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Why SEO IS Important for Businesses In 2022

Ad Rants

SEO is the best practice to improve your online visibility on search engines. Whether you're in a service or product business, you need to get the help of SEO to get organic traffic on your website. SEO makes your website search engine friendly, and your target audience can easily access your page. Improve Brand Awareness.

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Why bottom-of-the-funnel SEO is the game-changer your B2B needs

Martech

Too often, companies focus SEO efforts on driving traffic with top-of-the-funnel content and keywords. Let’s delve into how we turned our agency’s SEO strategy upside down and generated revenue as a result. Top-of-the-funnel (TOFU) content can be useful to: Build your brand awareness.

SEO 113
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Top Marketing Strategies to Boost Your Business

Ad Rants

Whether you're looking to increase brand awareness or drive more sales, these tactics will help you achieve your goals. While many brands and businesses use social media to drive traffic to their website, what you should aim to do with social media is grow your brand's awareness, and one easy way to do this is by buying GMX accounts.

Marketing 194
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Continuum and Plato Announce Strategic Partnership for Web3 Powered Data Intelligence & Content Syndication

Martech Series

The partnership is focused at extending the both companies active Web3 communities via increased brand awareness, engagement and vertical data intelligence using Plato’s content distribution and syndication network. Marketing Technology News: BLOCKBOARD Partners With FreeWheel to Expand Premium Video Access. Kristina Bruhahn.

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An SEO Strategy that lead to Restaurant’s Success: The Story of “Thai Food Near Me”

Digital Ad Blog

This innovative platform has disrupted the restaurant industry by leveraging the power of local SEO and providing hungry customers with an easy way to locate the best Thai restaurants in their area. The success of “ Thai Food Near Me ” can be attributed to its innovative approach to leveraging local SEO to attract customers.

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Where Does PR Fit Into Your Marketing Strategy?

Ad Rants

Traditional PR is focused on creating a strong, powerful brand image primarily via print and television. PR teams work on brand awareness and recognition, ensuring consumers form a positive association with a brand. These were strong, long-lived campaigns formed by PR agencies.

Marketing 187
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‘You’re only taking so many bets’: How an online veterinary care startup is slashing its marketing budget ahead of economic downturn

Digiday

As the industry braces itself for the possible economic downturn, online veterinary care startup Dutch is working to recession-proof its marketing budget, cutting it by 90% and narrowing efforts to SEO. Around that same time, per Spector, Dutch went from spending an estimated $25,000 a month on SEO to $75,000 per month now.

SEO 54