Paleo AdTech

DECEMBER 10, 2023

The company issued a widely-circulated white paper on its “POV on Demand Side Platforms,” defending the ad networks’ relevance. Growth was solid in the years 2009-2010. They managed to net about $1 million in a year and began to think of themselves as a legitimate venture.

Ad network 52

Ad network Pop-Up Demand Side Platform Affiliates 52

Paleo AdTech

MARCH 22, 2022

The team moved from pop-up blockers to arbitraging ads for their own account using ad networks and affiliate networks that were available at the time. The company issued a widely-circulated white paper on its “POV on Demand Side Platforms,” defending the ad networks’ relevance.

Ad network 52

Ad network Pop-Up Demand Side Platform Affiliates 52

Lemonads

FEBRUARY 26, 2021

The concept of modern affiliate marketing is only possible thanks to the technologies that power this marketing ecosystem. For this reason, when advertisers, publishers, networks, and other stakeholders are building their affiliate machine they need to pay close attention to the platforms that power their entire approach.

Affiliates 52

Affiliates Ad Exchange Demand Side Platform Non-Profit 52