ads, and enable marketers to quantify the impact of online-only bidding vs. Smart Bidding for store visits.

Shipping 98

Shipping Retail MarTech Marketing 98

VideoWeek

AUGUST 4, 2022

Facebook has announced the end of its live shopping feature, less than two years after its launch. Now the tech giant is closing the service, announcing in a blog post: “From 1 October 2022, you will no longer be able to host any new or scheduled live shopping events on Facebook.”

Fashion 106

Fashion Audience Media Marketing 106

Fuel Lines

JUNE 26, 2013

Blog post titles should be reflective of your audience. It also helps produce a steady stream of targeted traffic to my blog site as a large volume of my content is being shared to over 100,000 followers through my @michaelgass and @FuelLines’ Twitter accounts. Overly creative titles don’t work well online.

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Agency Retail Audience Food 279

TechCrunch Ads

FEBRUARY 8, 2023

TikTok is adding new targeting and boosting features for its Promote advertising tool, the company announced on Wednesday. Promote first launched in 2021 as a way for creators to turn vertical videos into ads. “Stay tuned for more updates as we continue to expand advertising opportunities for the TikTok community.”

Advertising 71

Advertising Audience Marketing 71

Martech

JUNE 22, 2023

While Artificial intelligence (AI) has been a part of marketing technology for some time, ChatGPT’s launch made the topic white-hot. And businesses are eager to get them. Meltwater has added AI Assistants to its suite of products. As a result, more and more AI-powered solutions are being announced every day.

MarTech 106

MarTech Conversion Communications Marketing 106

Martech

FEBRUARY 22, 2024

Using a business URL, it can generate a month’s worth of editable branded video content using Getty Images and iStock images. The company also launched prlinkr.com which creates PR SEO backlinks strategies. The company also launched prlinkr.com which creates PR SEO backlinks strategies. Seode AI’s Seode.ai Get MarTech!

MarTech 105

MarTech Machine Learning SEO CPA 105

Martech

MAY 26, 2022

Through the partnership, Hootsuite has launched an integration that allows brands to manage, execute and optimize TikTok content at scale. of Hootsuite’s customers have planted a flag on TikTok, with the rest (around 63%) planning to launch TikTock content sometime this year, according to an internal Hootsuite study. About 38.5%

Marketing 113

Marketing Education Media MarTech 113

AdvertiseMint

FEBRUARY 22, 2024

Would you like to know the cost of Facebook ads? Its 3 billion monthly active users offer businesses an unparalleled opportunity to connect with potential customers. This blog post will discuss everything about the cost of Facebook ads. What is the Average Facebook Ad Cost? Ad placements. Ad objectives.

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CPC CPA CPM Impressions 52

Fuel Lines

OCTOBER 2, 2014

Those agencies that understand the needs of a clearly defined audience and consistently deliver beneficial content through a strategic content marketing strategy will thrive with new business. Though many agencies now maintain blogs, the content usually highlights things like awards, hires and client news. I recommend a niche blog.

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Agency Marketing Retail Audience 275

AdvertiseMint

DECEMBER 30, 2023

Would you like to set up and maximize your Facebook ad budgeting? Facebook ads have become essential for businesses looking to reach their target audience and drive results. According to the best Facebook ad agency , one crucial aspect of successfully running ads on Meta is managing Facebook ad budgeting effectively.

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Audience Agency Conversion Advertising 52

Ad Rants

OCTOBER 24, 2022

They have businesses to run! And it's not just for social media pages and YouTube ads. Businesses are converting more of their traditionally text-based web pages into video content. Social media is the perfect place to create buzz for your brand with ads, behind-the-scenes videos, interviews, and testimonials.

Marketing 231

Marketing Click Through Rate Conversion eCommerce 231

Martech

JANUARY 9, 2024

It’s a pivot that’s tipping the scales from social ad spend to more influencer marketing investment — where genuine, community-focused engagement means richer content, more strategic partnerships and deeper market penetration as the creator economy barrels ahead. Guest blogging. Exclusive product launches. A note on size.

Marketing 135

Marketing Audience Click Through Rate Conversion 135

Martech Series

FEBRUARY 13, 2023

Fred can answer questions about what happened in your meetings, writes follow-up emails, and turns transcripts into blogs. Fireflies.ai , an AI notetaker platform for meetings, announced the launch of AskFred, which is integrated with the same cutting-edge tech that also powers OpenAI’s ChatGPT. AskFred is a ChatGPT-like assistant.

Conversion 74

Conversion MarTech Marketing 74

Martech

MARCH 30, 2023

While it has been a part of many products for some time, ChatGPT’s launch made the topic white hot. Customer experience Webex by Cisco is adding AI to Webex Campaign and Webex Contact Center. CallMiner has added AI-powered redaction and summary tools. Business email address Subscribe Processing. Five9’s Agent Assist 2.0

MarTech 111

MarTech Affiliates Conversion Marketing 111

Fuel Lines

OCTOBER 18, 2012

Time is often your greatest enemy when it comes to consistently acquiring new business opportunities so knowing where to focus your time is critical for the best results. To top it off, for most, all of this busyness isn’t effectively creating new business opportunities for the agency. Does this sound familiar?

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Agency Media Audience Manufacturing 277

YieldBird

MAY 26, 2023

The article was originally posted on 6.10.2016 Ad blocker is of the most heavily discussed topics by publishers worldwide. How will this change the way online businesses live? Over the last few years, a lot has been written about ad blockers. of internet users are blocking ads. The growth of mobile ad blockers globally.

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CPM Pop-Up Data Management Platform Shipping 98

VideoWeek

APRIL 26, 2024

In this week’s Week in Review: WBD makes a first-party data play, YouTube’s ad revenues show its continued dominance of video, and a Thinkbox study shows TV produces disproportionate returns on spend. Discovery Launches First-Party Data Platform Olli Warner Bros. percent of total ad investment.

Non-Profit 52

Non-Profit Cookies Ad Tech Audience 52

Fuel Lines

MARCH 6, 2013

Three goals for creating the perfect Tweet: amplify, engage and convert - Gerry Moran I am a huge advocate for using Twitter for new business. Twitter continues to be the leading traffic generator to my blog Fuel Lines. Out of 31,000 monthly page views, Twitter easily delivers more than half of my blog’s traffic.

Education 279

Education Agency Media Marketing 279

Fuel Lines

DECEMBER 7, 2012

A collection of the most popular Fuel Lines’ articles using social media for agency new business. I’ve been an early evangelist of social media for new business since launching my consultancy and utilizing this new communication channel back in 2007.

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Agency Media Communications Education 254

VideoWeek

MARCH 7, 2023

Gaming advertising business Venatus has today announced it has acquired AdinPlay, an ad tech business which specialises in monetisation of browser-based games. But obviously ads which appear in the games themselves are a major part of the business. domain such as agar.io, slither.io, and hole.io.

Ad Tech 65

Ad Tech Video Ads Audience Advertising 65

Fuel Lines

AUGUST 12, 2015

There is a new model for new business that makes the existing model obsolete. New business doesn’t have to be so hard. Most agencies have no target for new business. They’ll go after any business that has a budget if they smell an opportunity. There is a better way that makes it EASIER. Experts write.

Agency 257

Agency Marketing Audience Media 257

AdvertiseMint

JANUARY 28, 2024

Would you like to learn about Facebook ads agency pricing? This blog post will break down the pricing models used by Facebook advertising agencies. Facebook Advertising Agency Pricing Models Facebook ad agencies typically employ various pricing models to cater to the diverse needs and budgets of their clients. Flat fee model.

Agency 52

Agency Retargeting Audience Advertising 52

Ad Ops Hero

MAY 7, 2023

By inputting a simple prompt, you can get a whole host of ideas, from blog post topics to social media captions, that can help you create engaging and effective marketing campaigns for your clients. Input a prompt like "What are some effective email subject lines for an e-commerce business?"

A/B Testing 79

A/B Testing Finance Audience Education 79

Martech

OCTOBER 10, 2023

The pandemic redefined our cultural norms and launched a seismic shift in buying behavior. This reflects a fundamental shift in consumer engagement with businesses, driven by convenience and information access on digital platforms. Growing privacy concerns and widespread ad-blocking software hinder its efficiency.

Pop-Up 122

Pop-Up Banner eCommerce Audience 122

Martech

MARCH 13, 2023

ChatGPT’s launch in November 2022 spurred a debate among marketers. Some are confident in AI’s capability to deliver high-performing copy for ads, landing pages and even white papers and ebooks. It takes considerable time and effort to write high-quality blog posts. But there is a middle ground.

SEO 95

SEO Conversion Impressions Audience 95

Martech

MARCH 1, 2023

We’ve already warned businesses to avoid using automated tools that have biased or discriminatory impacts,” Michael Atleson, an attorney in the division of advertising practices, wrote in a post on the commission’s blog. The feeding frenzy for all things AI-related began at the end of November when OpenAI launched ChatGPT.

MarTech 106

MarTech Marketing Agency Advertising 106

AdvertiseMint

SEPTEMBER 17, 2023

Would you like to learn about the new TikTok search ads toggle? The search ads toggle is one of the platform’s best features yet. This blog will explore the TikTok search ads toggle and share essential insights for marketers to leverage its potential. What is the TikTok Search Ads Toggle?

Marketing 52

Marketing ROI Conversion Audience 52

Martech

FEBRUARY 10, 2022

This could mean that marketers on the fence about whether they should get into the NFT game could have support if their business is a Salesforce customer, or if other major tech companies decide to provide a similar cloud service. They launched TimePieces, which is a collectible and has utility. Time is a great example.

Marketing 98

Marketing Cookies MarTech 98

Paleo AdTech

DECEMBER 10, 2023

Ari Paparo is a well-known ad tech influencer, blogger, fellow podcast host, serial entrepreneur, raconteur and man-about-town in his longtime home of Manhattan. His father Michael was a prolific dreamer with an insatiable portfolio of new business ideas. (We Business Insider The phrase “lower level” did not sit well with our hero. (He

Header Bidding 52

Header Bidding Non-Profit Ad Tech Ad network 52

Mediavine

OCTOBER 18, 2022

We’re excited to announce the launch of PubNation, an entirely new offering built by Mediavine utilizing our industry leading ad technology. What are its similarities and differences with traditional Mediavine Ad Management? Our mission has been building sustainable businesses for long-form, original content creators. .”

Entertainment 102

Entertainment Ad Exchange Food Advertising 102

Fuel Lines

OCTOBER 9, 2013

This is an excellent book for agency owners to better understand how to create helpful marketing that will create new business opportunities for your agency. His blog, Convince&Convert, is ranked as the #1 content marketing blog in the world. His budget was $20,000 and included banner ads and email newsletter adds.

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Agency Banner Marketing Media 273

AdvertiseMint

FEBRUARY 8, 2024

Would you like to learn about the Facebook Lead Ads? If you run a business, you need to find effective ways to generate leads to expand your customer base. Fortunately, Facebook Leads Ads Facebook can connect you to your target audience seamlessly. What Are Facebook Lead Ads and How Do They Work?

Conversion Rate 52

Conversion Rate Audience Retargeting Conversion 52

VideoWeek

FEBRUARY 16, 2024

In this week’s Week in Review: OpenAI unveils impressive text-to-video capabilities, TF1 sees positivity in the ad market, and The Independent enters talks to take control at BuzzFeed UK & I. The French broadcaster said ad revenues fell 2.1 percent YoY during 2023, but actually rose 1.7 percent in the second half.

Marketing 52

Marketing Media Entertainment Agency 52

Fuel Lines

FEBRUARY 24, 2014

Jeff is charged with business development for Barkley and in the following article, shares the tactics he has used to gain a positioning of expertise and infuse new business opportunities. Finding a Niche I was looking for a niche for new business that was consistent within Barkley’s brand authority.

Agency 279

Agency Marketing Retail Entertainment 279

Martech

MAY 25, 2023

While Artificial intelligence (AI) has been a part of marketing technology for some time, ChatGPT’s launch made the topic white-hot. Merchynt : ProfilePro is an AI-powered Chrome extension that lets small business owners manage their Google Business Profiles for themselves. Business email address Subscribe Processing.

Marketing 75

Marketing MarTech Video Ads Media 75

AdvertiseMint

DECEMBER 20, 2023

This blog post will discuss practical and effective strategies for leveraging Facebook to boost your lead generation. What are Facebook Lead Ads? A Facebook lead ad is a smart and efficient way for businesses to gather valuable information from potential customers directly on the Facebook platform. Conversion-ready leads.

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Conversion Audience Entertainment Video Ads 52