AdvertiseMint

DECEMBER 20, 2023

This blog post will discuss practical and effective strategies for leveraging Facebook to boost your lead generation. When your target audience takes the time to comment, it’s a sign they are engaged and want to participate in the conversation. What are Facebook Lead Ads? Conversion-ready leads.

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Ad Ops Hero

MAY 7, 2023

By inputting a simple prompt, you can get a whole host of ideas, from blog post topics to social media captions, that can help you create engaging and effective marketing campaigns for your clients. For example, you can use ChatGPT to generate ideas for social media posts that will grab your audience's attention and get them engaged.

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A/B Testing Finance Audience Education 79

Basis

APRIL 4, 2023

As a result of widespread consumer disapproval of targeting tools such as third-party cookies—not to mention government privacy regulations and changing policies from tech giants like Apple and Google —advertisers must find new ways to market relevant content to willing audience segments.

Cookies 75

Cookies Marketing Machine Learning Audience 75

Monetize More

JUNE 15, 2023

Header bidding has emerged as a game-changer in the digital advertising industry, revolutionizing the way publishers maximize their revenue and advertisers access premium inventory. In this blog post, we will delve into the topic of choosing between ADX and header bidding and running multiple header bidding solutions simultaneously.

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Monetize More

FEBRUARY 24, 2023

RPM is a metric used to determine the total ad revenue a publisher is set to earn for 1000 ad impressions. In this guide, we’ll unpack the meaning of each metric and help you work through any confusion you may have surrounding these key terms. It effectively indicates what a publisher makes from their site’s total traffic.

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Martech

MARCH 15, 2022

Advertisers are willing to invest in adtech for its ability to attract a target audience and generate strong insights. This guide is meant to give marketers a comprehensive overview of not only what adtech is, but how it is evolving and shaping the future of marketing. Estimated reading time: 14 minutes. What is adtech?

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First-Party Cookies Cookies Impressions Ad Exchange 118

AdvertiseMint

JULY 8, 2023

Look no further than this blog post, where we share great tips and tricks to help you gain more followers. The challenge for businesses is to expose their content to their target audience’s FYP, consequently gaining more followers. Know your audience. Some TikTok users can be part of your niche audience.

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Education Audience Media Entertainment 52

AdvertiseMint

NOVEMBER 22, 2023

This guide will show you how to successfully scale your business online and do it correctly. After reading through this guide, you’ll be equipped with proven online business growth strategies to fulfill that dream. The first step is conducting thorough market research to identify your target audience. Worry no more!

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Non-Profit eCommerce SEO A/B Testing 52

AdvertiseMint

JUNE 15, 2023

Are you seeking the best Facebook marketing guide to help take your digital presence to the next level? Our guide includes the information you need to run effective campaigns. It has special features that let you reach your target audience. According to DataReportal, Facebook has almost 3 billion active users.

Marketing 59

Marketing A/B Testing Audience Retargeting 59

illumin

OCTOBER 20, 2023

Contextual targeting is an essential concept in digital advertising that focuses on delivering ads to the right audience at the right time. This advertising technique aims to target potential customers based on the context of the website or app they are currently visiting. What is contextual targeting?

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AdvertiseMint

NOVEMBER 7, 2023

An ad network is a technology platform that serves as an intermediary between publishers and advertisers. Essentially, it aggregates a large collection of ad spaces, or inventory, from publishers and matches it with advertiser demand. Why Are Ad Networks Crucial for Publishers and Advertisers?

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Martech

FEBRUARY 8, 2024

Keywords and positions in SERPs We analyzed why this article could take off, and one of the reasons is that when we published it, we already had up to 15 articles and a robust link-building strategy focused on “appointment setting” anchors. While this approach can generate traffic, it often fails to convert them into leads and sales.

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SEO Conversion Conversion Rate Brand Awareness 117

Smart-Hub

DECEMBER 21, 2023

In advertising, precision targeting plays a crucial role. At the same time, you, as an ad exchange owner, also need precise targeting capabilities to match DSPs and SSPs and ensure the effective performance of your platform. For instance, marketers can target their audience on the basis of age, gender, location, behavior patterns, etc.

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Ad Exchange Banner Geo targeting Pop-Up 49

Fuel Lines

OCTOBER 18, 2012

Time is often your greatest enemy when it comes to consistently acquiring new business opportunities so knowing where to focus your time is critical for the best results. I talk to people on a daily basis who don’t have enough time. They were stressed and mentally and physically exhausted. Does this sound familiar?

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Agency Media Audience Manufacturing 277

Basis

APRIL 4, 2023

As a result of widespread consumer disapproval of targeting tools such as third-party cookies—not to mention government privacy regulations and changing policies from tech giants like Apple and Google —advertisers must find new ways to market relevant content to willing audience segments.

Cookies 52

Cookies Marketing Machine Learning Audience 52

Fuel Lines

AUGUST 11, 2012

It takes more than a completed check-list for having an agency blog, Twitter, Facebook and LinkedIn accounts to have any kind of success. The “typical” agency blog has: No plan No objective No target audience No integration No consistency No value (self promotional) No traffic Could this be why “ nobody reads agency blogs?”

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Agency Education Media Communications 278

Automatad Inc.

NOVEMBER 28, 2023

People love using them, but that’s a problem for you as a publisher. This blog will explore ways to survive and thrive as a digital news publisher. Your niche or target audience: Specialize further within your niche to capture a more defined audience. Then there’s the buzzkill of ad blockers.

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Martech

SEPTEMBER 16, 2022

guides, articles, blog posts, graphics, videos, social posts, etc.) It’s been said, ad nauseam, that content is king. But these days, a more accurate statement is probably: customer experience is king. And, in our hyper-connected world where everyone is fighting for attention, good content is what drives good experiences. .

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Marketing SEO ROI Conversion 134

AdvertiseMint

JULY 14, 2023

This blog post discusses using social media marketing services to give your business an advantage over other companies! This blog post discusses using social media marketing services to give your business an advantage over other companies! Specific audience targeting. Do you want more people to know about your business?

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Media Marketing SEO Impressions 98

Automatad Inc.

NOVEMBER 23, 2023

Share Tweet Share Supply-side platforms (SSPs) are indeed your money-making sidekick as a publisher. SSPs use tons of visitor data to select ads that grab attention and make your audience happy. This blog is the ultimate guide on supply-side platforms (SSPs). We all know that SSPs help with yield optimization.

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Header Bidding Ad Inventory Ad Exchange Demand Side Platform 40

Automatad Inc.

NOVEMBER 23, 2023

This extensive guide gives you a clear ground on the basics of adtech, its benefits, its governing body, and everything you need to know. AdTech is a domain that contains different software and tools to help brands, services, and publishers perform effective ad buying and selling. It is not highly targeted. What is AdTech?

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AdvertiseMint

SEPTEMBER 26, 2023

With a strong brand, An entrepreneur can successfully launch a startup A content creator can build an engaging audience A professional can make career advances The opportunities personal branding offers are endless for anyone. No matter who you are or what you do, having a strong personal brand is absolutely crucial for success.

Audience 52

Audience Education Media Communications 52

InMobi

NOVEMBER 23, 2021

Since the release, we have seen buyers, publishers and ad tech ecosystem partners pivot and adapt to these changes in various ways. In this blog, we would like to show some stats and observations from InMobi’s point of view, including how InMobi fared and some reasons that explain the trends we see.

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Automatad Inc.

JUNE 22, 2023

Source: DemadSage Affiliate marketing supports revenue-sharing models that enable publishers, influencers, and website owners to earn money by promoting the products or services of merchants. The growth of e-commerce and the increasing influence of digital marketing have made affiliate marketing an attractive source of income for publishers.

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Smart-Hub

APRIL 1, 2024

However, due to the growing privacy concerns, as well as privacy-related regulations, advertisers and publishers need to review their data collection and usage methods. Third-party trackers entered the stage in the early 2000s, which enabled marketers to perform online tracking and launch targeted campaigns.

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Cookies First-Party Cookies Ad Exchange Marketing 56

Monetize More

JANUARY 16, 2023

But it’s important to note that these bots can wreck publishers’ AdSense accounts when undetected. The clicks generated by these bots add up to wasted dollars on fake visits that didn’t even come from humans, let alone their audience. That’s right, according to statista.com , a staggering 42.3% Is bot traffic bad or good?

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SEO Machine Learning Ad network Audience 98

Fuel Lines

FEBRUARY 8, 2013

Using HootSuite’s social media dashboard, agencies can monitor their own brand as well as client’s brand mentions, track conversations, collaborate with teams, and measure success with analytic reports to adjust campaign tactics and target audiences. It allows you to publish targeted messaging to circles.

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Agency Media Retail Conversion 275

Spoton Digital Media

SEPTEMBER 22, 2021

Millions and millions of pieces of content are published a day. Between blog posts, social media updates, videos, and newsletters, the amount of content distributed daily across the web is enormous. But all of this doesn’t mean you shouldn’t publish content of your own. Content marketing is a somewhat loaded topic.

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Marketing SEO Education Audience 52

Martech Series

DECEMBER 23, 2022

Start by making audience-friendly adjustments to your brand’s logo and social media profile photographs. December is a month of festivals and celebrations. It is a crucial time for both, B2B and B2C companies as this ”holiday” period presents an amazing opportunity. From 32% in 2020 to 14.4%

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Conversion Rate Retail Brand Awareness Conversion 79

Martech

SEPTEMBER 26, 2022

All industries require specific marketing that builds brands, connects businesses with their target audience and complies with the various rules and regulations that govern that industry. Transactions that once required a drive to the bank can now be done with the tap of a virtual button. That’s important because 29.3

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Martech

SEPTEMBER 11, 2023

Over the next several weeks, I’ll be publishing a series of articles aimed at helping marketers make the most of Generative AI. Over the next several weeks, I’ll be publishing a series of articles aimed at helping marketers make the most of Generative AI. I was able to create stunning image after image all within a few minutes.

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Fashion Marketing MarTech Media 129

Smart-Hub

FEBRUARY 12, 2024

Additionally, they allow advertisers to deliver more valuable information to their audiences. In this guide, we will go through diverse video ad types and explore channels for launching such campaigns. With the growing popularity of streaming services, both advertisers and publishers get new opportunities.

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Brid.tv

MARCH 2, 2023

Video ad monetization is one of the most lucrative ways for publishers to generate revenue. With multiple video ad formats at their disposal, publishers face the challenge of finding out what works best for their website or app. Table of Contents [ hide ] What Are Outstream Video Ads?

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AdvertiseMint

JULY 15, 2023

Applying these techniques lets your target audience know about the services you offer. Are you looking for ways to market the services of your business effectively? In this post, we’ll discuss ten essential service marketing strategies. Moreover, you can apply strategies that will convince visitors to become customers.

Marketing 52

Marketing Conversion Rate SEO Geo targeting 52

All About Advertising Law

MAY 20, 2022

The Federal Trade Commission’s May 2022 open meeting, Alvaro Bedoya’s first since being sworn in as the agency’s fifth commissioner on May 16, considered a request for public comment on proposed amendments to its Guides Concerning the Use of Endorsements and Testimonials in Advertising. Endorsements in advertising directed toward children.

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AdvertiseMint

AUGUST 22, 2023

That’s why you need to target better leads – using all possible marketing strategies. In this post, you’ll learn 15 lead generation strategies to put your business in front of your target audience. A good client avatar tells you all about your target audience. Unqualified leads waste your time.

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A/B Testing Education Audience Conversion 52

Monetize More

JANUARY 9, 2023

Investing in an affiliate network can be an excellent way for bloggers, writers, and digital publishers to earn passive income through website monetization. Investing in an affiliate network can be an excellent way for bloggers, writers, and digital publishers to earn passive income through website monetization.

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