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Dick’s Sporting Goods Names David Young to Lead Its Retail Media Business

Adweek

Dick's Sporting Goods has a new executive to lead its retail media network. The retailer launched its retail media network, Dick's Media Network, in 2022. David Young has joined Dick's as a vice president to oversee the ad business. He brings more than 20 years of experience in managing media and ad networks, most recently.

Retail 262
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To Survive the Retail Media Arms Race, Retailers Must Wrest Back Control From Amazon

Adweek

At CES this year, Amazon launched its Retail Ad Service platform into beta, describing it as "a cloud-based [adtech] solution that enables retailers to monetize their online web and app traffic by displaying contextually relevant sponsored products ads."

Retail 268
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3 Ways for Brands and Retailers to Rediscover Common Ground

Adweek

Retailers and brands that work together to establish fair media investments and shopper-focused strategies will be best positioned for long-term success.

Retail 255
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Anthropologie’s Secret to Retail Success With CMO Elizabeth Preis

Adweek

Retail is no longer just about selling products--it's about creating experiences that are relevant and resonate emotionally.

Retail 246
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Retail media advertising: How e-commerce is becoming AdTech’s next frontier

what retail media advertising is what a retail media network is how the changes in the privacy landscape benefit retail media networks how retail media network functions market overview of retail media networks

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Ulta Beauty CMO Michelle Crossan-Matos Is Leaving the Beaty Retailer

Adweek

Crossan-Matos assumed the CMO role at Ulta Beauty in January 2023, responsible for brand building, consumer insight, creative, credit, ecommerce, guest services, member loyalty, public relations, store design, and UB Media, the company's retail media.

Retail 264
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Salesforce launches Agentforce for Retail

Martech

Salesforce announces the launch of Agentforce for Retail as well as Salesforce Retail Cloud with Modern POS. The news comes just prior to the National Retail Federation’s conference in New York. Saks Fifth Avenue and SharkNinja are among the brands testing Agentforce in a retail context. Loyalty promotion creation.

Retail 128