Martech Series

JULY 18, 2022

WPP announces that it is acquiring Corebiz, a leading Latin American ecommerce agency specialising in VTEX implementation, one of the largest enterprise digital commerce platforms in the region. The post WPP Acquires Leading ecommerce Agency Corebiz appeared first on MarTech Series.

eCommerce 105

eCommerce Agency SEO Conversion 105

Martech

JANUARY 16, 2025

Searchspring combined with Klevu to create Athos Commerce, an integrated platform for ecommerce product discovery. Algolia launched Shopping Guides, a content generation tool that uses AI to create informative articles for ecommerce websites. Athos Commerce offers AI-driven search, personalization and merchandising capabilities.

MarTech 114

MarTech Non-Profit eCommerce Machine Learning 114

Single Grain

DECEMBER 22, 2023

Programmatic SEO for ecommerce is a powerful technique that blends the technical aspects of search engine optimization with automated, scalable methods particularly suited for online stores and e-tailers. An effective programmatic SEO strategy for ecommerce is useful for large-scale online retailers with thousands of product listings.

eCommerce 52

eCommerce SEO Click Through Rate Conversion Rate 52

Single Grain

MAY 25, 2021

With such a large influx of information on the web, the number of SEO agencies and consultants all around the globe has increased significantly, and so has the general savviness of the average business and their marketing departments. The 3 Pillars of SEO. Align Your SEO Strategy with What You Already Know.

SEO 98

SEO Food Marketing Media 98

Martech

APRIL 10, 2025

A drop in search-generated traffic can make it seem like your SEO efforts have taken a hit. For ecommerce retailers, the impact depends on how users search. With this, you can craft an AI marketing strategy that targets these emerging audiences. New vs. returning visitors: Is AI bringing a fresh audience? Processing.

SEO 134

SEO Pop-Up Conversion Rate Retail 134

Martech

APRIL 10, 2025

AI-enhanced marketing for ecommerce ads. SparkToro Purpose: Audience research to improve social and content ROI. The content creation process starts long before you put pen to paper or text to web it begins with audience research. Since its creation, Tailwind has added many new features and capabilities.

Marketing 120

Marketing SEO ROI Audience 120

Single Grain

JUNE 15, 2020

Dive Deeper: * Targeting Branded vs. SEO Keywords: Which Should You Focus On? * 3) Allocated the Budget to the Most Relevant Audiences. In the case of TSF, there was no need to limit the age range of their audience. We also saw that there was no need to exclude men, as they make up 25% of their audience. Conclusion.

Food 105

Food eCommerce Retargeting Conversion 105

AdvertiseMint

JANUARY 11, 2025

These strategies include making your site mobile-responsive, utilizing SEO, engaging in marketing campaigns, and more. Effective SEO, social media , and email marketing are essential for increased traffic and visibility. Social media allows you to reach a vast audience where you can showcase your brands personality and offerings.

SEO 52

SEO Shipping eCommerce Impressions 52

Martech

JANUARY 23, 2023

Search is a huge component of digital marketing and ecommerce. This article will walk you through the basics of search engine marketing (SEM), the umbrella under which search engine optimization (SEO) and paid search (a.k.a., SEO and PPC: The backbones of search Search marketing trends and challenges: What’s next?

Marketing 132

Marketing SEO Real Estate eCommerce 132

Martech Series

FEBRUARY 26, 2023

SEO GPT, an AI-powered tool from SEO Vendor, is revolutionizing the search optimization landscape. Launched in January 2023, SEO GPT is already changing the way marketers optimize websites for search engines. The New World of SEO 2.0 It’s a significant leap toward streamlining the content creation process.

SEO 98

SEO Conversion Rate Machine Learning Conversion 98

Digital Ad Blog

APRIL 26, 2023

Digital marketing is vital to any eCommerce store that wants to succeed in today’s competitive marketplace. We will explore critical digital marketing strategies that eCommerce stores should adopt to stay ahead of the competition. The higher your website ranks, the more likely it is to be seen by potential customers.

eCommerce 52

eCommerce SEO Marketing Brand Awareness 52

Martech Series

JULY 29, 2022

As voice search technology is growing in its popularity, businesses and SEO strategists must identify emerging trends in voice search statistics, here are a few things we found: 8% of today’s market are using voice search while driving, 21.3% Voice Search and SEO. during any other activity, 7.5% during watching TV, 5.5%

SEO 111

SEO Machine Learning Conversion eCommerce 111

Single Grain

FEBRUARY 22, 2024

But it’s not just about being present on these platforms, it’s about optimizing your ecommerce marketing strategy to get the edge over the competition. If you want to build an ecommerce empire, your ecommerce marketing strategy is going to be the cornerstone of that growth. Let’s explore these components further.

eCommerce 52

eCommerce A/B Testing Marketing SEO 52

Martech

JUNE 27, 2024

Bloomreach’s Loomi AI ecommerce platform has seven new features. Baresquare’s Tywin is an autonomous ecommerce AI agent. Productsup added AI tools to its platform that enable businesses to generate and manipulate product content per audience, channel and market.

MarTech 98

MarTech eCommerce CPM Banner 98

MNTN

DECEMBER 13, 2024

The ecommerce market is positively booming. The key to doing so is creating an optimized ecommerce sales funnel. What Is an Ecommerce Sales Funnel? An ecommerce sales funnel is a visual representation of the stages a customer goes through before buying one of your products. Heres everything you need to know.

eCommerce 52

eCommerce Marketing Conversion Rate Conversion 52

MNTN

DECEMBER 13, 2024

The ecommerce market is positively booming. The key to doing so is creating an optimized ecommerce sales funnel. What Is an Ecommerce Sales Funnel? An ecommerce sales funnel is a visual representation of the stages a customer goes through before buying one of your products. Heres everything you need to know.

eCommerce 52

eCommerce Marketing Conversion Rate Conversion 52

Single Grain

MAY 11, 2022

That’s where an ecommerce consulting agency demonstrates its exceptional value. TABLE OF CONTENTS: ↓ What Is an Ecommerce Consulting Agency? The Benefits of Hiring an Ecommerce Consulting Agency. How to Choose an Ecommerce Consulting Agency. How to Choose an Ecommerce Consulting Agency.

eCommerce 52

eCommerce Agency Conversion Rate Conversion 52

Spoton Digital Media

MAY 24, 2021

Many brands launched eCommerce stores to help their business survive COVID-19 lockdowns. 14 Ways to Increase eCommerce Sales If you are ready to get more out of your online store and increase eCommerce sales, try the following strategies. #1) 1) Collect contact information from site visitors. 2) Utilize personalization.

eCommerce 52

eCommerce SEO Audience Retargeting 52

Single Grain

MAY 4, 2022

And one of the primary reasons for the immense popularity of WordPress is that it is SEO-friendly. In fact, you can quickly scale your organic traffic if you know how to manage WordPress SEO. This is where WordPress SEO agencies are so helpful: They have the experience and skills to take your website to the next level.

SEO 59

SEO Agency Conversion ROI 59

Single Grain

JUNE 7, 2023

From planning a solid advertising strategy to creating attention-grabbing ads that your target audience won’t be able to resist, this post will address everything you need to know to build, execute and manage an ecommerce PPC campaign. Work With Us What Is PPC for Ecommerce? Because it’s effective, that’s why.

eCommerce 52

eCommerce A/B Testing Click Through Rate Conversion Rate 52

MNTN

JULY 15, 2024

MNTN Performance TV Use Case: Building highly-targeted Connected TV advertising campaigns that resonate with your target audience. Track what matters, link your sales to ad spend with our Verified Visits technology, and connect with the right audiences using one of the most powerful advertising mediums. Spocket: U.S.

eCommerce 52

eCommerce Pop-Up Shipping SEO 52

MNTN

JULY 15, 2024

MNTN Performance TV Use Case: Building highly-targeted Connected TV advertising campaigns that resonate with your target audience. Track what matters, link your sales to ad spend with our Verified Visits technology, and connect with the right audiences using one of the most powerful advertising mediums.

eCommerce 52

eCommerce Pop-Up Shipping SEO 52

Ad Monsters

JUNE 11, 2025

That’s helped us improve our signals, enrich our data and create stronger audience segments. It’s been a major investment, but it’s improved collaboration across teams—from mar tech and BI to marketing and ecommerce. We’ve also partnered with TransUnion to help resolve anonymous users. It all feels more high-stakes than in the past.

Ad Ops 59

Ad Ops Cookies Data Management Platform eCommerce 59

illumin

MAY 15, 2025

A huge space calls for smarter audience targeting Home and garden can be quite a broad and huge category, as it covers various market segments. That said, it can create huge opportunities for your business to target various audiences. You must think outside the box in terms of selecting the right audience.

Advertising 97

Advertising Marketing Retail Audience 97

Martech

JANUARY 3, 2024

Marketers will continue to engage with audiences on social media through advertising and organic social campaigns. Crawford mentioned three key improvements that marketers will execute on social in 2024 and beyond: Better understand and prioritize their audience segments. How will these opportunities shake out in the upcoming year?

Audience 141

Audience Entertainment eCommerce Media 141

Ad Wisey

OCTOBER 12, 2023

This experience can be quite painful , given the fact that you have to pay for it anyway (whether for SEO promotion or paid advertising). Unlike SEO or traditional advertising, this approach is driven by data, not assumptions. Shopify ecommerce store that is not in the trial period. At least 15 sales for the last 30 days.

eCommerce 98

eCommerce SEO Impressions Conversion 98

Martech

SEPTEMBER 18, 2024

Focus on clarity and usability to help your audience achieve their goals. To capture these moments: Ensure your ecommerce platform is user-friendly, with detailed product information, clear images, customer reviews and a smooth checkout process. Understand where your audience spends their time and what questions they are asking.

Conversion 68

Conversion Conversion Rate Click Through Rate A/B Testing 68

Martech Series

NOVEMBER 25, 2022

B2B companies must know what their target audience is searching for online. Marketers can achieve this by using a combination of technical SEO and content marketing strategies. After all, your audience reaches out to you through your content posted on the internet. What kind of content topics are they looking for? Wrapping up.

A/B Testing 105

A/B Testing Marketing Audience SEO 105

Martech

JUNE 3, 2024

Prompt: I am working on a Fourth of July email campaign for a large ecommerce tech company. Updated prompt: I am working on a Fourth of July email campaign for a large ecommerce tech company. My target audience is people who are interested in celebrating the Fourth of July and who are likely to purchase patriotic-themed items.

Marketing 111

Marketing eCommerce A/B Testing GDPR 111

VideoWeek

DECEMBER 18, 2024

Retail media expansion Empowering ecommerce giants to drive unprecedented advertising efficiencies through first-party data. The rise of AI in search listings – Google no longer dominates and SEO is changed forever AI-powered search platforms such as ChatGPT, Perplexity, and Bard are changing the rules of search.

Media 52

Media Marketing Retail SEO 52

Lemonads

OCTOBER 4, 2021

The good news is that an eCommerce affiliate marketing program can exponentially increase lead volume without putting a huge amount of pressure on your internal team or your budget. With the above in mind, modern affiliate marketing is a relatively new technique, so it’s normal for eCommerce business owners to approach it gradually.

Affiliates 52

Affiliates eCommerce Marketing SEO 52

Ad Monsters

FEBRUARY 18, 2025

Explore the top threats publishers face today and the strategies they need to defend their audience and future-proof their business. Publishers who double down on user experience, diversify their strategies, and embrace innovation can bridge the gap between losing audience loyalty and revenue and ensuring relevance and growth.

SEO 103

SEO Audience Finance Affiliates 103

Martech

SEPTEMBER 8, 2021

Audience and intelligence. Other replacements hitting double figures were Attribution/Performance Tools at 19%; Analytics/Business Intelligence (17%); and SEO Tools (16%). SEO also became hugely important for companies as digital presence became the only storefront that mattered during the height of the pandemic.

Marketing 142

Marketing SEO Retail Finance 142

Martech

OCTOBER 12, 2023

Zmags rebrands as Fastr and launches FastrAI that streamlines ecommerce experience creation in support of multivariate experimentation and fast iteration. This provides brands with transparency into their content adjacencies on Reels, enabling them to explore new reach opportunities and engage a more expansive audience.

MarTech 120

MarTech eCommerce SEO Impressions 120

Single Grain

APRIL 27, 2023

Your ads are on point, your SEO is firing on all cylinders, and your traffic is on the rise – but your online store isn’t generating the kind of sales you were expecting. Design – Does the design of the website align with the brand’s aesthetic and appeal to the target audience? Is it optimized for search engines?

eCommerce 52

eCommerce Conversion Rate Shipping A/B Testing 52

Martech

AUGUST 10, 2023

When done right, it can enhance audience engagement and maximize the impact of your content. Key takeaways: Optimizing your blog posting schedule can boost SEO and audience engagement When determining blog posting frequency, analyze audience behavior, preferences and peak traffic times.

SEO 98

SEO Conversion Rate Audience Brand Awareness 98

Single Grain

APRIL 27, 2023

Ensure that your ads are relevant for your target audience and named in a way that makes sense. By checking ad relevance, e-commerce businesses can ensure that their ads serve the intended target audience and provide them with valuable information. The post Ecommerce PPC Audit: The Complete Checklist appeared first on Single Grain.

eCommerce 52

eCommerce Click Through Rate ROI CPA 52