Martech Series

NOVEMBER 18, 2022

Additionally, it suggests SEO tactics that are more pertinent. Your entire content creation team and process can be guided by AI-powered SEO recommendations and insights. The smart customer service system, which was automated, was introduced by Alibaba in 2015 and received better reviews than the human customer service representatives.

Marketing 120

Marketing Machine Learning SEO Real Estate 120

Ad Beat

NOVEMBER 20, 2019

Even the most exquisitely crafted videos can flop if they’re never found by the right audience, however, the presence of a video itself greatly affects the most prominent SEO ranking factor: content. Videos rank higher in Search Engine results. You don’t have to burden your website homepage with the slow loading times.

Advertising 52

Advertising Video Ads SEO Brand Awareness 52

Automatad Inc.

JUNE 21, 2023

These changes can feel unpredictable, impacting website visibility and throwing well-crafted SEO strategies into disarray. History of Google Algorithm Updates To truly understand today’s SEO dynamics, let’s time travel through the key Google algorithm updates that have shaped the SEO landscape.

SEO 52

SEO Machine Learning Impressions Mobile Search 52

Single Grain

SEPTEMBER 15, 2020

Executing a strong keyword strategy and optimizing your content (SEO) is key to succeeding in the competitive Google rankings of 2020. SEO drives 1,000%+ more traffic than organic social media. The term “SEO” was coined in 1995. Dive Deeper: * SEO Keyword Research Made Easy in 2020. * Here’s how we approach it.

SEO 52

SEO Impressions Real Estate Click Through Rate 52

Ad Monsters

MARCH 21, 2023

Stephen Marsi, Matt Richenthal, and Eric Hochberger founded Mediavine as an SEO shop for hire. He built the script wrapper focusing on SEO since that’s how we have always focused on growing traffic. Our most prominent site was founded on SEO. ” And so, we launched six websites in June 2015.

Food 95

Food Header Bidding SEO Shipping 95

Martech

OCTOBER 23, 2023

The reporter X post said: “I didn’t get great notes on this, but I think the reason had something to do with not wanting people to think that SEO could be used to manipulate search results.” Despite advertising costs rocketing from $21 million in 2015 to $290 million in 2019, Expedia’s traffic from Google did not increase.

Mobile Search 81

Mobile Search Machine Learning Advertising Manufacturing 81

Single Grain

JUNE 24, 2021

SEO remains the bread and butter for content marketers to achieve the desired level of traffic and leads coming their way from published content. 60% of marketers say that inbound (SEO, blog content, etc.) Mobile SEO. 12 Key SEO Trends That Content Marketers Need to Know. 5) Mobile SEO. Let’s get started!

SEO 138

SEO Marketing Audience Real Estate 138

MobileAds

JANUARY 20, 2021

Will affect search engine rankings in Google (credit to Growth.pro, Malaysian SEO company ). According to VentureBeat, mobile video ad spending triples in 2015, where global ad spend on video rise to 71 percent of total mobile ad spend in Q3. High CTR may result from the difficulty to close the interstitial.

Display Advertising 52

Display Advertising Mobile Ads Banner Advertising 52

Martech

OCTOBER 19, 2023

Marmion has been working with Optimizely since 2015 when she was based at an ecommerce company in Austin, Texas. Indeed already had Optimizely but didn’t have anyone running it, so that’s why I was brought in, for my SEO background and my Optimizely knowledge.”

Marketing 109

Marketing Machine Learning Conversion Rate eCommerce 109

Single Grain

MARCH 4, 2022

Such tactics include: Search Engine Optimization (SEO). They do not use shady SEO strategies and hidden marketing practices to promote a business. From design to content to SEO, Single Grain helps e-commerce businesses boost their online sales and revenue. Search Engine Marketing (SEM). Pay-Per-Click (PPC) Advertising.

Agency 52

Agency SEO Marketing ROI 52

Martech

OCTOBER 18, 2023

Marmion has been working with Optimizely since 2015 when she was based at an ecommerce company in Austin, Texas. “Indeed already had Optimizely but didn’t have anyone running it, so that’s why I was brought in, for my SEO background and my Optimizely knowledge.”

Marketing 125

Marketing Machine Learning Conversion Rate eCommerce 125

Single Grain

FEBRUARY 21, 2022

Unlike other channels that require months of hard work to see any meaningful results, such as SEO, Google Ads can provide almost immediate results. International SEO: How to Optimize Your Website to Capture a Global Audience. Specializes In : Paid media advertising, SEO, and content marketing. Reputation. Single Grain.

Agency 52

Agency SEO Conversion Media 52

Single Grain

NOVEMBER 27, 2019

BERT is one of the biggest updates that Google has made since RankBrain in 2015 and has proven successful in comprehending the intent of the searcher behind a search query. Dive Deeper: VSEO: How Voice Search and Conversational AI Are Changing SEO. Dive Deeper: Why You Should Use Long-Tail Keywords in Your SEO Campaign.

Machine Learning 87

Machine Learning SEO Conversion Marketing 87

Single Grain

AUGUST 13, 2019

In fact, from 2015 to 2018, Amazon rapidly outpaced Google as the #1 search destination for products and now owns 54% of all product searches and over 80% of all e-commerce market share. Dive Deeper: 5 SEO Tips You Need to Know to Succeed in Your PPC Campaign. 9 SEO Areas to Focus On to Boost Your Video’s Visibility.

Video Ads 110

Video Ads Conversion CPC Banner 110

VideoWeek

AUGUST 26, 2022

The suit covers Illinois residents who have used Snapchat lenses or filters since November 2015. Google Search Rework Targets SEO Gaming. The settlement is now awaiting approval from a District Court, according to the settlement administrator. Google DV360 Rolls Out Digital Out-of-Home Ads.

Brand Lift 98

Brand Lift Media Electronics Agency 98

Single Grain

JUNE 22, 2021

To achieve this, you need to master the SEO game and cater to each of Google’s ranking factors to understand what works and what doesn’t. TABLE OF CONTENTS: ↓ Technical SEO Ranking Factors. On-Page SEO Ranking Factors. Off-Page SEO Ranking Factors. Let’s start with optimizing technical SEO. Website Speed.

SEO 105

SEO Click Through Rate Media Marketing 105

Single Grain

MARCH 18, 2020

As an SEO, you know that Google constantly changes. So a big part of the SEO industry involves figuring out what these updates are and revising best practices to take advantage of them in order to optimize a brand’s web presence and make sure they don’t incur penalties from Google. What Is Content Decay and How It Affects Your SEO.

SEO 144

SEO Pop-Up Machine Learning Finance 144

Single Grain

MAY 12, 2020

Here's another great example from Ahrefs , which makes SEO mastery seem simple: Dive Deeper: 20 Pre-Production Tips to Create Successful Video Content in 2020. Since its first appearance in 2015, there has been a 330% increase in searches for “Facebook live stream.” 11) Live Streaming.

Audience 145

Audience ROI Marketing Brand Awareness 145

Single Grain

AUGUST 24, 2022

Pool of Experts: For a successful marketing campaign, you need experts in several disciplines like PPC, SEO, CRO, social media advertising, content creation, and media buying. The prominent ones are: 1) Search Engine Optimization (SEO). To beat your competitors and rank higher than them, you need an agency with solid SEO experience.

Agency 59

Agency Advertising SEO Retargeting 59

InMobi

JANUARY 18, 2015

Here is my list of the five critical changes that 2015 is poised to bring. 2015 will see the first few popular apps for wearables, and a lot of debate. With its launch in 2015, apps for Apple Watch will quickly follow. It is unlikely that this debate will be settled in 2015. So will the debate on advertising and UX.

Video Ads 52

Video Ads Ad Targeting SEO Media 52

Martech Series

DECEMBER 9, 2022

The most recent language model, Chat GPT, is an Open AI (Altman, Musk, and other Silicon Valley investors created an artificial intelligence research non-profit organization in 2015) that was created and trained exclusively for conversational engagements. Marketing Technology News: Using SEO to Build a Marketing Strategy for the Future.

Non-Profit 138

Non-Profit Conversion Machine Learning Communications 138

Single Grain

FEBRUARY 15, 2023

Dive Deeper: Google E-E-A-T: How to Signal That You’re an Experienced Content Creator 8) Not Considering In-Content SEO Although the primary short-term goal of promoting your content is to drive traffic to it right after you publish it, that’s not the only reason to do it. And the way to do that is through in-content SEO.

SEO 59

SEO Audience Click Through Rate Media 59

Single Grain

OCTOBER 14, 2019

Nike's designers are not afraid of being bold – as evidenced by their “green grass” golf shoes that hit the market in January 2019: Their SEO strategy is also up to the mark. And, yeah, jersey sales were 500% up in 2019 compared to the 2015 World Cup. Dive Deeper: Overlooked SEO: Optimizing Images and Video For Search.

Marketing 109

Marketing Fashion Banner Audience 109

Single Grain

MAY 19, 2020

Now, if you’re a seasoned content marketer or SEO, you already know this. We’ve grown by 150% YoY since 2015. We drive 40,000 registers weekly compared to 400 per week back in 2015. But what they're also known for is their ability to think in years rather than months, which is how investors make steady returns over decades.

Marketing 116

Marketing Conversion ROI Conversion Rate 116

Single Grain

OCTOBER 25, 2019

The Ultimate Guide to Link Building with Content for SEO. The forecast was presented by Sian Welby in 2015 when Star Wars: The Force Awakens came out (and, incidentally, the following year she was shortlisted by the Radio Times in a poll to be named Great Britain's best ever weather presenter ). Best Examples Of Newsjacking.

Marketing 97

Marketing SEO Shipping Media 97

Single Grain

APRIL 28, 2020

As a successful digital marketing company, Single Grain knows how important it is to set the SEO and brand-building foundation with amazing content marketing. Focus on not just getting more people with your advertising, but getting more qualified leads in your contacts. Book My Free Marketing Consultation. 2) Single Grain. 3) Anheuser-Busch.

Marketing 141

Marketing Audience Media ROI 141

Single Grain

JULY 21, 2020

On July 15, 2015, to celebrate the website's 20th anniversary, Amazon held its inaugural Prime Day , which features sales and promotions for Amazon Prime subscribers. 8 Slack Communities Every Marketer & SEO Should Join. * 5 Reasons How SEO Benefits Your SaaS Business (+ SaaS SEO Strategy). * B2B or B2C?: 14) Square.

Finance 94

Finance SEO Shipping Marketing 94