Ad Wisey

MAY 6, 2022

We at Adwisely want to help your eCommerce business stay ahead of the competition – that’s why we are always happy to share insights from industry experts. In this article, Keren Dinkin tells about the factors that will shape eCommerce in 2022 and shares a few products that will sell well this year. Mobile eCommerce growth.

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Single Grain

OCTOBER 13, 2020

If you’re unsure which platform is best for you, take a look at our article on the best ecommerce website builders. More E-Commerce Content : * 8 Absolute Best Ecommerce Website Builders. * E-Commerce Case Studies : * Ecommerce SEO Case Study: How Primary Arms Increased Organic Revenue by 47%.

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Adweek

FEBRUARY 7, 2023

In this episode of Brave Commerce, Denise Woodward, founder and CEO of Partake Foods, talks about growing and developing a bootstrapped business. Woodward opens with the inspiring story of Partake Foods. She wanted to make a product for her daughter, who suffers from food allergies.

Food 264

Food eCommerce 264

Adweek

OCTOBER 23, 2024

Food-delivery platform Grubhub is launching an ads business. The company is pitching ad products to its core restaurant merchants to acquire new diners and drive repeat sales. The company is partnering with adtech firm Koddi to power ads on its website. Ads will appear when people search for specific cuisines or when people are searching.

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Food Ad Tech Retail eCommerce 316

Martech

MARCH 5, 2025

Ecommerce may be thriving, but brick-and-mortar retail remains a critical brand touchpoint. Other ecommerce-first brands like Warby Parker and Wayfair are also leaning into the experiential aspect of physical stores. The challenge is clear: How can brands create in-person experiences that draw people in and build lasting connections?

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eCommerce Retail Brand Awareness Food 89

Martech

AUGUST 10, 2022

Electronics, the largest ecommerce category with 18.6% Online prices may have dropped because consumers can’t buy things like electronics because they are spending more on increasingly expensive necessities like food. The post Deflation comes to ecommerce as online prices fall 2% in July appeared first on MarTech. Or maybe not.

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Martech

JULY 13, 2023

Amazon is an ecommerce giant. Taken as a whole, each Prime Day has a slightly different feel based on current ecommerce trends and buying behaviors. That’s because, across the entire ecommerce landscape, discounts peaked before Prime Day during Independence Day sales. The post Ecommerce sets new Prime Day record, up 6.1%

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eCommerce Electronics Retail Food 98

Adweek

JUNE 3, 2022

The food and home goods publisher Food52 laid off 21 employees Thursday evening, a figure that represents about 15% of its total staff, the publisher confirmed to Adweek. The cuts primarily affected the editorial team, which has been thinned to a headcount of 15. The remaining editorial staff, as well as part of its creative.

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Food eCommerce Media 312

Adweek

JANUARY 16, 2024

In this episode of Brave Commerce, Ari Labell, president of North America for food and personal care CPG giant The Hain Celestial Group, joins hosts Rachel Tipograph and Sarah Hofstetter to discuss the company's commitment to promoting healthier living.

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Food Conversion eCommerce 289

Martech

JANUARY 22, 2025

At The MarTech Conference , Ted Svikas, Amplitude’s field CTO, used the story of Ben & Jerry’s partnership with the Asian food delivery giant Foodpanda to demonstrate how RMNs can revolutionize advertising as we know it. RMNs let brands reach consumers with laser-like precision when they are ready to buy.

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Single Grain

AUGUST 6, 2020

The ecommerce industry is booming. trillion in projected ecommerce sales this year, it’s no surprise that businesses small and large want a piece of the Shopify pie. This means that new entrepreneurs and business vets alike have a large variety of ecommerce website building tools to choose from. Best for SEO: 3DCart.

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TechCrunch Ads

JUNE 17, 2022

Most of us have a variety of fermented food products in our kitchen: you can’t make tofu, chocolate, vinegar or bread without agreeable microorganisms that can be produced at scale. Her story is a smorgasbord of food tech companies brewing products like bee-free honey and eggs that didn’t come from poultry. Walter Thompson.

Food 108

Food Marketing eCommerce Finance 108

Adweek

MARCH 14, 2025

The food and lifestyle publisher Food52 reduced its headcount by around 40% on Friday, a sweeping round of layoffs that are part of a broader restructuring afoot at the privately owned media outlet, according to chief executive Erika Badan. The cuts will shrink Food52's workforce from 140 to around 90, and they primarily affect staff.

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Food Media eCommerce 234

Martech Series

FEBRUARY 9, 2023

These findings are part of Omnisend’s Email, SMS, and push marketing statistics for ecommerce in 2023 report. Hobbies & Leisure led all verticals in click rate, ending the year at 1.95% while Food & Drink generated the highest conversion rate at 0.17%.

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eCommerce Conversion Rate Marketing Food 87

AdExchanger

JULY 4, 2023

The Point Of No Return Amazon set the bar with its liberal refund policy – it’s quick to The post Fixing Product Returns To Fix Ecommerce Ads; Will The FTC Nix Fake Reviews? Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. appeared first on AdExchanger.

eCommerce 98

eCommerce Ad Exchange Food Marketing 98

Adweek

DECEMBER 13, 2022

Sethi paints a picture of multicultural neighborhoods sharing the foods and flavors they love, thus expanding one another's taste and perspectives. In this episode of Brave Commerce, hosts Rachel Tipograph and Sarah Hofstetter are joined by Jay Sethi, CMO of Diageo Beer Co. Sethi backs up this idyllic vision with a unique approach.

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Food eCommerce 246

Single Grain

JULY 9, 2020

You may also like some of these other case study articles: Ecommerce Advertising Strategy: How We Doubled PPC Sales for ThinSlim Foods (with a 3X+ ROAS). The post Ecommerce SEO Case Study: How Primary Arms Grew Organic Revenue by 47% with ClickFlow appeared first on Single Grain. 13 Conversion Rate Optimization Case Studies.

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SEO eCommerce Click Through Rate Impressions 95

Adweek

MARCH 25, 2025

Brad Feinberg talks bringing together brand and performance marketing.

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eCommerce Media Marketing Food 137

Martech

AUGUST 6, 2024

Food, personal items and even cars are ordered through a screen. Sixty-two percent of consumers said they trusted phones over personal computers and tablets, according to a recent survey of 2,000 consumers conducted by ecommerce software company StoreConnect. The way customers make purchases and interact with brands is changing.

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Martech Series

JULY 18, 2022

Fifth annual conference goes bigger with powerhouse keynote speakers, including Whole Foods Market Co-Founder John Mackey, Best-selling Author Seth Godin, Rent the Runway Co-Founder Jenny Fleiss and Kate Ancketill, Founder and CEO of GDR Creative Intelligence; plus more talk tracks, panels on emerging trends and interactive workshops.

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eCommerce Marketing Retail Food 81

Martech

OCTOBER 22, 2024

This runs counter to an Adobe projection of a record-breaking ecommerce holiday season. Ecommerce tech solution PriceSpider measured conversion rates on October 8 and found Amazon (12.6%) far ahead of Walmart (8.1%) and Target (4%). Food and beverage’s discount rate was up 23% YoY. sales than last year. In the U.S. In the U.S.,

Electronics 73

Electronics Retail eCommerce Food 73

Martech Series

DECEMBER 22, 2022

Automation solutions from Turck increase the availability and efficiency of machines and plants in numerous industries, such as the food, pharmaceutical, chemical and automotive industry, and applications, such as mobile machinery, intralogistics and packaging. At the forefront of Industry 4.0

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eCommerce Pharmaceuticals Manufacturing MarTech 82

Martech

OCTOBER 5, 2023

Electronics, apparel, furniture and home goods, groceries and toys will drive more than half the overall ecommerce spend this year. It looks like we started but never stopped, with food now ranking alongside traditional ecommerce rainmakers like electronics and clothes. Why we care. Pre-lockdown, who bought groceries online?

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Ad Tech Daily

MARCH 16, 2023

Partnership will dramatically expand Retail Media growth opportunities for grocers BLOOMFIELD HILLS, Mich.

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Retail eCommerce Food Ad Tech 111

Martech

NOVEMBER 10, 2022

Although ecommerce prices were up 0.3% Perhaps unsurprisingly in the current economic environment, food prices showed a notable YoY rise (14%), but this did reflect a very slight slowing following last months record YoY increase of 14.3%. Food is the glaring exception. Prices fall again. month on month, they were down 0.7%

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Electronics Food eCommerce Retail 122

Single Grain

AUGUST 21, 2023

Ever feel like your ecommerce campaign is treading water, barely keeping its head above the waves of competition? That’s why we’ve assembled a list of easy ecommerce marketing tips that you can try with your own product listings to bump the needle on your conversions. Then let’s get started! Conversion rates are 1.8X

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Single Grain

FEBRUARY 22, 2024

But it’s not just about being present on these platforms, it’s about optimizing your ecommerce marketing strategy to get the edge over the competition. If you want to build an ecommerce empire, your ecommerce marketing strategy is going to be the cornerstone of that growth. Let’s explore these components further.

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eCommerce A/B Testing Marketing SEO 52

Single Grain

MAY 11, 2022

That’s where an ecommerce consulting agency demonstrates its exceptional value. TABLE OF CONTENTS: ↓ What Is an Ecommerce Consulting Agency? The Benefits of Hiring an Ecommerce Consulting Agency. How to Choose an Ecommerce Consulting Agency. How to Choose an Ecommerce Consulting Agency.

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Martech

MARCH 17, 2025

Local food recommendations, 43%. In Adobes survey, 29% have used generative AI for travel-related tasks, with 84% saying it improved their experience. The top use cases amongst AI users include: General research, 54% of respondents. Travel inspiration, 43%. Transportation planning, 41%. Itinerary creation, 37%. Budget management, 31%.

Retail 95

Retail Affiliates Food Conversion 95

Martech Series

JANUARY 5, 2023

Data plays a key role in ecommerce. There are many places to send this data, but the struggle is real for many ecommerce marketers who don’t know how to tell if Amazon or Google is the best data feed. With over $500 billion in global sales, the king of ecommerce is Amazon, accounting for over 40% of the U.S.

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Martech

APRIL 25, 2024

Also, you can improve performance by modifying your approach based on whether your company is CPG, ecommerce or B2B. For food brands, this might take the form of recipes. For ecommerce, users will want to see CTAs, promotions and even what they left in their carts. CPG is more about building the brand into the user’s lifestyle.

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eCommerce Food Audience Marketing 118

Martech

MARCH 4, 2024

The real headline from 2023 was its $835 million acquisition of ecommerce platform Flywheel — an investment that outstrips Publicis’ and WPP’s planned AI investments through end of 2025. Yes, Omnicom launched Omni Assist, a genAI solution (developed in partnership with Microsoft) at Cannes last year.

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Machine Learning Electronics Retail eCommerce 128

Martech

MAY 8, 2023

Our client portfolio is heavy in ecommerce, hospitality and food and beverage, which are particularly ripe verticals for email automation. Post-purchase and post-shipment emails A purchase from an ecommerce site is an opportunity to engage with that user on their new product. Must-have email automations in focus 1.

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AdExchanger

FEBRUARY 19, 2024

The gradual disappearance of third-party cookies and mobile identifiers has given new life to ecommerce brands’ email marketing methods. Previously, direct-to-consumer (DTC) brands scouted for potential customers on social media, where site pixels, cookies and mobile device IDs facilitated practically endless custom audiences.

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Cookies eCommerce Audience Media 125

Martech Series

OCTOBER 1, 2022

Qurate Retail GroupSM, a world leader in video commerce (“vCommerce”) across linear TV, ecommerce sites, digital streaming and social platforms, announced that Scott Barnhart has been appointed Chief Operating Officer (COO), effective immediately. brands; and QVC® and HSN®’s U.S.

Retail 87

Retail Real Estate Pharmaceuticals Food 87

Single Grain

APRIL 27, 2023

Dive Deeper: E-commerce Advertising Strategy: How We Doubled PPC Sales for ThinSlim Foods (with a 3X+ ROAS) Last Word on E-commerce PPC Audits Conducting comprehensive PPC audits and creating effective PPC ads by following the strategies discussed in this article will help you drive maximum ROI for your PPC efforts and grow your business.

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Martech Series

OCTOBER 20, 2022

an e-commerce baby food company where he created media strategies that aggressively drove new customer acquisition. an eCommerce company specializing in celebrity branded beauty products. Prior to this role, Mr. Hunter served as vice president of growth at Yumi, Inc.,

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eCommerce Marketing Healthcare Food 88