Basis

JUNE 6, 2022

Digital display ads are banner or rich media ads incorporating text, images, video, and/or audio that appear in pre-determined sections of a website or social media platform—be that a sidebar, a footer, a header, or punctuating a scrollable feed.

Marketing 61

Marketing Rich Media Audience Education 61

Martech

SEPTEMBER 12, 2023

I’m not saying you must resort to the email equivalent of tears to persuade your subscribers to act. This message alone has eight different content modules not including the admin center in the footer. Business email address Subscribe Processing. But your email design can amplify your copywriting to encourage conversion.

eCommerce 127

eCommerce Conversion MarTech Audience 127

Martech Series

AUGUST 1, 2022

When planning your email campaign, having a good idea of what the industry and your competitors are doing can give you that hilltop view; you get more insight into what subscribers are responding to, and how emails are performing as a whole across the industry. Challenge: A lack of competitive intelligence when planning email campaigns.

ROI 97

ROI Communications Marketing MarTech 97

Lemonads

OCTOBER 14, 2020

Instablocks® & Global Blocks Quickly build hundreds of personalized landing pages by using individual page blocks that you can customize, save and reuse all by choosing from a selection of pre-designed block templates such as headers, footers, testimonials and so much more or create your custom blocks from scratch.

Conversion 52

Conversion A/B Testing CPA GDPR 52

Lemonads

SEPTEMBER 21, 2020

Instablocks® & Global Blocks Quickly build hundreds of personalized landing pages by using individual page blocks that you can customize, save and reuse, all by choosing from a selection of pre-designed block templates such as headers, footers, testimonials and so much more or create your own custom blocks from scratch.

Affiliates 52

Affiliates A/B Testing Marketing Conversion 52

Martech

OCTOBER 16, 2023

One way we’ve increased time on site with our web pages is large headers and simple footers that make it easy for users to navigate. Business email address Subscribe Processing. However, if users have difficulty finding additional information as they progress through the sales funnel, they’ll turn elsewhere. In your inbox.

Pop-Up 136

Pop-Up Conversion SEO Audience 136

Digiday

JUNE 8, 2022

NonID’s parent company LiveIntent places ads within publisher newsletters and therefore has access to large amounts of subscriber email address or “ zero-party ” data on which it builds an identity graph. NonID is an email-based encrypted identifier token for publishers. LiveIntent is a full-stack platform with an SSP, an exchange and a DSP.

First-Party Cookies 69

First-Party Cookies Cookies Header Bidding Ad Tech 69

Single Grain

JULY 1, 2021

Finally, you can also serve them an opt-in so they subscribe , turn into a lead and potentially convert down the line. For example, recently I was playing around with one of the tools from Biteable.com , when I noticed that the site boasts a ginormous footer: I counted 76 footer links. However, Biteable is a beast of a website.

SEO 140

SEO Affiliates Shipping Marketing 140

Single Grain

FEBRUARY 8, 2023

Here are the top tips to successfully promote your pillar page content: Share the pillar post content with your email subscribers. If you look at the footer, there are even more cluster pages related to the main topic with a clear call to action: Wine Folly’s pillar content page is exceptional when it comes to interlinking.

SEO 59

SEO Audience ROI Marketing 59

Single Grain

JUNE 26, 2023

You can post about the benefits of joining your list, share testimonials from subscribers, or run a social media contest where people have to subscribe to your email list to enter. This could be through a pop-up form, a sign-up form in the footer or sidebar of your site, or a dedicated landing page for email signups.

SEO 52

SEO Food Audience Media 52

Single Grain

MARCH 4, 2020

Your site visitors might not know which social channels you’re on, so make it easy for them and use branded social icons in the footer of all your website pages to send them directly to the network of their choice: Add Social Media Buttons in Your Newsletter and Email Signatures.

Media 66

Media Marketing Audience ROI 66

Single Grain

OCTOBER 1, 2020

For maximum visibility, most blog owners include these icons in their blog sidebars or footers: CMS platforms like WordPress make this easy. Yoast added 10,000 subscribers in a month by including pop-ups. People love a little social proof, so if you have a lot of subscribers already, highlight that number. Social Media Icons.

SEO 111

SEO Pop-Up A/B Testing Click Through Rate 111