Martech

MARCH 15, 2023

Dig deeper: How Haleon built social media intelligence in-house “It is as if each user gets full access to two dedicated analysts: one data scientist, and one business analyst 24/24, 7/7,” Paul Vivant, Digimind CEO, said in a statement. And how long can you afford to wait for an accessible summary of what’s going on?

Media 98

Media Conversion MarTech Marketing 98

Unruly

NOVEMBER 22, 2022

Trusted partnership optimizes agency’s supply path through transparency, cost efficiencies and first-look access to innovation. Forward Looking Statements. Forward-looking statements are identified by words such as “anticipates,” “believes,” “expects,” “intends,” “may,” “can,” “will,” “estimates,” and other similar expressions.

Agency 52

Agency Media Audience Communications 52

Martech Series

NOVEMBER 9, 2022

Out of the Box app provides actionable insight from market-moving CIO statements and other macro and micro market trends across asset classes. It provides the deeper insight into market trends and fluctuations that’s so essential when making investment decisions, particularly Chief Investment Officer (CIO) statements.

Machine Learning 76

Machine Learning Finance MarTech Marketing 76

MNTN

AUGUST 30, 2023

Now, you can access all of your first- and third-party audience data in one place. Go ahead and try out nearly endless combinations of inclusions, exclusions, and connective statements to hone your exact customer profile for optimal performance. We Took Down the Wall Between Your First Party and Third Party Audiences.

Audience 98

Audience Social Advertising Conversion Marketing 98

Martech

JANUARY 14, 2022

Over three quarters (77%) of respondents strongly or somewhat agreed with the statement: “I worry about how companies use my personal data online.” Also, only a small percentage of consumers believe that the company who makes a device in the home, or its software, should have access to the data. That number is 5.4% in the previous one.

Conversion 120

Conversion MarTech Audience Media 120

illumin

APRIL 2, 2024

The web-based platform known for its accessible features and easy-to-use design tools is bringing award-winning software producer Affinity under its helm. And he is most certainly including Canva’s goals in that statement. On March 26, 2024, the two companies announced the deal with significant excitement.

Ad Tech 52

Ad Tech Marketing Advertising 52

Martech

JANUARY 9, 2023

Oorbit hosts multiplayer games and other virtual experiences that users access with a persistent digital identity across these experiences. Oorbit also boasts access to the no-code metaverse platform Auxworld, developed by software company Auxuman. Immersive music. Dig deeper: How brands are joining the metaverse with VR experiences.

Electronics 106

Electronics MarTech Audience 106

Martech

FEBRUARY 15, 2022

Today, the Trade Desk announced the launch of OpenPath, which allows publishers the ability to integrate directly with their DSP, gaining direct access to premium publishers as an alternative to Google Open Bidding. The Trade Desk will turn off Google Open Bidding on its platform, said CEO Jeff Green in a company statement.

MarTech 98

MarTech Advertising Marketing 98

Martech

JANUARY 20, 2022

These Third Light customers will have access to PhotoShelter’s advanced capabilities and enterprise security, which has taken DAM technology forward since PhotoShelter first introduced a cloud archive for photographers 15 years ago. Read more: Real Story on MarTech: Getting to DAM 3.0. Why we care.

MarTech 107

MarTech 107

Unruly

JANUARY 30, 2023

We’re excited for the benefits we stand to gain now that Unruly has direct access to demand from the Amobee DSP.” However, these words are not the only way Tremor identifies forward-looking statements. Tremor cautions you not to place undue reliance on these forward-looking statements. So, go on then – be more Unruly.

Affiliates 52

Affiliates Audience Entertainment Media 52

Unruly

MAY 9, 2023

Through Unruly, the SSP in Tremor’s platform, buyers can access Green Media Product (“GMP”) curated deals – powered by Scope3 data – across premium display, video and now, CTV, to achieve performance goals while mapping and measuring the carbon emissions of their media spend. Securities and Exchange Commission (www.sec.gov) on March 7, 2023.

Media 52

Media Affiliates Advertising Communications 52

Martech

JANUARY 8, 2024

Eligible websites can enable third-party cookie deprecation trials by using JavaScript to provide unique access tokens in Chrome. A Google spokesperson said in a statement: “At the moment we are only focusing on third-party embeds and services.” “We How it works. What Google is saying.

Cookies 114

Cookies MarTech Advertising Marketing 114

Martech

NOVEMBER 7, 2023

Beginning today, fans of Bravo’s “Below Deck Mediterranean” will have access to a new shopping experience on Peacock that allows watchers to navigate with their remote and buy products from Walmart that are featured in the reality series. in a statement. “By ” Why we care.

Retail 104

Retail MarTech Advertising Marketing 104

Martech

MARCH 10, 2023

Roku and Best Buy announced today the streaming platform and device company will get access to the electronics sellers’ first-party data. brand sales for Roku Media, said in a statement. The announcement also said the chain store is now the exclusive seller of Roku-branded TVs. First partner and first party.

Electronics 101

Electronics Entertainment Retail MarTech 101

Martech

JULY 11, 2023

While it appears that the majority of marketers are still able to access real time data as usual in UA, some have reported seeing new warning messages on their accounts: “This property is scheduled to stop processing data very soon.” “Any Marketers still have access to previously processed data in their UA property until July 2024.

MarTech 78

MarTech Conversion Marketing Audience 78

Martech

MAY 2, 2022

NBCUniversal has unveiled a self-serve programmatic ad portal for its Peacock TV streaming service, allowing greater access for businesses of all sizes. Scheduled to launch in the second half of this year, Peacock Ad Manager will give performance marketers and their agencies access to “full-funnel attribution” ad measurement.

Geo targeting 104

Geo targeting Demand Side Platform Ad Tech Audience 104

Digiday

JULY 4, 2022

Wade last month sent shockwaves through the business world, with companies across the advertising, tech and media industries issuing public statements against the ruling and offering to help employees travel to regions with superior access to abortions if necessary. “And if you read my message, I even put my own neck on the line.”

Public Relations 63

Public Relations Audience Banner Conversion 63

Martech Series

JULY 12, 2022

Siteimprove Accessibility Pledge and partnership with European Disability Forum among key highlights of report. Siteimprove recently participated in the “Building Capacity to Implement Accessibility Policies” side event at the United Nations Convention on the Rights of Persons with Disabilities.

MarTech 79

MarTech Marketing 79

MNTN

SEPTEMBER 14, 2023

Heading into the first week of the NFL season, some 15 million were left high and dry, without access to Disney’s slate of channels. Charter’s qualm with the current arrangement is that while they pay steep prices for access to Disney’s family of channels (to the tune of $2.2

Advertising 98

Advertising Audience Marketing 98

Unruly

SEPTEMBER 8, 2022

Unruly will have access to NewsGuard’s detailed trust ratings for thousands of news and information sources, developed by a team of trained journalists who use nine basic, apolitical journalistic criteria , to evaluate the credibility and transparency practices of each publisher. Forward Looking Statements.

Advertising 52

Advertising Agency Ad Tech Media 52

Martech Series

JULY 24, 2022

WALLIX, a European cybersecurity software publisher and expert in access and identity solutions, announced that WALLIX has been positioned by Gartner as a Leader in the Magic Quadrant for Privileged Access Management. As per Gartner®, “PAM Leaders deliver a comprehensive toolset for administration of privileged access.

Affiliates 84

Affiliates MarTech Marketing 84

Martech

MAY 23, 2022

The company provides access to its experts who can provide technical support. The developers build custom integrations and solutions targeting issues the company either wasn’t aware of or knows it doesn’t have the resources to develop itself. Then they host a demo day where the apps are showcased for other customers and Google team members.

MarTech 101

MarTech Marketing 101

VideoWeek

FEBRUARY 8, 2023

According to the FTC, control of Activision would grant Microsoft control over consumers’ access to games. The company could raise prices for non-Xbox users, warned the Commission, or cut off access entirely. ” Follow VideoWeek on Twitter and LinkedIn.

Marketing 59

Marketing 59

Unruly

APRIL 7, 2022

Other key benefits for Tremor Video and Unruly advertising clients: Segment Selection: Access to 1,000+ audience segments from providers such as TransUnion, PlaceIQ, Commerce Signals and others. However, these words are not the only way Tremor identifies forward-looking statements. in the United States and other countries.

Audience 52

Audience Cookies Advertising Media 52

Martech

JANUARY 11, 2024

TechTarget offers a buyer intent platform called Priority Engine that gives marketers access to data about prospects actively researching tech solutions. First-party data and scale were both mentioned in a statement by Stephen A. Carter, Group Chief Executive at Informa.

Cookies 102

Cookies MarTech Media Marketing 102

Martech

MARCH 21, 2024

It’s possible to interact with Facebook or Instagram using any connected device, but it’s typical of Apple’s features and services that the user has to be within the iOS ecosystem to access them. Apple, Google and Meta are also facing scrutiny for possible antitrust violations under the E.U.’s Why we care.

MarTech 44

MarTech Marketing 44

All About Advertising Law

JULY 26, 2021

On July 21, 2021, and in response to President Biden’s Executive Order calling on the FTC to address repair restrictions, the FTC unanimously adopted the Right to Repair Policy Statement related to manufacturer and seller restrictions to product repairs.

Manufacturing 52

Manufacturing Electronics 52

Digiday

JUNE 29, 2022

We are making this decision so our teammates can access the same health care options, regardless of where they live, and choose what is best for them,” she wrote. Levi’s was one of the first retailers to put out a statement in May, when it was first leaked that the Supreme Court may overturn Roe v. No questions asked.”

Retail 69

Retail Food Marketing 69

All About Advertising Law

JUNE 9, 2021

Instead, it asserted that the company’s failure to disclose its deceptive tactics that prevented subscribers from accessing all of the advertised benefits violated ROSCA. However, once customers purchased a subscription, MoviePass allegedly used various methods to prevent subscribers from accessing the advertised service.

Advertising 59

Advertising Marketing 59

Martech

FEBRUARY 16, 2022

Audio media company iHeartMedia announced that it has entered a strategic partnership with audio intelligence platform Sounder, that will provide access to insights that help podcasts and audiences find each other while improving brands’ targeting capabilities. Read more: iHeart creates ad network.

Audience 97

Audience Machine Learning Ad network Media 97

VideoWeek

MARCH 4, 2024

The News tab hosts top stories curated by a dedicated team at Facebook, as well as personalised surfacing of content, and access to news subscriptions which users have linked to their Facebook accounts. In time, Facebook News also became a vehicle through which Facebook paid publishers for content.

Media 97

Media 97

Martech Series

JULY 25, 2022

For the fourth year, BeyondTrust is named a Leader in the Gartner Magic Quadrant for Privileged Access Management (PAM). BeyondTrust, the leader in intelligent identity and access security, announced it has been positioned in the Leaders quadrant in the 2022 Gartner Magic Quadrant for Privileged Access Management.

Finance 60

Finance MarTech Marketing 60

Martech

OCTOBER 13, 2022

“As content consumption and digital purchase behavior evolves, we’re always working to engage our consumers, command attention, drive relevance and increase overall sales,” said Rachel Bennet, omnichannel retail marketing director for Delta, in a statement.

Retail 98

Retail Media Demand Side Platform Ad network 98

Spoton Digital Media

FEBRUARY 22, 2022

Value Proposition & Positioning Statements If you know who you’re talking to, then you can work on what to say. A value proposition and positioning statement direct the purpose of your brand to your audience. Get access to all of your website assets and have the ability to update each.

Marketing 52

Marketing Audience Media ROI 52

Digiday

APRIL 12, 2023

. “As we take this important step to restructure our balance sheet, nothing changes for us at NCM in terms of delivering best in class advertising solutions to each of our clients,” read a statement from NCM’s Chief Revenue Officer Mike Rosen. The exec said NCM’s bankruptcy won’t materially affect Screenvision.

Advertising 68

Advertising Shipping Ad Space Media 68

Digiday

APRIL 16, 2023

Magnite has unveiled ClearLine, an offering that provides media buyers with access to “premium video inventory” without the need for a demand-side platform. If DSPs remain the primary method for agencies to access inventory via Magnite, can you explain to how ClearLine will operate in harmony with other sales channels?

Demand Side Platform 68

Demand Side Platform Advertising Ad Tech Ad Server 68

Ad Monsters

JANUARY 30, 2024

In the case of the NYT lawsuit, OpenAI released a public statement saying that using publicly available internet materials is fair use. OpenAI is saying they have a free ride to take anybody else’s intellectual property since the dawn of time, as long as it’s been on the internet.”

GDPR 106

GDPR Ad Ops Pop-Up Audience 106