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How one tech company is doing marketing without cookies

Martech

How do you do digital marketing without third-party cookies? How will it impact your marketing and your marketing technology? Despite several years of warnings, half of marketing professionals don’t think their organizations are ready for deprecation, according to a study by Basis Technologies.

Cookies 127
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Eight Performance Marketing Channels You Need to Use

MNTN

In marketing, you’re looking for an edge up on the competition and a meaningful way to reach more consumers. That’s where performance marketing can provide real solutions. What Is Performance Marketing? Benefits of Performance Marketing. Marketers have the incentive to hit their targets.

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5 Tips for Improving Your AdSense CTR

Monetize More

One way to achieve higher search traffic is through Search Engine Optimization (SEO). SEO is the process of improving the number of visitors you get to your website by ensuring your website shows up among the top results on search engines. Onsite SEO involves improving the content on your website for search engines and users.

SEO 52
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5 Tips for Improving Your AdSense CTR

Monetize More

One way to achieve higher search traffic is through Search Engine Optimization (SEO). SEO is the process of improving the number of visitors you get to your website by ensuring your website shows up among the top results on search engines. Onsite SEO involves improving the content on your website for search engines and users.

SEO 52
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What Is Performance Marketing? The Complete Guide for Advertisers

MNTN

Performance marketing is the solution to this problem. Instead of investing a certain amount of money into a campaign and hoping it works, performance marketing flips the marketing narrative on its head. If that sounds like a marketing strategy worth pursuing, read on to learn the ins and outs of this powerful technique.

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Affiliate Marketing | A 2023 Guide for Publishers to Get Started

Automatad Inc.

Share Tweet Share Affiliate marketing is a performance-based marketing strategy that has gained immense popularity. Source: DemadSage Affiliate marketing supports revenue-sharing models that enable publishers, influencers, and website owners to earn money by promoting the products or services of merchants.

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HubSpot’s October 2023 releases: The manager’s guide

Martech

Generate new blog post ideas, choose the ideas likely to perform well for SEO and get started with a first draft using the AI assistant to generate blog post content. Quickly create email subject lines that increase open rates using HubSpot’s AI assistant to generate subject lines for marketing emails. Edit marketing emails.