Ad Wisey

MAY 13, 2022

Here are a few insights from the HubSpot marketing review : 68% of marketing managers say that paid advertising is “very important” or “extremely important” to their general marketing strategy. 33% of marketers turn to paid advertising to boost their brand awareness. Precise campaign statistics. Alternative market.

Brand Awareness 91

Brand Awareness Audience Retargeting eCommerce 91

Lemonads

OCTOBER 26, 2020

Becoming a successful marketer requires discipline, creativity, and a strategic approach. In addition to learning about the latest marketing trends and ad formats available, affiliates and similar professionals need to determine how to apply this knowledge in order to get the best results. Why Do Marketers Need to Conduct Research?

Marketing 52

Marketing Affiliates Audience Conversion 52

Spoton Digital Media

DECEMBER 16, 2020

We find marketing efforts to feel fluid, with room for creative adjustments based on frequent collection of new data points. While many factors can lead to ineffective marketing, consistency can be attributed to great marketing. If you want to see real results, marketing can’t be an afterthought.

Marketing 52

Marketing Audience 52

Lemonads

SEPTEMBER 29, 2020

Have all ad data in one place One of the main advantages of RedTrack is that it’s able to consolidate data from all your advertising and marketing channels, whether they are organic or paid. And this, in turn, significantly improves the communication process with your team, management, and clients. Depending on your needs, RedTrack.io

Affiliates 52

Affiliates A/B Testing Conversion Cookies 52

Brid.tv

OCTOBER 24, 2022

However, just implementing header bidding in your monetization strategy isn’t enough to improve your bottom line. Publishers will also need to optimize their campaigns regularly, and they’ll need accurate and reliable data to do so. OK — it’s clear that publishers need header bidding analytics to make optimizing campaigns easier.

Header Bidding 84

Header Bidding A/B Testing Fill rate Video Ads 84

Ad Monsters

JUNE 23, 2022

Cannes Lions International Festival of Creativity is the most extensive professional gathering for the creative marketing community. “We’re likely to see publishers and marketers forming closer partnerships as they start to work together on strategies that have addressability at their heart.”

Ad Tech 105

Ad Tech Advertising Cookies Viewability 105

Brid.tv

NOVEMBER 11, 2022

We’ve done the brunt of the research for you by singling out the 12 top private video hosting platforms on the market. These plans come with unlimited video hosting but different streaming limits and platform features. This plan unlocks useful features like access to the platform’s API, video analytics, and various migration options.

Header Bidding 79

Header Bidding Communications Video Ads Ad network 79

Monetize More

MAY 23, 2023

This targeted approach not only increases the chances of the player engaging with the ad but also improves the conversion rates for advertisers. This targeted approach not only increases engagement but also improves conversion rates for advertisers. You need to track and analyze the performance of in-game advertising campaigns.

Advertising 89

Advertising Brand Awareness Ad Server Ad Inventory 89

Lemonads

MAY 26, 2021

We all know that choosing the right ad network can make or break any affiliate campaign and Datspush seems like an obviously good choice. Furthermore, Datspush offers a huge collection of features that range from easy campaign creation to the ability to develop retargeting campaigns. What Ad Formats Does Datspush Support?

Affiliates 52

Affiliates Ad network Pop-Up Marketing 52

Martech

FEBRUARY 1, 2024

Before we get to this week’s releases, here are the three most important things marketers need to know about AI, according to our very own MarTechBot. Marketers need to ensure they have robust data collection and management systems in place. However, it is not a silver bullet that can solve all marketing challenges.

MarTech 107

MarTech Machine Learning Conversion Media 107

Brid.tv

JUNE 26, 2023

TargetVideo also offers extensive real-time analytics , automated reporting features, and a dedicated ad optimization team for campaign monitoring. Although not a traditional video ad network, Primis helps publishers maximize ad yield through their unique content units and some of the best engagement-boosting features on the market.

Ad network 40

Ad network Video Ads Header Bidding CPM 40

Martech

OCTOBER 17, 2023

OK, now picture that warm vibe in the digital marketing scene. We’re swamped with cold ads and meh campaigns from brands that seem to miss the mark. Yet, there’s a light cutting through this online haze: influencer marketing. The evolution of influencer marketing Celebrities were once the golden ticket to product success.

Marketing 122

Marketing Audience Brand Awareness ROI 122

Single Grain

DECEMBER 19, 2023

As a marketer or SEO expert, you definitely want to accomplish more tasks in less time. Whether it’s fetching all the metadata from a domain within minutes or identifying all the crawling issues of a website without manually reviewing each and every URL, tools have always been the savior for savvy marketers. Updated December 2023.

SEO 98

SEO Click Through Rate Conversion CPC 98

Single Grain

DECEMBER 5, 2023

In the past year, the term “AI” has become more ubiquitous than we’ve ever seen in the past, especially in the marketing world. It’s so prevalent in everyday language that something like “AI marketing strategy” can feel generic without some sort of qualifier, given the different types of AI technology that now exist.

Marketing 52

Marketing Audience CPA Conversion Rate 52

Martech

APRIL 4, 2022

Are you running tests in your marketing? Testing is the single most powerful tool in a marketer’s toolkit. For too long, testing has been misunderstood and underutilized by marketers. There’s a testing gap in marketing. The reality is most marketers have zero experience with testing and experimentation.

Marketing 98

Marketing Education Audience MarTech 98

Martech

FEBRUARY 22, 2022

Marketing your services is essential for building your brand image and reputation. When optimizing for customer experience, marketers emphasize tasks that increase engagement at every touchpoint. How improved customer experience helps brands. Poor customer experience has the potential to derail your B2B marketing campaigns.

Communications 143

Communications Marketing Machine Learning MarTech 143

Single Grain

APRIL 17, 2023

The word “MarTech” is a portmanteau of “marketing” and “tech,” and a “ MarTech stack ” is a collection of marketing technology tools that an organization uses to execute and optimize their marketing campaigns. Content marketing: Standard CMSs and optimization or analysis tools that work together.

ROI 52

ROI MarTech SEO Machine Learning 52

Single Grain

FEBRUARY 22, 2023

If you’re not using influencer marketing tools to boost brand visibility, drive traffic and increase sales, you’re missing out on one of the most effective and affordable marketing channels available to you. Influencer marketing routinely enjoys an ROI of up to 11X.

Marketing 64

Marketing ROI Media Audience 64

Single Grain

MAY 4, 2022

But don't just hire any digital marketing agency, because knowing SEO doesn't automatically make them a WordPress SEO expert. A WordPress SEO agency is an experienced digital marketing company that specializes in WordPress search engine optimization, including Yoast SEO, Mobile AMP and site speed. Ready to Hire a WordPress SEO Agency?

SEO 59

SEO Agency ROI Conversion 59

Single Grain

NOVEMBER 20, 2020

In this article, I have listed the top SEO agency software to efficiently manage all your tasks, research and data collection, improve collaboration among your employees, and increase your overall team productivity. Book My Free SEO/Marketing Consultation . Content Marketing. Content Marketer. Rank/Keyword Tracking.

SEO 52

SEO Agency A/B Testing Media 52

Single Grain

DECEMBER 11, 2019

Magento is one of the most widely used e-commerce platforms available in the market: about 194,943 online stores use it. of the CMS market share. If you are an e-tail website owner looking to improve the flow of organic traffic to your site, then you should be aware of the best Magento plugins that will help you improve your SEO.

SEO 15

SEO GDPR Conversion Media 15

Single Grain

NOVEMBER 6, 2019

NEW & IMPROVED! This comprehensive how-to guide to Google Analytics for content marketing was updated and expanded to provide even more information. But if you’re in that group, you might not realize how you can use it to track your marketing performance — especially if you’re creating content. Let’s dive in.

ROI 96

ROI Marketing Conversion Rate Conversion 96