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Ad Formats to Avoid: Understanding the Most Disliked Ad Formats

Automatad Inc.

This format is highly annoying on mobile devices, where screen real estate is limited, and users have a lower tolerance for delays. Their hidden nature reduces visibility, engagement and lower conversion rates. Banner Ads These are your bread and butter for a steady income. Plus, they’re mobile-friendly.

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InMobi Interstitials

InMobi

In pre-digital days, we were more aware of the size of the ad, and the real estate it took to erect an eye-catching ad. Interstitials also occupy about 10x more space than banner ads. 2- REAL ESTATE Interstitials ensure there is little distraction for the user when the ads are served. Re-introducing Interstitials!

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Mobile Video Ads : What do they mean for Performance Advertisers?

InMobi

Mobile video’s telling effect on key downstream metrics such as click-through rates (CTR), conversion rates (CVR) and quality of users acquired is unparalleled. The power of mobile video Performance marketers are 5 times 2 more likely to acquire a high-quality user with video than with traditional banner ads.

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Mobile Ad Creatives Best Practices with InMobi and Celtra [New Report]

InMobi

Download this report, titled Understanding Quality Ad Creative for Mobile Screens , today to learn: Common traits of top ad creatives, including banners and video ads, with details on why interactivity, branding and a strong call to action are key. Why targeted audiences should see customized mobile ad creatives.

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Top 3 Best Practices for Tablet Advertising

InMobi

Optimal tablet usage generates 3x higher CTRs and conversion rates than smartphones. With up to 4x more real estate available on tablets, advertisers have the opportunity of showing bigger ads that attract more attention thereby generating more clicks.

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From Smartphones to Tablets – The Changing Landscape

InMobi

On an average, tablets offer upto 4X more real estate than smartphones and this meaty proposition takes advertising to a different level altogether. Figure 2: CTR and Conversion Rate comparison for smartphones and tablets.(1)

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Why You Should Use Long-Tail Keywords in Your SEO Campaign

Single Grain

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. High conversion rate. The page has relevant content along with videos that Google would love to rank for real estate queries related to Huntington Beach. High focus.

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