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How to Use Videos in Your Next B2B Marketing Campaign

Ad Rants

That's why video is such an important tool for B2B marketers. Video engages your potential clients much better than standard text. For example, using video in your email marketing can result in a 300% boost in click-through rates. And, landing page videos can increase conversions by 130%. Use Video in Email Marketing.

Marketing 231
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HubSpot’s September 2023 releases: The manager’s guide

Martech

See the key features in this video. AI updates for building websites, blog posts, descriptions Overcome the many hurdles of building a website using the AI-powered website generator (beta), which creates one-page websites using the Growth website theme.

SEO 105
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Instagram Ad Targeting – 84-point Guide [2023 UPDATE]

Karola Karlson

Instagram ad targeting is the key to achieving success with your ad campaigns. In this chapter of our Instagram Advertising Guide , we’re going to discover all the different Instagram target audiences. By reading this guide, you will learn: How does the Instagram ad targeting work? Facebook Saved Audiences.

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100+ ChatGPT prompts you can’t miss to try out in 2023

Ad Ops Hero

By inputting a simple prompt, you can get a whole host of ideas, from blog post topics to social media captions, that can help you create engaging and effective marketing campaigns for your clients. Best ChatGPT prompts for Marketing Can you provide me with some ideas for blog posts about [topic of your choice]?

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The rise of generative AI:  A marketer’s guide to textual and visual AI content

Martech

During an online brainstorming session, I stumbled upon a plugin for the text-to-image creation tool, Midjourney, that would allow me to update any of the portraits created on the platform (and even ones not created on the platform) with the facial features of someone I knew. These AI “Aha!”’ What is genAI exactly?

Fashion 123
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Decoding generative AI: Top LLMs and the app ecosystems they support

Martech

Instead of creating a list of hundreds of AI marketing tools that may (or may not) be around in a few months, I hope to arm you with the foundational knowledge to select AI tools strategically well into the future. Everything else has changed dramatically (the not-so-good news). What does your business need to do with AI? Available resources.

Education 128
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5 Creative Ways to Use YouTube for Your Business

Digital Ad Blog

Our short guide below will show you the ins and outs of YouTube for business, so read on and find out more. By creating engaging and creative content, businesses can reach a broad audience and build their brand. Create Traffic for Your Website. Create Tutorials for Your Products. Create Tutorials for Your Products.