Ad Monsters

JUNE 17, 2022

For the past 20 years, she has established innovative platforms while in leadership roles in strategy, operations, new ventures, and finance at Warner Media, Morgan Stanley, Mercer Management Consulting, and Essence Communications. Femi leads the DEI strategies for Kinesso and its sister IPG agencies, Acxiom and Matterkind.

Ad Tech 106

Ad Tech Media Real Estate Communications 106

VideoWeek

MARCH 3, 2023

Marketing agency iProspect has seen Advantage+ deliver returns almost as high as before Apple’s privacy changes. has acquired CoreMedia Systems, which provides performance media management software to brands and agencies. It’s been very lucrative for us, and we’ve been ramping up,” said iProspect associate director Roberto Mendoza.

Advertising 52

Advertising Marketing Retail Ad Tech 52

VideoWeek

FEBRUARY 17, 2023

In an unpredictable macro environment, our growing relationships with agencies and brands is testament to the value of the open internet over the limitations of walled gardens,” said Jeff Green, founder and CEO of The Trade Desk. Full year revenues also increased 32 percent to reach $1,578 million. “In

Viewability 52

Viewability Audience Media Ad Tech 52

Lemonads

APRIL 20, 2020

As an affiliate, you have a lot of options for running offers and making money. An affiliate network will assign you an affiliate manager who can help you with your campaigns. Now, are you looking for more advantages of going through a CPA Network for an affiliate?

CPA 52

CPA Affiliates Finance Audience 52

Digiday

APRIL 12, 2023

There is a degree of a “bumper car effect” in the ad market right now, said Seth Hargrave, CEO of media buying agency MediaTwo Interactive, where several of his clients’ ad budgets that were supposed to be approved for Q1 were bumped into Q2. billion, per IAB’s Internet Advertising Revenue Report.

Media 65

Media SEO Ad Tech Food 65

Digiday

MARCH 22, 2023

Navigating the advertising landscape Since last summer, advertising budgets have become trickier for marketers and agencies to nail down. And both companies report positive revenue growth as a result of these changes. And, as a result, they’ve become less reliable for publishers to plan around. publication in the U.S.:

Media 65

Media Conversion Advertising Healthcare 65

VideoWeek

NOVEMBER 17, 2023

Nonetheless, t his marks another transparency issue for YouTube following a pair of damning reports by Adalytics, while agencies remain concerned by the company’s decision to trade on its own co-viewing data next year. Media Duties Independent media agency Mediaplus International has been appointed by utilities provider E.ON

Media 98

Media Cookies Affiliates Agency 98

Single Grain

APRIL 29, 2021

This means that the competition is growing and, thus, the need for an NFT marketing agency is also rising. In this article, I will share a list of the top NFT marketing agencies and discuss the importance of working with such an agency. Top NFT Marketing Agencies. or “Top Selling Nike NFTs”. Influencer Marketing.

Agency 113

Agency Marketing Non-Profit SEO 113

Single Grain

FEBRUARY 23, 2022

Blockchain and crypto startups have exploded, and distributed ledger technology remains one of the hottest trends in e-commerce, business and finance, as well as other industries. This guide explains the factors you should consider before choosing a cryptocurrency marketing agency. Top 5 Crypto Marketing Agencies .

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Agency Marketing SEO Communications 52

Unruly

JUNE 12, 2023

Following the integration of Amobee earlier in 2023, brands, agencies and media companies are able to leverage Nexxen for discovery, cross-platform planning, activation, measurement and optimization. Investors can also reach out to both ir@nexxen.com or ir@tremorinternational.com for further information.

Ad Server 52

Ad Server Demand Side Platform Data Management Platform Affiliates 52

Digiday

FEBRUARY 8, 2023

The finance category is seeing mixed results at the moment. Mixed Finance/insurance The financial category dropped 16% in ad spend from January 2022 to January 2023, per MediaRadar data. In-line with tech, business/B2B and finance are “pretty soft,” according to a third publisher who spoke on the condition of anonymity.

Media 66

Media Finance Non-Profit Marketing 66

Digiday

NOVEMBER 3, 2022

million – came from its digital businesses, including advertising, subscriptions, affiliate, licensing and the company’s Digital Marketing Solutions platform. To no one’s surprise, advertising is down. About 36% of Gannett’s total revenue in Q3 – representing $256.4 But that number was down 2.3% year-over-year.

Real Estate 67

Real Estate Affiliates Finance Media 67

VideoWeek

OCTOBER 6, 2023

Roblox to Expand Advertising Network with Key Hire Roblox, an online gaming platform, is looking to open its advertising network to more brands and agencies. The company is also expanding its agency partner program, whose founding members include Dentsu and Vayner3.

Ad Server 98

Ad Server Machine Learning A/B Testing Ad Tech 98

VideoWeek

JULY 1, 2022

The Berlusconi-owned MediaForEurope (MFE) will “surely look at” the possibility of a bid, MFE’s finance chief Marco Giordani said on Wednesday. As part of the expanded partnership, Outbrain will now support Foundry’s global affiliate and e-commerce business. The Week For Agencies. OMD UK Announces Pair of Promotions.

eCommerce 52

eCommerce Cookies GDPR Media 52

Single Grain

SEPTEMBER 5, 2023

In fact, he was rejected 300 times before he got that life-changing yes (financing for his idea): He was told that it wouldn’t amount to anything. Her first on-air anchor job was for ABC affiliate WJZ-TV in Baltimore. then an SEO agency , it was on the brink of collapse. It only made me more hungry to try again.

Food 52

Food Affiliates Finance Agency 52

Single Grain

SEPTEMBER 23, 2019

Simply sign up with podcasting advertising agencies like Midroll and Podgrid to start monetizing your show. Joshua from Radical Finance is doing this on Patreon. You can form an affiliate partnership with the guests who come on your show. As per Statista , podcast advertising spend is expected to reach $863.4

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Pop-Up Banner Audience Ad Space 100

Digiday

JULY 13, 2022

The role of registration walls in sparking subscribers Digiday experiments with NFTs Dotdash Meredith’s affiliate ambitions, Semafor’s video plans, Google’s ad tech olive branch and more. However, Group Black’s Bough is “not worried” about brands and agencies cutting diverse media ad spend should a recession hit.

Media 63

Media Non-Profit Advertising Ad Tech 63

Single Grain

AUGUST 27, 2019

They’re the people who know that email delivers the highest ROI for marketers – even higher than social, paid search and affiliate marketing: They know that with email marketing : For every $1 spent, email generates $32 in ROI. I’ve amended the copy to be a potential for an agency who helps lead generation for brands with PPC.

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Banner ROI Conversion Audience 103