Martech Series

JUNE 30, 2022

One in five (20%) would leave or cancel their subscription if streaming services clamped down on sharing account logins. 36% said restricting account sharing would cause them to jump ship to another streaming service that did allow sharing. 70% of Irish consumers share their subscriptions with multiple people.

Shipping 90

Shipping MarTech Marketing 90

illumin

MARCH 28, 2024

Before the internet, subscription fees heavily supported magazines, newspapers, and leaflets. Audience-pay models take the helm Subscription revenue will play a crucial role in supporting the publishing sector and local news going forward. Worry not – readers are already paying for quality subscriptions.

Audience 59

Audience Ad Tech Advertising Media 59

VideoWeek

APRIL 23, 2024

The company upped its subscription prices which caused customer churn, and estimates that one-third of premium subscribers are sharing their passwords. Viaplay said it has already begun restricting concurrent streams for live events, and plans to implement further limitations on account sharing.

Non-Profit 59

Non-Profit Marketing Advertising 59

Brid.tv

FEBRUARY 13, 2024

All current subscriptions will still be active and will continue using our old system, so there will be no disruptions to your accounts. dollar payments for subscriptions and overage payments if required by the publisher. We now support SEPA direct payments, direct bank transfers, and other popular payment methods per country.

Ad Server 67

Ad Server 67

Martech Series

AUGUST 1, 2022

Marketplace Listing Software Provides Multiple Subscription Options for Users. Gowd , an innovative subscription-sharing marketplace, is now available to users globally. The platform provides a place where users of third-party subscriptions can share their services at a monthly recurring charge.

Communications 98

Communications MarTech Marketing 98

Ad Monsters

JANUARY 23, 2024

Like millions of consumers everywhere during the pandemic, I beefed up my number of streaming subscriptions. to continue an ad-free experience, consumers grumbling about ever-increasing subscription costs began earnestly. We know that consumers are canceling their subscriptions. But that’s changed, and understandably so.

Audience 110

Audience Ad Tech Advertising Marketing 110

Martech

NOVEMBER 30, 2022

Robust support for subscription selling added to Commerce. Adding a subscription pricing model benefits most businesses, whether you’re a fan belt manufacturer or an artisan dog food company. Term sales offer time-limited subscriptions. Evergreen subscriptions offer products on a recurring basis until canceled.

Shipping 95

Shipping Manufacturing Finance Food 95

MNTN

JANUARY 6, 2023

Subscription streaming companies were some of the first entrants into the Connected TV space, offering TV and movie content to subscribers at a fixed price (and often, with no ads). According to research from eMarketer , we can expect to see US subscription OTT video ad spending to reach almost $10 billion and account for 3.4%

Video Ads 98

Video Ads Ad Exchange Retail Media 98

Martech

OCTOBER 19, 2023

Ensure you only contact the people you legally have a right to contact by using the release to set SMS and WhatsApp subscription status automatically via workflow (beta). You can also build lists (beta) based on the SMS or WhatsApp subscription status (opted in, not opted, opted out) to better manage compliance and report on these statuses.

SEO 108

SEO Conversion MarTech Communications 108

Ad Monsters

DECEMBER 19, 2022

First of all, the pandemic has immunized consumers against owning content, and in the past couple of years, audiences have been turning to subscription services for entertainment, news, and even shopping. . Forward-thinking publishers have recognized this and launched newsletter verticals in the form of paid subscriptions for their content.

Retail 97

Retail Entertainment eCommerce Audience 97

Martech

MAY 19, 2023

Payments: Edit subscriptions (beta). Edit the next payment date for subscriptions. For example, you can now report on which business or sales development representatives (BDRs or SDRs) booked meetings for which account executives (AEs). Here are the updates relevant for managers: Book meetings on behalf of other users (beta).

Viewability 90

Viewability MarTech Marketing 90

Martech

FEBRUARY 24, 2023

Use HubSpot Subscriptions with free trial offers Does your company offer a free trial period for a recurring revenue product or service? You can now use HubSpot Subscriptions by scheduling the subscription on a delay during checkout. See this video at 1:45.) See this video at 1:45.)

Click Through Rate 100

Click Through Rate Finance MarTech Marketing 100

Martech

JULY 19, 2023

HubSpot’s June releases include new tools for AI Content Assistant, reporting improvements, new HubSpot Payments and subscription features. Quickly find the right context and actions for recurring customers using the new Subscriptions index page.

CPA 90

CPA Viewability Conversion Banner 90

Digiday

APRIL 20, 2023

Subscriptions are a longstanding revenue stream in the publishing industry — but they’ve also become a tricky business in the digital era. And while the bigger players still rely heavily on subscription revenue, small publishers are less enthusiastic about subscriptions. Join the Digiday research panel.

Media 62

Media Marketing 62

Martech Series

JULY 25, 2022

Users can examine subscription groups and interest groups. A user can examine the performance of a subscription form and the people who came from each one. • Log in to user account. Furthermore, subscribers can now be added, unsubscribed, deleted, or forgotten. Keep track of pop-ups and forms.

Pop-Up 82

Pop-Up Communications MarTech Marketing 82

MNTN

JANUARY 26, 2024

million users opted for ad-supported streaming — accounting for 51% of all premium streaming signups. The post Ad-Supported vs. Ad-Free Subscription Sign-Ups: Who’s Winning? Ad-supported platforms recently flexed their sign-up muscles, passing their ad-free counterparts for the first time. appeared first on MNTN.

Retail 98

Retail Media Marketing Advertising 98

MNTN

MARCH 5, 2024

Nevertheless, like many streaming services, Peacock offers different subscription tiers, which include “Premium” and “Premium Plus.” Originally, Peacock offered a completely free ad-supported tier , which only required users to create an account to start watching. per month. (The

Audience 52

Audience Advertising Marketing 52

Martech

SEPTEMBER 18, 2023

For companies that start subscriptions with free trials or have a sales process that ends before payment is received, use the new release to schedule a subscription with no upfront payment. This is especially useful if your accounting software is integrated into HubSpot and relies on invoice reporting.

A/B Testing 121

A/B Testing Education Conversion Conversion Rate 121

Ad Monsters

FEBRUARY 20, 2024

But cookie deprecation will ultimately eliminate that route for assessing my interest, leading many publications to collect first-party data through free account signups. Email as Connective Tissue A key benefit of free accounts is the email addresses users disclose. And my email address can also help Snopes programmatic activities.

Cookies 101

Cookies First-Party Cookies Ad Server Audience 101

Martech

OCTOBER 19, 2023

Still, it’s interesting to contrast the avowed commitment to customer success among SaaS companies with the widespread perception that customers only hear from them when subscription renewal time comes around. That does signal a focus on retention rather than solving customer problems (and perhaps, thereby, expanding revenue).

MarTech 117

MarTech Marketing 117

VideoWeek

MAY 17, 2023

Last week, Disney posted its Q2 financial results, reporting a second consecutive dip in total subscriptions to Disney+ and its first-ever drop in domestic subscribers to the service (covering the US and Canada). However, while financial markets appear to be focused on strict subscription counts, the overall picture is a bit more complicated.

Marketing 59

Marketing Media Advertising 59

AdvertiseMint

OCTOBER 31, 2023

Amazon Selling Plans: Individual vs. Professional Source: Canva By creating a seller account, you can start selling a wide range of products on the Amazon platform. The following are the two seller account types: 1. An individual seller operates with an Amazon Individual Seller account. Individual seller.

Shipping 52

Shipping Manufacturing Education Agency 52

Martech Series

DECEMBER 29, 2022

BC Partners, a leading international investment firm, announced today that it has signed a definitive agreement to acquire a majority stake in Madison Logic, the global leader in Account Based Marketing (ABM), from Clarion Capital Partners (Clarion). The transaction remains subject to customary regulatory and antitrust approvals.

Marketing 85

Marketing ROI Education MarTech 85

AdvertiseMint

FEBRUARY 4, 2024

No subscription fee. The good news is that Amazon Vendor Central doesn’t charge a subscription fee. While there isn’t a subscription fee, Amazon vendors are responsible for the shipping and handling costs of their products. How can I get an Amazon Vendor Central account? Shipping and handling costs.

Shipping 52

Shipping Manufacturing Retail Marketing 52

Martech Series

DECEMBER 2, 2022

23% of US households subscribe to nine or more OTT subscription. Parks Associates has released its updated list of the top 10 US subscription over-the-top (OTT) video services, based on estimated numbers of subscribers through September 2022 from the firm’s OTT Video Market Tracker. Top 10 US Subscription OTT Video Services.

Electronics 76

Electronics Entertainment MarTech Marketing 76

AdvertiseMint

OCTOBER 9, 2023

What Is a Verified Instagram Account? A verified Instagram account means the account truly belongs to the owner or a notable account. You can see them easily on the accounts of Instagram users like influencers, celebrities, organizations, or brands. Multiple accounts for the same entity may not be eligible.

Entertainment 52

Entertainment Agency Advertising Marketing 52

Digiday

MARCH 7, 2023

The Washington Post began offering a subscription bundle this week with the meditation app Headspace. The bundle will be offered to new subscribers, who have the option to pay $70 for an annual digital subscription to The Washington Post and a 12-month subscription to Headspace — an over 60% discount.

Non-Profit 71

Non-Profit Pop-Up Media Marketing 71

MNTN

AUGUST 17, 2022

These shifts have kept viewers evaluating their streaming needs: from their willingness to watch ads to cut down their bills, to the decision to cancel subscriptions altogether. Disney broke the not-so-happy news last week: they will be upping their subscription cost, moving from $7.99 The prices, and the inventory, are increasing.

Entertainment 98

Entertainment Ad Inventory Advertising Audience 98

MNTN

AUGUST 3, 2023

Long gone are the days when everyone watched their favorite shows and sports through their cable subscriptions, thanks to the rise of streaming TV ( a subject we have been tracking for years ). million US households canceled their cable subscriptions—bringing the percentage of households with cable to its lowest penetration in three decades.

Finance 98

Finance Entertainment Advertising Media 98

VideoWeek

SEPTEMBER 4, 2023

According to The New York Times, insiders have suggested a subscription service that would remove ads in the Facebook and Instagram apps. And on Friday, the EU began enforcing key parts of the Digital Services Act (DSA), legislation designed to hold Big Tech companies to account.

GDPR 110

GDPR Media Advertising Marketing 110

AdvertiseMint

SEPTEMBER 1, 2023

Do you want to know how to delete Amazon seller account? However, circumstances may lead sellers to consider deleting their Amazon seller account. This article will delve into the step-by-step guide on effectively deleting an Amazon seller account. Next, select a reason for closing your Amazon account.

Communications 52

Communications Retail Audience Agency 52

AdvertiseMint

NOVEMBER 7, 2023

Create a Twitch Account: To dive into the world of game streaming and support your favorite streamers, you’ll need an account. Step 1: Create Your Account Begin your Twitch journey by creating an account. Remember, an account is essential to interact, stream, or make a living through the platform.

Affiliates 40

Affiliates Audience Banner 40

VideoWeek

JANUARY 25, 2023

European SVOD subscriptions are largely concentrated in the top three streaming services, according to new research by the European Audiovisual Observatory. This makes SVOD the most concentrated AV market segment in Europe, though pay-TV also witnessed strong concentration, with 76 percent of subs accumulated by the top 20 operators.

Entertainment 75

Entertainment Conversion Advertising Marketing 75

Martech

JANUARY 13, 2023

First, GTM teams need to stop generating and chasing random leads, accounts and markets with little to no familiarity with your company or solutions. Work to win over prospects and accounts that have been active with your company and in your pipeline. They are accountable for: Identifying client needs.

Marketing 130

Marketing Conversion ROI MarTech 130

VideoWeek

OCTOBER 3, 2023

The incumbent broadcaster, Sky Italia, now accounts for just 28 percent of market share. But the incumbents are largely holding their ground, accounting for over 50 percent of rights spend in Spain (Telefonica), France (Canal+) and the UK (Sky). In Italy for example, DAZN pays over €2.5 billion for the majority of Serie A matches.

Media 59

Media Marketing Audience Advertising 59

AdvertiseMint

SEPTEMBER 18, 2023

Subscription services: Amazon offers various subscription services like Amazon Prime , Amazon Music, and Amazon Prime Video. These subscriptions further increase the company’s daily revenue. Its sales of Kindle devices and subscriptions to Kindle Unlimited are good sources of revenue.

Machine Learning 52

Machine Learning Food Electronics Shipping 52

AdvertiseMint

OCTOBER 11, 2023

Would you like to know how to create an Amazon Seller account? Creating an Amazon seller account should be one of your first steps to success if you want to sell online. This article will discuss all you need to know about creating an Amazon business seller account. Step 6: Choose your seller account type.

Shipping 52

Shipping Retail Manufacturing Marketing 52