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Lucidworks’ Ecommerce Report Reveals Shopper Preferences Around Site Navigation, Product Discovery Journey, and Device Usage

Martech Series

Nearly 100% of shoppers say that the search bar is important to their online experience; 40% of people get a negative impression of a retailer if search results aren’t relevant Lucidworks , the leading search solutions provider, shared results from a survey of consumers in the U.S. regarding their online shopping habits.

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Horizon Media’s Night Market Launches Neon; an eCommerce Predictive AI Platform to Plan and Optimize Media Investments to Revenue Outcomes

Martech Series

Driving technology innovation to address this industry need, Night Market – Horizon Media’s eCommerce company – is launching Neon, a proprietary AI platform designed to increase advertisers’ revenue by 20+% when planning and buying retail media to achieve their maximum revenue outcomes.

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New Bluecore Benchmark Report Reveals that the Majority of Retailers’ Revenue Lies with Existing Shoppers

Martech Series

Billion Ecommerce Campaigns, Bluecore’s “2022 Retail Ecommerce Benchmark Report” Offers Industry-First Benchmarks to Engage and Convert Shoppers Across Their Lifecycle. open rate and click rate to conversion rate) for campaigns across ecommerce sites and email. Based on Insights from Over 35.5

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Google AI-powered campaign: Grow your business faster with the power of AI

Ad Wisey

“ How to receive email reports not with the number of Impressions, Clicks, and average CTR, but emails with the number of sales and ROAS ,” is a very common question among ecommerce store owners. Shopify ecommerce store that is not in the trial period. What do I need to start Google AI-powered campaign ?

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TV advertising: 6 key trends to watch in 2024

Martech

This increases ad campaign efficiency by eliminating wasted impressions. It also leads to higher engagement and conversion rates. Whether it involves suggesting personalized content or implementing dynamic pricing strategies, AI is set to lead in helping elevate customer satisfaction and increase conversion rates.

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How To Use Facebook Ads for E-Commerce

AdvertiseMint

Are Facebook Advertising Campaigns Effective for eCommerce? When done correctly, with engaging content and strategic planning, Facebook advertising can be a powerful tool to grow an eCommerce business. This data can be used to optimize your ads, track conversions, and create a custom audience for future campaigns.

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Lucidworks and Google Cloud Expand Partnership to Enhance the Entire Retail Commerce Journey

Martech Series

The expanded partnership accelerates search relevance and reduces search abandonment for ecommerce shoppers. Lucidworks’ expanded partnership with Google Cloud unifies our best-in-class solutions to give ecommerce brands the solution they need to drive conversions and delight shoppers,” said Mike Sinoway, Lucidworks, CEO.

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