Single Grain

OCTOBER 1, 2019

We often think of conversion rate optimization (CRO) and search engine optimization (SEO) as distinctly different disciplines, or even being in opposition to one another. The role is different: those in SEO are focused on how to get visitors to your site , while those in CRO are focused on getting visitors to buy.

SEO 108

SEO Conversion A/B Testing Conversion Rate 108

Ad Rants

FEBRUARY 6, 2024

10 Effective Marketing Tips for Healthcare-based eCommerce Businesses in 2024 Personalized Email Campaigns: Utilize customers data to segment your email list based on demographics, past purchase behaviour, and engagement level. Incorporate dynamic content blocks and personalized recommendations to enhance engagement and drive conversions.

Healthcare 215

Healthcare eCommerce Marketing ROI 215

Single Grain

AUGUST 7, 2019

Although there are some tweaks you can make to improve this situation from within the WordPress Dashboard (such as updating your permalinks and ensuring that search engine visibility is turned on), you’re going to want to install some SEO plugins to help with these issues as well. 12 Reasons Your SEO Strategy Is Failing.

SEO 101

SEO Banner Media Conversion Rate 101

Single Grain

AUGUST 23, 2019

When was the last time you or your SEO team spent two seconds on the latest security trends for websites? Companies might be spending billions of dollars on SEO right now, but a significant percentage of enterprises with websites don't even think about website security. Dive Deeper: 7 SEO Hacks to Boost Your Ranking in 2019.

SEO 104

SEO Banner Conversion Conversion Rate 104

Single Grain

FEBRUARY 1, 2023

With the latest Conversion Rate Optimization (CRO) statistics. By understanding the latest trends and insights in CRO, you’ll be able to evaluate and improve the efficiency of your marketing campaigns, landing pages and other website components. Multiple ) The average website conversion rate across all industries is 2.35%.

Conversion Rate 59

Conversion Rate Conversion SEO A/B Testing 59

Lemonads

MARCH 15, 2021

While the term marketing was officially introduced just over 100 years ago, the practice of promoting products and services in order to get more customers has been around for centuries. And, when analyzed objectively, there’s no doubt that affiliate marketing is among the top approaches. What Is Affiliate Marketing?

Affiliates 52

Affiliates Conversion SEO Healthcare 52

Single Grain

JUNE 28, 2019

It’s easy to feel frustrated if you fall within that range, especially if you’ve executed an SEO strategy you hoped would work. However, you don’t need to overhaul your entire approach to SEO to start seeing results. A/B SEO testing. In fact, Etsy did an SEO test similar to this. Why Bother with SEO Testing?

SEO 104

SEO A/B Testing Click Through Rate Banner 104

Single Grain

SEPTEMBER 13, 2019

This post on video marketing tips, tricks and lots of juicy stats has been updated for 2019. Including a video within a brief email and delivering content in multimedia formats can help drive response rates, improve information retention, and make your company or offer more memorable”. ~ Andy Zimmerman. NEWLY UPDATED!

Marketing 112

Marketing SEO Conversion Rate Banner 112

Single Grain

AUGUST 20, 2019

In SEO, there are two types of keywords: “head” keywords and “long-tail” keywords. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Dive Deeper: How to Understand Searcher Intent and Use It to Boost SEO Rankings.

SEO 92

SEO Real Estate Conversion Conversion Rate 92

Single Grain

JULY 26, 2019

These days, finding good-quality links for SEO purposes is as challenging as it’s ever been. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. The Ultimate Guide to Link Building with Content for SEO. Get A Free Consultation.

SEO 105

SEO Banner Conversion Rate Conversion 105

Single Grain

AUGUST 8, 2019

Good marketers know that it’s a rare occurrence for a new visitor to land on a website for the first time and buy a product right then and there. How can you leverage that knowledge to increase our retargeting conversion rates? The potential for business growth and conversion rate increases can be staggering.

Conversion 108

Conversion Retargeting Conversion Rate A/B Testing 108

Single Grain

JUNE 13, 2023

Online marketers need to stay updated about the latest marketing and internet advertising trends to minimize ad spend and maximize economic growth. Statista ) Conversion rates can be boosted beyond 40% by combining similar audiences with display remarketing campaigns. Expert Market Research ) 7.33 billion USD.

Advertising 102

Advertising Click Through Rate Display Advertising ROI 102

Single Grain

NOVEMBER 22, 2019

Visual content can certainly boost engagement and brand memorability, but only if you create an effective visual marketing strategy. Overlooked SEO: Optimizing Images and Video For Search. 9 Effective SEO Techniques to Drive Organic Traffic in 2019. Dive Deeper: How to Understand Searcher Intent and Use It to Boost SEO Rankings.

Conversion 133

Conversion SEO Retargeting Mobile Search 133

Single Grain

JULY 22, 2019

In the past, we’ve written about affiliate marketing , as well as the various pitfalls and benefits that come along with it. As an affiliate marketer, you earn commissions by sending traffic to other companies’ promotions. That’s where performance marketing comes in. What Is Paid Performance Marketing?

Marketing 85

Marketing Affiliates ROI Conversion Rate 85

Single Grain

JANUARY 23, 2023

In this post, we’ll share why PPC consulting is essential, demystify pay-per-click marketing, and give you tips for hiring the best PPC consultant for your business. Get My Free PPC Marketing Plan 5 Ways a PPC Consulting Agency Can Level Up Your Business Working with a PPC specialist is always beneficial for your business.

Click Through Rate 59

Click Through Rate CPC Conversion Rate Conversion 59

Single Grain

MAY 11, 2023

In 1994 , the very first banner ad appeared on a previous iteration of today’s tech site, Wired. It marked the dawn of a new era of digital marketing that would transform the world into the digital landscape we know today. Your target market may have no awareness of your brand when they first view one of your ads. That’s right.

Advertising 52

Advertising Retargeting Impressions CPC 52

Single Grain

AUGUST 13, 2019

: In fact, from 2015 to 2018, Amazon rapidly outpaced Google as the #1 search destination for products and now owns 54% of all product searches and over 80% of all e-commerce market share. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster.

Video Ads 110

Video Ads Conversion CPC Banner 110

Single Grain

OCTOBER 3, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. But you don’t have to. Get A Free Consultation.

Click Through Rate 111

Click Through Rate Retargeting A/B Testing CPC 111

Single Grain

AUGUST 1, 2023

By the end of this article, you will be equipped to make well-informed decisions and implement a native advertising campaign that supports your marketing goals. 2) It Builds Brand Awareness In a study, native advertising increased brand awareness more than other marketing methods, even compared to social media posts.

Native Advertising 52

Native Advertising Advertising Brand Awareness Banner 52

Single Grain

JULY 8, 2019

Marketers can quickly create, test and optimize hundreds of personalized, targeted ads. Because of the many tools available to segment audiences and automatically deliver the best ads to the right people, marketers can easily scale their advertising campaigns and maximize clicks. How Machine Learning Is Transforming Content Marketing.

Agency 106

Agency A/B Testing Machine Learning Conversion 106

Single Grain

MAY 9, 2023

With the rise of social media and video-sharing platforms, video marketing has proven to be a valuable tool for businesses to build brand awareness, connect with their target audience and increase sales. This is why 83% of video marketers claim video content has helped them generate leads. There are 6.92 To date, the ad has 96K views.

Video Ads 52

Video Ads Advertising SEO Brand Awareness 52

Single Grain

APRIL 25, 2022

In this guide, I will not only provide a curated list of the top ten choices, but I will help you select the best paid search marketing agency for your business. TABLE OF CONTENTS: ↓ What Is Paid Search Marketing? Top 10 Paid Search Marketing Agencies. Ready to Hire a Paid Search Marketing Agency? Let's begin.

Agency 52

Agency Marketing A/B Testing ROI 52

Single Grain

OCTOBER 19, 2022

3% of e-commerce website visits result in successful conversions. The culprit for such underwhelming conversion rates is usually poor design and optimization of product pages. Get My Free Marketing Plan . 10 Easy Product Page Design Strategies That Will Boost Your Conversions. Get My Free Marketing Plan .

Conversion 59

Conversion Pop-Up Conversion Rate A/B Testing 59

Single Grain

SEPTEMBER 20, 2019

If you have a SaaS platform , getting people to sign up for your offer instead of your competitor’s is a challenge from a marketing, pricing and product development perspective. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster.

Banner 63

Banner Conversion Rate Pop-Up ROI 63

Single Grain

JUNE 20, 2019

If you’ve been around the digital marketing arena for more than one day, you’ve heard people talking about landing pages as if they’re one of the most important parts of your website. Even good marketing people don’t always understand how to design landing pages that convert prospects into customers. Get A Free Consultation.

A/B Testing 110

A/B Testing Conversion Rate Conversion Banner 110

Single Grain

APRIL 20, 2023

The audit aims to offer a detailed campaign analysis of your ad spend, growth in search results, and keyword strategy and looks at various metrics, such as click-through rates, conversion rates, cost per click, and ad relevancy. They have helped agencies, small business owners and in-house marketers optimize their PPC campaigns.

Click Through Rate 52

Click Through Rate SEO Machine Learning Audience 52

Single Grain

AUGUST 24, 2023

So understanding how to choose a digital marketing agency is crucial. With a plethora of online marketing strategies like social media, PPC, email, content and SEO, it’s easy to get overwhelmed as to which to focus on. Digital marketing agencies promise to navigate these waters on your behalf.

Agency 98

Agency Marketing SEO Brand Awareness 98

Single Grain

SEPTEMBER 10, 2019

Content marketing has been growing exponentially in popularity and there are now over 500 million blogs on the Internet (1.6 As with any great marketing channel, content marketing has become saturated and is less effective in 2019 than it was ten years ago. 3) Develop Content Marketing Goals. Get A Free Consultation.

Marketing 112

Marketing A/B Testing SEO Banner 112

Single Grain

AUGUST 6, 2019

Some business owners are moving away from the term “marketing funnel” because they think it’s too mechanical or simplistic to describe the lead nurturing sequence by which customers move from awareness to purchase. What Is a Marketing Funnel? Example 1 : A Not-so-effective Marketing Funnel. Marketing Funnel Metrics.

Marketing 112

Marketing SEO Banner Conversion 112

Single Grain

SEPTEMBER 25, 2019

The first meeting with your hired SEO agency is always exciting because you have lots of expectations from them. You have confidence that your business will be able scale to the next level because of your decision to invest in SEO services. Questions to Ask Your SEO Agency in that First Meeting. Can I see some case studies?

SEO 96

SEO ROI Banner Agency 96

Single Grain

APRIL 15, 2021

The price that your NFT gets depends on your marketing strategy, which is created by NFT experts who build a community of users, reap numerous influencers, leverage content marketing, and use social media to encourage more bids. Book My Free NFT Marketing Consultation. Related Content: * What Is Blockchain Digital Marketing? *

Non-Profit 131

Non-Profit Marketing SEO Education 131

Single Grain

JULY 19, 2019

This post was expanded and updated with new digital marketing trends as of July 2019. Marketing has changed more in the last five years than in the last 50, and the rapid progress doesn’t show any signs of slowing down. Here are 20 key digital marketing trends in 2019 and beyond that you can no longer pretend aren’t important.

Marketing 111

Marketing SEO Machine Learning Banner 111

Single Grain

FEBRUARY 3, 2020

1) Tailor Your Product/Service for Your Target Market. According to a recent study by Qualifio , 83% of marketers find it challenging to personalize their campaigns for customers. Use email marketing to emphasize the personalized value that your product can offer. Get A Free Consultation. Get A Free Consultation.

A/B Testing 131

A/B Testing Pop-Up Retargeting Conversion 131

Single Grain

JULY 19, 2019

This post was expanded and updated with new digital marketing trends as of July 2019. Marketing has changed more in the last five years than in the last 50, and the rapid progress doesn’t show any signs of slowing down. Here are 20 key digital marketing trends in 2019 and beyond that you can no longer pretend aren’t important.

Marketing 108

Marketing Machine Learning Banner Conversion Rate 108

Single Grain

MAY 4, 2021

A lot has also changed in the video marketing landscape. Yes, budgets are strained, but smart brands will find a way to squeeze video marketing into their budgets. Dive Deeper: TikTok Marketing: How to Get Started with Ads on This Platform. Dive Deeper: The Impact of Social Media on Business in 2021. Go a few notches higher.

Media 128

Media Audience SEO Conversion 128

Single Grain

APRIL 28, 2020

This post about the best digital marketing campaigns you can learn from has been updated with fresh examples for 2020. Bonus Material : Discover the unorthodox digital marketing campaigns we use to generate predictable traffic, leads, clients and revenue (even during uncertain times). 31 Top Digital Marketing Campaign Examples.

Marketing 141

Marketing Audience Media ROI 141

Single Grain

JULY 2, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. They also tend to have higher conversion rates and higher sales.”: And there is no better way than email marketing to enable them to visit your site more often. Affordable.

Retargeting 75

Retargeting Native Advertising Conversion Rate Conversion 75