article thumbnail

What is native advertising?

Lemonads

Many people in marketing and advertising aren’t exactly sure what native advertising is. Back in 2014, a Copyblogger survey found only 3% of marketers felt “very knowledgeable” about it. So, if you consider yourself a marketer but have found yourself here Googling about it, don’t worry! At least, in theory.

article thumbnail

Top 9 Best Native Advertising platforms you must know about!

Lemonads

Why should you know about these top 9 best native advertising platforms ? With all these advertising platforms popping up, the biggest question above all is, which should we pick? You can now fully compare each platform in which you’ll find all their offers, pros, and cons for publishers and advertisers! That’s right!

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

New Study Shows the Majority of Publishers Are Using Commerce Content (87%) and 81% Are Seeing More Return on Investments Outside of Amazon

Martech Series

Digiday and Taboola Survey Shows Publishers Grew Affiliate Marketing As a Significant Revenue Source, As Native Advertising and Affiliate Marketing Make Up the Majority of Revenue. Industry forecasts predict the affiliate marketing industry could reach $15.7

article thumbnail

Ad Network vs Affiliate Network: What is the Difference?

Lemonads

Affiliate marketing generates 15% of the digital media industry’s global revenue, so this type of advertising produced almost 23 billion US dollars in 2019 alone. Skillful marketers can consistently craft campaigns that yield stellar results, but the only way to make sound decisions is by mastering the basics early on.

article thumbnail

Why Use an Advertorial Before the Landing Page in Native Advertising Campaigns?

Lemonads

As an affiliate marketer , there are many techniques you can implement to give your campaign a performance boost. Take advertorials, a common tactic used for decades in traditional marketing. How to Create the Best Advertorials for Your Native Campaigns Understanding the importance of an advertorial is the easy part.

article thumbnail

RTX Platform: Reviewing One of the Top Ad Networks for Affiliates of All Levels

Lemonads

The practice of marketing a product or company dates back thousands of years and many modern platforms still operate under the same principles. However, platform owners, media buyers, and affiliates are revolutionizing the way companies promote their products and networks deserve part of the praise.

article thumbnail

Eight Performance Marketing Channels You Need to Use

MNTN

In marketing, you’re looking for an edge up on the competition and a meaningful way to reach more consumers. That’s where performance marketing can provide real solutions. What Is Performance Marketing? For example, with pay-per-click advertising, you only pay when someone engages with your social media materials.