Single Grain

JUNE 24, 2021

SEO remains the bread and butter for content marketers to achieve the desired level of traffic and leads coming their way from published content. 60% of marketers say that inbound (SEO, blog content, etc.) In this article, we'll go through twelve vital factors that impact the search ROI from publishing web content in 2021.

SEO 138

SEO Marketing Audience Real Estate 138

Martech

DECEMBER 6, 2024

Target audience description. It lets you move beyond surface-level observations to insights that will truly engage your audience. Prime : Gauge the AI’s knowledge and establish context: What do you know about applying AI to marketing analytics and enhancing campaign ROI? Essential knowledge areas for your industry.

SEO 129

SEO Education Audience Machine Learning 129

Martech

DECEMBER 20, 2024

Because even well-intentioned content can miss the mark if it doesnt resonate with your audience. The truth is that your audience is bombarded with content every day. It doesnt clearly state the value The problem Audiences need to know whats in it for them beyond gaining knowledge. Why does this matter to the audience?”

Education 117

Education Audience Conversion Rate Manufacturing 117

Martech

OCTOBER 24, 2024

It also includes built-in SEO tools, scheduling features, and a calendar view for published content. The Effective Communication Score tracks metrics like correctness, efficiency, and inclusivity, while the ROI Report demonstrates the financial benefits of effective communication. launched AI Content Workflow Platform.

MarTech 124

MarTech Communications SEO Conversion 124

Single Grain

NOVEMBER 12, 2020

SEO is still a viable channel for startups heading into 2021. In this guide, I am going to break down exactly how your startup can build a foundation for long-term SEO success. The so-called “SEO experts” told digital marketers that they needed large volumes of content and backlinks in order to be successful. Don’t believe me?

SEO 114

SEO Brand Awareness Audience ROI 114

Single Grain

SEPTEMBER 8, 2023

In today’s rapidly evolving digital landscape, the question on every marketer’s mind is: “How do I measure my content marketing ROI?” your content marketing ROI. This approach aids in tracking conversions and understanding the touch points that matter most to your audience. Need help moving to GA4?

ROI 98

ROI A/B Testing Marketing SEO 98

Single Grain

MAY 5, 2020

SEO has always been an integral part of every digital marketing strategy. 61% of marketers say that improving SEO and growing their organic presence is their top inbound marketing priority. That’s where enterprise SEO comes into the picture. Definition of Enterprise SEO. 9 SEO Trends You Can’t Ignore in 2020.

SEO 98

SEO Education Conversion Audience 98

Single Grain

MARCH 11, 2022

The best B2B SEO agency could be the key to transforming your business. Unfortunately, mastering SEO is easier said than done. A B2B SEO agency could be your best chance of staying ahead of the curve. TABLE OF CONTENTS: ↓ What Is a B2B SEO Agency? The Benefits of Hiring a B2B SEO Agency.

SEO 98

SEO Agency Marketing ROI 98

Martech

APRIL 10, 2025

SparkToro Purpose: Audience research to improve social and content ROI. The content creation process starts long before you put pen to paper or text to web it begins with audience research. It simplifies the audience research process, allowing users to create content with clarity and confidence.

Marketing 120

Marketing SEO ROI Audience 120

Ad Rants

JUNE 28, 2023

Double down on SEO. You may be a little tired by now of search engine optimization (SEO). Or you might assume that your SEO efforts are second to none. Like all digital marketing applications, SEO is an ever-changing process. Today's SEO trends are toward a more nuanced approach. Think again, though.

SEO 215

SEO Marketing Pop-Up A/B Testing 215

Single Grain

MAY 25, 2021

With such a large influx of information on the web, the number of SEO agencies and consultants all around the globe has increased significantly, and so has the general savviness of the average business and their marketing departments. The 3 Pillars of SEO. Align Your SEO Strategy with What You Already Know.

SEO 98

SEO Food Marketing Media 98

Ad Rants

FEBRUARY 6, 2024

Search Engine Optimization (SEO): Conduct an extensive keyword research to identify relevant terms and phrases related to your healthcare products and services. Conduct audience research to understand your target demographic's pain points, interests, and informational needs.

Healthcare 226

Healthcare eCommerce Marketing ROI 226

Single Grain

FEBRUARY 12, 2025

SearchGPT can improve SEO rankings and social sharing , offer predictive search features and topic trend analysis , rank content based on search intent , improve link-building campaigns , and help content marketers better target their audience. This means that brands can improve their targeting and messaging to their audience.

SEO 64

SEO Audience ROI Marketing 64

Single Grain

JANUARY 24, 2020

A quality SEO report is necessary to ensure that you or your clients can easily measure and compare (with previous reports) the ROI from their online marketing. Let’s learn why it’s crucial to prepare a quality SEO report and then how to do it in 8 simple steps. Why SEO Reporting Is Important. Get A Free Consultation.

SEO 90

SEO Conversion Rate Conversion Click Through Rate 90

Single Grain

APRIL 30, 2025

SEO professionals are facing a pivotal moment. According to recent data, 72% of companies using AI-powered SEO tools report a 30% reduction in manual tasks, according to Entrepreneur (citing Gartner data). This isn’t just about saving timeit’s about transforming how we approach SEO from the ground up. The solution?

SEO 52

SEO Click Through Rate Retail ROI 52

Ad Rants

DECEMBER 1, 2022

For example, if you're running a restaurant business, posting about cryptocurrency isn't a good move simply because it's not relevant to your niche and audience. YouTube SEO is a search engine that allows users to search by keywords. Identify your target audience. Make sure to understand what your audience truly wants.

Media 253

Media Audience Conversion Rate SEO 253

Ad Rants

JULY 3, 2024

There are numerous ways of enhancing online presence, from crafting engaging social media posts and optimizing for SEO to improving user experience design. Just picture a brand voice that is so compelling and visuals that are so attractive that the audience has to keep returning for more.

SEO 211

SEO Click Through Rate Conversion Rate Audience 211

Martech Series

JULY 29, 2022

Let’s kick off with what email list scrubbing consists of, followed by helpful tips on decluttering your email marketing list and boosting your business’s ROI. With this significant statistic in mind, ensure that you follow the best practices to keep your email list in the best shape for maximum ROI. Email audience.

ROI 98

ROI Marketing Conversion Rate Audience 98

Digital Ad Blog

MAY 26, 2025

This recalibration is not merely tactical; it marks a return to foundational marketing principles: clarity of message, ownership of audience, and long-term value creation. Measurement Inconsistency Despite the abundance of available data, accurate ROI measurement in paid channels remains elusive. Cross-channel attribution is complex.

Media 59

Media SEO Marketing Healthcare 59

Single Grain

NOVEMBER 6, 2019

How to Use Google Analytics to Measure Content Marketing ROI. Did you know that just 39% of marketers say they’re “somewhat successful” at tracking the ROI of their content marketing? Regardless of your Goal value, monitoring the session duration of your website can have an indirect influence on your SEO. Let’s dive in.

ROI 96

ROI Marketing Conversion Rate Conversion 96

Single Grain

APRIL 25, 2025

By Single Grain Team | April 10, 2025 Publishing random blog posts isn’t enough to capture and maintain audience attention. Marketers should have an organized content strategy to attract and nurture their target audience, and content hubs are an effective way to do this. What are content hubs? But how do you build a content hub?

SEO 52

SEO Audience Conversion ROI 52

Single Grain

AUGUST 18, 2023

In this post, we’ll cover nine of our latest digital marketing case studies to dive deep into real-world scenarios in which we walk through the successes, challenges, and ROI that our clients experienced. That said, there are a number of marketing strategies that will accomplish your goals while making your ROI.

ROI 98

ROI Marketing SEO CPA 98

Single Grain

APRIL 26, 2025

Smart marketers know that strategically repurposing creative assets can maximize ROI while maintaining brand consistency across channels. Platform-Specific Optimization: Understand how to effectively tailor content according to each platforms requirements and audience expectations. Not all content has equal repurposing potential.

Click Through Rate 52

Click Through Rate Conversion Rate SEO ROI 52

Martech

MARCH 5, 2025

social media, blogging, SEO) is more important to your organization than outbound (email, SMS). Assess whether lead scoring is a crucial part of your marketing program and whether greater capabilities in audience segmentation and personalization are needed. Determine if inbound marketing (e.g.,

Marketing 70

Marketing ROI Conversion Rate Conversion 70

Martech

APRIL 18, 2023

Since it’s not as fresh as some peers, marketers may wonder whether LinkedIn can still bring a worthwhile ROI. You can also use LinkedIn to test and refine your ideas and gain audience feedback. Dig deeper: SEO guide to optimizing your LinkedIn profile for more connections, better leads Are you focusing on community?

Marketing 145

Marketing SEO ROI Audience 145

InMobi

MARCH 11, 2025

Channel Mix: Agencies help advertisers balance mobile-first and web-first approaches, maximizing in-app engagement, push notifications, and gamification for mobile users while leveraging SEO, content marketing, and retargeting for web users. Budget Allocation: Agencies optimize media spending across digital channels to maximize ROI.

Agency 94

Agency Machine Learning Demand Side Platform ROI 94

Single Grain

JULY 20, 2023

When it comes to measuring your search engine optimization activities, it’s crucial to track the right SEO metrics to gauge the effectiveness of your campaigns. Many people focus on SEO impressions, traffic and rankings, but there are a few key metrics that deserve your attention more than any others.

SEO 52

SEO Impressions ROI Conversion Rate 52

Single Grain

JANUARY 20, 2020

The buyer’s journey and the marketing funnel for SaaS are different from conventional businesses because the target audience for which the SaaS offering holds value (and thus makes them likely candidates for closing sales) is very limited, which makes reaching out to them a challenge. Traffic by itself is just a vanity metric.

SEO 130

SEO Conversion Audience A/B Testing 130

Single Grain

FEBRUARY 14, 2025

YouTube marketing is still beneficial for agencies because it can improve brand awareness, grow organic traffic, attract a global audience , and it’s easy to r epurpose video content on multiple platforms. Unlike pay-per-click (PPC) advertising, where clicks and conversions can be directly tracked, YouTube operates more like SEO.

ROI 52

ROI Agency Brand Awareness SEO 52

Single Grain

APRIL 26, 2023

When it comes to enterprise SEO pricing, there are many factors that go into choosing the best, including the competitive landscape, site performance, and your own budget. That can make finding the right enterprise SEO pricing for your needs a little overwhelming. Work With Us What Is Enterprise SEO?

SEO 59

SEO Agency Non-Profit Audience 59

Single Grain

APRIL 20, 2025

“With tighter budgets during a recession, investing in digital marketing allows businesses to reach their target audience without breaking the bank.” Second, SEO aligns perfectly with recession-influenced consumer behavior. First, it drives organic traffic without requiring ongoing ad spend.

Marketing 52

Marketing SEO Conversion Rate Conversion 52

Single Grain

JANUARY 16, 2023

Looking for the latest SEO statistics? SEO statistics help you understand the behavior of your target audience, including how they interact with your website which, in turn, allows you to make data-driven decisions to improve your ranking. TABLE OF CONTENTS: ↓ General SEO Stats. Mobile SEO Stats. Let’s begin!

SEO 59

SEO Mobile Search ROI Conversion 59

Martech Series

JUNE 17, 2022

Not only is this time-consuming, but it also means they get zero SEO power, which takes years to build. The tool not only helps with keyword research but also picks SEO mistakes, fixes them, and offers you acute competitor analysis. Running SEO audits to watch for website issues that can hurt your search rankings.

Affiliates 116

Affiliates SEO Marketing ROI 116

Single Grain

MAY 27, 2021

With machine learning and AI, marketers like you can get useful insights into buyers’ preferences, automate tasks, and make smarter decisions to achieve a higher ROI. Higher ROI. Just six months after deploying Dynamic Yield, the brand was able to generate 6X ROI from PDP recommendations alone. from 2018 to 2023. Wondering how?

Media 145

Media Machine Learning Marketing ROI 145

Single Grain

APRIL 14, 2023

Enterprise SEO metrics are key indicators that help you measure the success of your search engine optimization campaign. If you don’t track the right set of SEO metrics, you can’t determine your SEO marketing returns on investment. This means that for every dollar invested in SEO, the business earned $4 in revenue.

SEO 52

SEO Conversion Rate ROI Impressions 52

Single Grain

NOVEMBER 20, 2020

More than 90% of businesses use content marketing to connect with audiences and about 4.4 Content optimization is a technique to make your blog post SEO friendly with the goal to acquire maximum traffic and conversions. Google Analytics for Content Marketing: How to Track and Improve Your ROI. Get A Free Consultation.

SEO 145

SEO Conversion ROI Marketing 145

Martech

SEPTEMBER 8, 2021

Audience and intelligence. Other replacements hitting double figures were Attribution/Performance Tools at 19%; Analytics/Business Intelligence (17%); and SEO Tools (16%). SEO also became hugely important for companies as digital presence became the only storefront that mattered during the height of the pandemic.

Marketing 142

Marketing SEO Retail Finance 142