Automatad Inc.

NOVEMBER 16, 2023

This blog walks you through what are programmatic direct deals and how to set them up in the GAM. Once the campaign is finalized, the Ad Manager creates an order and line item with placeholder creative for the corresponding proposal and proposal line item. You can increase the efficiency of the deal process and save costs.

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CPM Viewability Ad Server Ad Space 52

Automatad Inc.

NOVEMBER 20, 2023

This blog explores preferred deals, breaks down the steps to set preferred deals in GAM, and gives tips for effective preferred deals and suggestions for when you can choose preferred deals. After negotiation, once both parties agree on the order terms, the deal is finalized. Then, the Ad Manager renders the ad on your website.

CPM 52

CPM Header Bidding Ad Space Impressions 52

All About Advertising Law

JUNE 26, 2018

As readers of this blog know, earlier this year in ACA Int’l v. Circuit set aside the FCC’s interpretation of “automatic telephone dialing system” (ATDS) as it was defined in the FCC’s 2015 TCPA Order (2015 Order). earlier orders] regarding the first required function of an ATDS.”

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InMobi

SEPTEMBER 14, 2021

In this blog, we highlight the latest numbers and trends we’re seeing on InMobi Exchange, and how the in-app advertising landscape may change in the coming months. For one, they’re fairly easy to insert into an app. For these publishers and developers, what does it look like to monetize with InMobi? Let’s take a look.

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Header Bidding Fill rate Banner Ad Exchange 52

Lemonads

MARCH 20, 2020

There are numerous blogs that use traditional, scarcely efficient promotional campaigns. Would be fun to create your blog! Splash Page: This is typically a light material, which has bright visuals with certain colorful titles which copies that enable readers to insert their info or press on the dealer. Become an Affiliate?

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CPA Affiliates Retail Banner 52

Monetize More

DECEMBER 13, 2022

The blog post breaks down how pod bidding works and what publishers can do to 10x their ad revenue from pod bidding. In this type of advertising format, advertisers bid on ad slots within the pod, and the ads are played in the order determined by the bids. You can insert these tags either through SSAI or CSAI. What are Ad Pods?

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Video Ads Ad Inventory Communications Demand Side Platform 52

Lemonads

JUNE 22, 2020

They are generally blogs whose editors wish first and foremost to communicate on their passions and allow them to give their visions, their feedback, their advice. For publisher sites collecting opt'in subscribers, it is also one of the traditional marketing methods for dedicated emailing or newsletter insertion.

SEO 52

SEO CPC CPM Affiliates 52

VideoWeek

AUGUST 26, 2022

DoubleVerify reported a newly uncovered connected TV ad fraud scheme this week, in which smart fridges and other internet-connected devices essentially posed as connected TVs, in order to cover up fraudulent traffic. The settlement is now awaiting approval from a District Court, according to the settlement administrator.

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Brand Lift Media Electronics Agency 98

PrograMetrix

MAY 12, 2021

While driving sales of CBD topicals alone does not allow for promotion of your entire product line (unless your brand already focuses exclusively on topicals)—and thus reduces the likely average order value for the campaign—it does at least deliver some sales. Below, we’ve laid out the process, pros, and cons for this method.

eCommerce 52

eCommerce Brand Awareness Audience Conversion 52

Lemonads

JUNE 14, 2021

You want to promote other people’s products and earn a commission every time your visitors order these products through your links. Childify- WordPress customization WP Insert- To create legal pages As you learn and navigate the options, you will for sure add more plugins you’ll like to have. With no further ado, let’s get into it.

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Affiliates SEO Fashion Marketing 52

Smart-Hub

NOVEMBER 6, 2023

DIRECT PROGRAMMATIC GOAL OF ADVERTISING involve human negotiations and manual insertion orders (IO) for the sale of advertising space. appeared first on SmartHub Blog. Direct advertising, while allowing for some control, lacks the same level of agility and responsiveness, often requiring a more static approach to ad placement.

Advertising 64

Advertising ROI Ad Exchange Non-Profit 64

VideoWeek

SEPTEMBER 1, 2023

Instead, it ended up serving as a ‘wake-up call’ – one that has led to an industry-wide recognition that the web must be a user-first environment in order for all stakeholders to thrive. “Adblock Plus, the company’s key product, was initially denounced as an impediment to publishers and advertisers.

Entertainment 52

Entertainment eCommerce Agency Media 52

NewProgrammatic

APRIL 6, 2022

The decade-old strategies are not effective anymore, and experts have to put much more effort into search ads in order to elevate their success rate. With browser-inserted tiles or search queries autocomplete , their audience becomes grateful for not having to go through multiple search results proposals.

Search Advertising 85

Search Advertising Advertising Conversion Rate Audience 85

VideoWeek

OCTOBER 1, 2022

Akin to videos on Instagram, the player enables users to swipe up in order to discover similar videos. Videos are a huge part of the public conversation, and they’re one of the most engaging ways people can express themselves online,” the company said in a blog post. The carousel displays relevant videos alongside tweets and trends.

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Agency Media Non-Profit Retail 52

Lemonads

OCTOBER 11, 2020

Once you’ve unlocked the free perks that come along with a business profile, you need to start using them to track metrics and understand your audience in order to succeed. Instagram is surly a great place to advertise your products, but Instagram, like any other place you would advertise, is a place where the user experience comes first!

Marketing 52

Marketing Brand Awareness Audience Impressions 52

Lemonads

JUNE 21, 2020

A new blog post, a new interview, podcast. These emails are automatically sent to a customer to confirm an order, a payment or sometimes only to remind the customer that they forgot an item in the shopping cart. Verify all your links before you send it We recommend verifying each of the links you inserted in your email.

Marketing 52

Marketing ROI Communications Media 52

VideoWeek

AUGUST 19, 2022

VidMob launched in 2014 as a marketplace for video ad creation, matching up advertisers with video creatives in order to put together an ad. To help CTV buyers deliver more coordinated ad campaigns, YouTube ads can now be purchased within Display & Video 360’s insertion order dedicated to connected TV ad buying,” the company confirmed.

Media 52

Media Ad Tech Agency eCommerce 52

VideoWeek

OCTOBER 7, 2022

7M Discovery provides brands with insights into when they are discussed on TV, in order to enable tactical planning for marketing strategies. “TV Google will close its Stadia video game streaming service on 18th January 2023, the company said in a blog post. 7 th Minute Launches Tool for Analysing TV Mentions.

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GDPR Cookies Agency Ad Tech 64

Digiday

JUNE 21, 2022

“May is historically the month when TV viewership is at its lowest, and this year fell in line with that trend, as total time with TV fell 2.7%,” the measurement provider wrote in a company blog post. However, while broadcast and cable TV’s watch time dropped by 3.5%

Media 65

Media Pop-Up Entertainment Audience 65

VideoWeek

JULY 8, 2022

YouTube still seems focussed on winning over creators for Shorts – its blog post this week marking the one year anniversary touted Short’s ability to grow musicians’ audiences. Nowtilus’ core server-side ad insertion functionality will be integrated into Equativ’s programmatic video ad tech stack.

Ad Tech 98

Ad Tech eCommerce Media Agency 98

SODP

FEBRUARY 12, 2020

We always promote the use of relationship-building content via blogs, websites and social profiles to convert consumers. You insert orders manually with the publisher of your choice. Your order is confirmed, and your ads are placed. Realistically, the process would typically follow this pattern: .

Advertising 52

Advertising Impressions Ad Exchange Pop-Up 52

Fuel Lines

APRIL 23, 2014

I started this blog about branded entertainment, Gamma Blast. I like to create a visual outline of my presentation using full-bleed photos and images inserted into individual slides using Keynote. I can quickly build slides by inserting common licensed photos that I’ve found through Photopin.com. Thanks SO much.”

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Agency Audience Entertainment Communications 279

Single Grain

SEPTEMBER 22, 2020

If you want to build an email list, then you can request that users supply their email address in order to gain entry to your giveaway. which direct people to your site in order to enter. Visit our website (or read this blog post). Make sure to insert links to your website to get that boost in traffic. Tag your friends.

Media 141

Media Audience Conversion SEO 141

Single Grain

MARCH 23, 2020

As you can see, we’ve inserted a list of keywords manually (one keyword per line), but you can also upload a file with a list of keywords. This has to do with our target keyword, and shows us that we need to insert more terms to begin with. keywords with high competition) in order to optimize your ad campaigns.

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SEO Pop-Up Machine Learning CPC 124

Karola Karlson

FEBRUARY 1, 2021

When promoting your blog articles on Facebook , use the Engagement objective. In order to win the Facebook ad auction and keep your advertising costs low, it’s important to understand how the auction works. your download thank you page or a blog article). Cost-per-app-install vs. cost-per-like – Image source.

CPC 52

CPC CPM Click Through Rate Audience 52

Single Grain

JUNE 26, 2020

Image this entire blog post without any images. In writing, a bucket brigade is a series of words that bridges one idea to the next in order to keep the flow. Write a long-form, comprehensive blog post that suitably positions those semantically related keywords throughout. It would be daunting, right?). how to wash a car”).

SEO 145

SEO A/B Testing Click Through Rate Conversion 145

Single Grain

APRIL 22, 2021

The “how to start a blog” or “how to make money online” are good examples of a saturated niche, filled with marketers promoting the same products to each other, namely web hosting services, website builders, and SEO tools. Here’s an example of the SERP overview for “how to start a blog” from Ahrefs. Market demand. Competition.

Affiliates 98

Affiliates Marketing SEO Audience 98

Single Grain

JANUARY 10, 2020

The plugin helps fix broken links and image alt tags, and optimizes your blog for higher rankings. You can manage nofollow and noindex for sections like products, collections, blog posts, blog tags, product vendors, etc. month if you get more than 100 orders during that month. It adds Schema markup on your product pages.

SEO 110

SEO Conversion Conversion Rate Click Through Rate 110

Single Grain

AUGUST 18, 2020

Here are some great ways to reduce dependence on paid advertising in order to acquire customers: Ensure that your website’s technical SEO is on point. Insert CTAs at the right place to entice readers into clicking. 30 Ways to Come Up with Great Ideas for Your Blog Posts. * Craft attention-grabbing titles and meta descriptions.

Conversion Rate 116

Conversion Rate SEO Conversion Non-Profit 116

Single Grain

FEBRUARY 20, 2024

Schema.org supports a wide array of schemas, each designed to categorize and better define different types of content, including: Articles and Blog Posts : Marking up your articles can help them appear as rich results, potentially featuring in top stories or with rich snippets. organic traffic , and the average session duration was now 1.5x

SEO 52

SEO Click Through Rate Communications Mobile Search 52

Single Grain

SEPTEMBER 5, 2019

If you’re uncomfortable with editing your entire website’s HTML file, you can easily do this by using a WordPress plugin like Insert Headers and Footers. If you’re simply retargeting people who viewed your content or blog posts, the default 30 days might be good. The “best practice” for this timeframe really depends on your goal.

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Retargeting Conversion Audience Banner 110

Single Grain

JUNE 25, 2019

If it’s difficult for you to find and post customer testimonials , you can monitor brand mentions to see whether your brand has been featured in magazines or blogs. For brands, it’s important to share what other people think about their product, so they need to encourage customers to give their feedback.

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Banner Media Education Brand Awareness 80

Single Grain

NOVEMBER 6, 2019

People prefer different types of content, and some will read your blog for years before deciding to hit the “purchase” button on your website. In order for Google Analytics to receive data, you need to add a unique tracking code to every page of your website HTML. Content marketing is notoriously hard to track. 1) Destination Goal.

ROI 96

ROI Marketing Conversion Rate Conversion 96

Martech

OCTOBER 26, 2022

Tackabery defines workflow processes as, “What you do and how you do it and what steps have to happen in what order to keep all the plates and all your various projects spinning without dropping on someone’s head.”. 1: Capture workflow processes. Why capture them? The one I think that works well is the gear list,” she said.

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Pop-Up MarTech Education ROI 81

Single Grain

JUNE 10, 2021

There are different formats used for content marketing, such as: Blogging. It has a database of over 5 billion articles which you can use to quickly discover content ideas in any niche to inspire your own blog posts. Dive Deeper: 30 Ways to Come Up with Great Ideas for Your Blog Posts. Infographics. Social media posts.

SEO 94

SEO Marketing Pop-Up Communications 94

Single Grain

JANUARY 30, 2023

Related Content: 30 Ways to Come Up with Great Ideas for Your Blog Posts 6) Social Media Marketing Prompts And, of course, ChatGPT can come up with various social media prompts, including captions, posts and social ad copy: “Create a LinkedIn post that explains to small business owners about the importance of time management.”

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Marketing SEO Food Pop-Up 59