Single Grain

APRIL 22, 2021

Diversify your revenue streams by promoting affiliate products. Or maybe we’re slowly moving away from that period in affiliate marketing. As an affiliate manager, I have an ideal vantage point for evaluating which affiliate marketing strategies tend to work and drive the most sales and which don’t.

Affiliates 98

Affiliates Marketing SEO Audience 98

Ad Rants

JUNE 22, 2023

Online dispensaries may distinguish them from the competition and increase sales by developing novel and effective marketing strategies. Content Marketing Publish exciting and educational Content. Email Marketing Campaigns Offer discounts or unique material to subscribers who sign up for your newsletter.

Marketing 228

Marketing Shipping Affiliates Retail 228

Ad Monsters

MAY 21, 2025

Direct partnerships with local news organizations offer advertisers a future-proof way to reach trusted, high-quality audiences with brand-safe, data-rich, and contextually relevant campaigns. Yet local news organizations continue to prioritize those in their local communities, regardless of party affiliation.

Real Estate 103

Real Estate Audience Affiliates Education 103

Ad Rants

FEBRUARY 6, 2024

10 Effective Marketing Tips for Healthcare-based eCommerce Businesses in 2024 Personalized Email Campaigns: Utilize customers data to segment your email list based on demographics, past purchase behaviour, and engagement level. Conduct audience research to understand your target demographic's pain points, interests, and informational needs.

Healthcare 226

Healthcare eCommerce Marketing ROI 226

Martech

MAY 20, 2024

Marketers today face a perfect marketing storm, battered by conflicting forces. But here’s the kicker: the disconnect isn’t just with the audience — it’s a three-ring circus with a front-row seat for the marketing team. Ring 1: The audience disconnect Ring No.

Audience 128

Audience Marketing ROI Manufacturing 128

Martech

APRIL 28, 2025

Picture a Baby Boomer engineer with 40+ years of experience teaming up with a Gen Z digital marketer who instinctively understands TikTok’s algorithm. Understanding the audience you’re speaking to is crucial. But this isn’t just about adopting new tools it’s about bridging generations to make a real impact.

Manufacturing 118

Manufacturing Retail Audience Affiliates 118

AdExchanger

MAY 2, 2023

On Tuesday, Rakuten Advertising announced the launch of Audience Engine, a CRM onboarding and optimization product that treats affiliate more like search and social media. The post Rakuten Advertising Launches An Affiliate-Inspired Take On Publisher First-Party Data Tech appeared first on AdExchanger.

Affiliates 108

Affiliates Advertising Audience Media 108

Fuel Lines

SEPTEMBER 16, 2013

Trent is an online marketing expert, author, speaker, and the founder of BrightIdeas.co. His podcasting audience is made up entirely of ad agency professionals, small business owners, and independent marketing consultants. A theme that I use for this is called Pagelines (affiliate link). Guest post by Trent Dyrsmid.

Pop-Up 276

Pop-Up Agency Conversion Rate Affiliates 276

Martech

SEPTEMBER 12, 2024

Some interesting AI data points in the news: AI marketing assistant is the fastest-growing job in marketing with 21% projected job growth, according to a Linkee.ai Market research analysts have the lowest unemployment rate, 3.2%, according to the same study.

MarTech 119

MarTech Conversion Affiliates SEO 119

Fuel Lines

FEBRUARY 4, 2014

Agencies must have a better understanding of their target audience. When you ask most agency owners who their target audience is, they usually respond by saying something like, “ C-level execs of midsize companies, with an annual budget of …”. But, this type of information doesn’t provide what you need to really reach your prospects.

Audience 277

Audience Agency Affiliates Education 277

Ad Monsters

NOVEMBER 14, 2024

Publishers leveraging AI to optimize workflows, engage audiences, and streamline ad operations are driving innovation across their content and revenue strategies. Publishers leverage AI to streamline workflows, generate audience-relevant content, and advance their ad and rev ops goals.

Ad Ops 115

Ad Ops Machine Learning Audience Ad Targeting 115

Adweek

JUNE 11, 2025

Subscribe Sign In Agencies Brands Creativity Media TV Commerce Tech Creators CBS Affiliates CBS Los Angeles Launches its Own AR/VR Studio Screenshot of AR/VR setup at KCBS CBS LA By Kevin Eck --> CBS Los Angeles has launched its AR/VR technology studio, the sixth and most advanced of its kind within the CBS Stations Group.

Affiliates 146

Affiliates Audience Media Marketing 146

Martech

OCTOBER 10, 2024

It adds color to your existing analytics setup and is an essential tool for digital marketers Seamless integration with Google Analytics 4 allows you to paint a deeper picture of your audiences and how they interact with your site. To do this, I need to create an event every time a user clicks on a link to the affiliate target.

Affiliates 78

Affiliates Conversion eCommerce Audience 78

Martech

SEPTEMBER 26, 2022

Let’s take a closer look at the global fintech market structure and the role fintech marketing plays today. What is fintech marketing? All industries require specific marketing that builds brands, connects businesses with their target audience and complies with the various rules and regulations that govern that industry.

Marketing 123

Marketing Affiliates Finance Education 123

Martech

JULY 10, 2024

Customer data platforms (CDP) are marketer-managed systems designed to collect customer data from all sources, normalize it and build unique, unified profiles of each individual customer. The result is a persistent, unified customer database that shares data with other marketing technology systems.” MarTech defines a CDP as follows.

Data Management Platform 78

Data Management Platform Affiliates MarTech Audience 78

Martech

JANUARY 9, 2024

They’re embracing the demand for relatable content, the power of niche audiences and the unignorable effectiveness of influencer partnerships. When you partner with creators, the value is intrinsic: they can reach and engage their audiences more genuinely and effectively than traditional advertising. Treat them as partners.

Marketing 138

Marketing Audience Click Through Rate Conversion 138

AdvertiseMint

AUGUST 19, 2023

Do you want to discover affiliate marketing on TikTok? As a digital marketer, you can leverage the revenue-generating prowess of TikTok via affiliate marketing. This guide will cover the essential details on TikTok affiliate marketing, equipping you with the insights and strategies needed for success.

Affiliates 52

Affiliates Marketing Audience Shipping 52

Martech Series

OCTOBER 31, 2022

The global IT company has begun entering the Hungarian market on a full-scale. Marketing Technology News: MarTech Interview With Rémy Claret, CMO and Co-founder at Odaseva. Over the past few years, Admitad has been studying the Hungarian market and has noticed the growing demand for affiliate marketing tools.

CPA 98

CPA Affiliates Brand Awareness Marketing 98

Digiday

NOVEMBER 14, 2022

Moreover, 56% of advertisers have said the ability to precision target audiences is the top reason for increasing CTV/OTT spending this year. Advertisers across multiple categories are embracing streaming ads for both brand-building and performance marketing. Reaching precise in-market audiences with CTV targeting capabilities.

Audience 68

Audience Brand Awareness Marketing Brand Lift 68

Fuel Lines

OCTOBER 28, 2013

Trent is also the founder of Groove Digital Marketing Agency , a firm specializing in digital marketing and marketing automation, and co-owner of ConvertKit , a software that makes it easy to capture leads and create email campaigns. The Pros of Podcasting I am a huge fan of podcasting.

SEO 255

SEO Audience Marketing Agency 255

MNTN

JUNE 3, 2022

The world of marketing can sometimes feel like it moves at the speed of light. In digital marketing news, it’s important to know what works when seeking to reach consumers online. Connected TV, on the other hand, allows even smaller brands to create multiple versions of their ads for different audience groups.

Marketing 97

Marketing Machine Learning Affiliates Electronics 97

Automatad Inc.

JUNE 22, 2023

Share Tweet Share Affiliate marketing is a performance-based marketing strategy that has gained immense popularity. Source: DemadSage Affiliate marketing supports revenue-sharing models that enable publishers, influencers, and website owners to earn money by promoting the products or services of merchants.

Affiliates 52

Affiliates Marketing Fashion SEO 52

Ad Monsters

MAY 23, 2025

From TikTok affiliates to YouTubes overlooked power, he lays out how real-time buying, creative talent, and common-sense measurement can unlock real growth. The signal should shape every decision, from how marketers build media plans to where they place their bets. Googles Future Looks Biddable As for where things are headed?

Affiliates 52

Affiliates Media Conversion Audience 52

Martech Series

JANUARY 10, 2023

PropellerAds , a leading advertising and marketing technology company based in Limassol, Cyprus, has announced the inauguration of a new office in Bangalore, India. After years of being one of the leading advertising and marketing technology companies in India, PropellerAds has established a new office in the innovative city of Bangalore.

Affiliates 106

Affiliates MarTech Marketing Advertising 106

Fuel Lines

JUNE 4, 2018

When designing or revising your website, keep this objective and your prospective client audience in mind. Highlight case studies, testimonials, advertising and marketing campaigns. Highlight your agency’s associations such as with the 4A’s, MAGNET, TAAN or other agency affiliations. A directory of current clients.

Agency 248

Agency Affiliates Marketing Audience 248

Single Grain

SEPTEMBER 3, 2022

77% of marketers feel that branding should be a key part of your strategy if you want your business to grow. Get My Free Brand Building Marketing Plan . Digital marketers have a big responsibility on their shoulders – promotion of a business – and must take every step to convert that business into a brand so that leads will follow.

Marketing 145

Marketing Brand Awareness Pop-Up SEO 145

Monetize More

JANUARY 9, 2023

This post was most recently updated on January 18th, 2023 The affiliate marketing industry has grown exponentially over the past ten years and shows zero signs of slowing down. By next year, affiliate marketing spending in the U.S. What is an Affiliate Network? How Do Affiliate Programs Work?

Affiliates 52

Affiliates Cookies CPL Marketing 52

Monetize More

JANUARY 9, 2023

This post was most recently updated on January 12th, 2023 The affiliate marketing industry has grown exponentially over the past ten years and shows zero signs of slowing down. By next year, affiliate marketing spending in the U.S. What is an Affiliate Network? How Do Affiliate Programs Work?

Affiliates 52

Affiliates Cookies CPL Marketing 52

Martech Series

DECEMBER 6, 2022

Digiday and Taboola Survey Shows Publishers Grew Affiliate Marketing As a Significant Revenue Source, As Native Advertising and Affiliate Marketing Make Up the Majority of Revenue. Industry forecasts predict the affiliate marketing industry could reach $15.7

Affiliates 94

Affiliates Native Advertising MarTech Marketing 94

Martech Series

NOVEMBER 11, 2022

As the competition for consumer attention continues to heat up, marketers are pushed to elevate their brand positioning through newer, more appealing methods. Performance marketing can be an invaluable asset for growth because of its tie to the delivery of results, which enables us to continually optimize our spend.

CPL 98

CPL Marketing CPA Affiliates 98

AdExchanger

DECEMBER 1, 2024

This spells opportunity for publishers – particularly those with loyal audiences and strong proprietary data sets, according to Dave Strauss, The Guardian’s new VP of revenue operations and strategy for North America. Programmatic advertising is drifting away from open auctions and toward curated private marketplaces (PMPs).

Audience 115

Audience Advertising GDPR Cookies 115

Martech Series

JANUARY 23, 2023

puts publishers in control with an automated affiliate SSP platform with consolidated reporting in a central dashboard, increasing both efficiency and revenue. a leading international advertising technology holding company, launches Nucleus, an affiliate automation platform for modern-day publishers. Nucleus by Affinity Global Inc.

Affiliates 106

Affiliates Ad network MarTech Audience 106

Ad Monsters

FEBRUARY 20, 2025

market is expected to hit $1.3 GA4 wasnt it, shared Ryan Pabelona, Senior Director of Paid Media & Marketing Analytics at Revolve. Retailers like Revolve are already leveraging AI-powered tools to create scalable product imagery, while Coach is tapping AI for audience insights to refine creative direction. The consensus?

eCommerce 59

eCommerce Retail Audience Brand Lift 59

Martech Series

NOVEMBER 22, 2022

GEORA is a marketing platform that uses beacon technology to send time-sensitive content to a target audience at specific locations. GEORA, a proximity marketing company, has announced its prelaunch and is now open to early subscriptions for free. The company is also offering an affiliate program.

Marketing 98

Marketing Affiliates MarTech Impressions 98

Martech

MARCH 18, 2025

Call analytics and conversation intelligence platforms have the potential to help marketers transform their marketing strategies and improve customer engagement. Marketers can then use this data to identify high-quality calls, optimize ad bids or modify campaign messaging. Email: Business email address Sign me up!

Machine Learning 91

Machine Learning GDPR Conversion Healthcare 91

Martech Series

FEBRUARY 13, 2023

The strategic sale strengthens Terakeet’s category leadership and drives future growth and innovation Terakeet, the preferred marketing technology partner for Fortune 500 brands, announced the sale of its influencer marketing technology platform Perlu to CJ, a global leader in performance marketing and division of Publicis Groupe.

Marketing 98

Marketing Affiliates MarTech Audience 98

Fuel Lines

MAY 3, 2017

Having an identifiable target audience is the starting point for developing a successful new business program, but it has been a major challenge for agencies. When you ask most agency owners who their target audience is, they usually respond by saying something like, “ C-level execs of midsize companies, with an annual budget of …”.

Agency 242

Agency Shipping Affiliates Marketing 242