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Inside Samsung’s $150M+ display ad strategy: Can it overtake Apple?

Ad Beat

It’s the world’s second-biggest smartphone manufacturer, with a market share of 16.3 million to place ads in the content of Cocomelon Nursery Rhymes and $2 million on the channel CVS 3D Rhymes & Kids Songs — including over $834,000 on this video alone , which bought them 65 million impressions. million impressions).

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A quick guide to in-game advertising, the next game changer for marketers

illumin

This provides a more engaged experience for consumers instead of typical in-app advertisements, pop-ups, or banners commonly seen in mobile games. Native banners Native banners are embedded and added as part of the game’s content and blend seamlessly into the background for an unobtrusive ad experience.

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A quick guide to in-game advertising, the next game changer for marketers

illumin

This provides a more engaged experience for consumers instead of typical in-app advertisements, pop-ups, or banners commonly seen in mobile games. Native banners Native banners are embedded and added as part of the game’s content and blend seamlessly into the background for an unobtrusive ad experience.

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How Are In-App Advertising Rates Calculated?

InMobi

Essentially, this denotes the cost for 1,000 impressions of a particular ad. For example, consider the difference between banner ads and video ads. Formats that are more simplistic in nature, like many banner ads and display ads, are both easy to create and to insert into just about any app. Contrast banner ads with video ads.

CPM 52
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White-Label: Meaning, Real World Examples & Business Opportunities

Smart-Hub

Here are white label opportunities you can seize: Improved Brand Recognition White label manufacturing implies using a product created by a different business; however, this doesn’t mean your brand recognition will be affected. As for the payback time, it took only 1 month – learn more about this impressive case.

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In-Game Advertising: How to Monetize Game Sites & Apps?

Monetize More

By placing ads in popular games, publishers can create a lasting impression on players. For example, a car manufacturer may choose to advertise in a racing game. While traditional banner ads are a popular option, they can be less effective than other formats such as rewarded video ads or native ads.

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How Auto Brands Can Win With Mobile

InMobi

It is important for auto manufacturers to recognize this shift and set the stage with innovative and creative mobile ad campaigns. Consumers are making decisions based on research on their mobile devices. These trends have led the industry to push and adopt mobile media which traditionally has been reluctant to embrace new technologies.