article thumbnail

Sumo Logic to be Acquired by Francisco Partners for $1.7 Billion

Martech Series

Sumo Logic , the SaaS analytics platform to enable reliable and secure cloud-native applications, today announced that it has entered into a definitive agreement (the “Agreement”) to be acquired by affiliates of Francisco Partners, a leading global investment firm that specializes in partnering with technology businesses, for $12.05

article thumbnail

35. Michael Katz – double-clicking on InterCLICK and Yahoo

Paleo AdTech

Growth was solid in the years 2009-2010. If you’re curious – and I know you are – the Top 5 ad networks at the start of 2010 were AOL Advertising (187M), Yahoo! They managed to net about $1 million in a year and began to think of themselves as a legitimate venture.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Top Affiliate Programs in 2022 (High Paying for Beginners)

Lemonads

As affiliate marketing becomes mainstream, and affiliate programs multiply, it is difficult to know where to start. Affiliate marketing is a wonderful way of developing a parallel stream of income from wherever you are, with a laptop and wifi. What is Affiliate Marketing? The key in all this process is affiliate links.

article thumbnail

58. Jeff Hirsch – all the -Clicks in SoCal lead to AudienceScience

Paleo AdTech

Using the IPO cash, ValueClick then swept up a number of affiliate and other networks including Commission Junction and ClickAgents. (It AS acquired a DMP from Germany called Wunderloop in 2010. ValueClick managed to go public in early 2000, just before the crash. It was a mixed blessing, as Jeff recalls.

CPC 105
article thumbnail

35. Michael Katz – double-clicking on InterCLICK and Yahoo

Paleo AdTech

The team moved from pop-up blockers to arbitraging ads for their own account using ad networks and affiliate networks that were available at the time. Growth was solid in the years 2009-2010. If you’re curious – and I know you are – the Top 5 ad networks at the start of 2010 were AOL Advertising (187M), Yahoo!

article thumbnail

58. Jeff Hirsch – all the -Clicks in SoCal lead to AudienceScience

Paleo AdTech

Using the IPO cash, ValueClick then swept up a number of affiliate and other networks including Commission Junction and ClickAgents. (It AS acquired a DMP from Germany called Wunderloop in 2010. ValueClick managed to go public in early 2000, just before the crash. It was a mixed blessing, as Jeff recalls.

CPC 52
article thumbnail

You can now filter the 10,000+ martech landscape by revenue, size, age and G2 ratings

Chief Martech

Meanwhile, products in the Affiliate Marketing & Management category have the best average ratings. On the other hand, Advertising & Promotion categories have had fewer and fewer new startups since 2010. An opportunity for disruption? There tends to be a lot of opportunity for differentiation there.

MarTech 94