InMobi

MARCH 31, 2021

Not only was InMobi named 2020 Tech Enabler of the Year, but the Snickers campaign we worked on was named Smarties 2020 Best in Show. This is the second year in a row that InMobi has been named Tech Enabler of the Year. Overall, InMobi won four golds, five silvers and four bronzes.

Machine Learning 52

Machine Learning Brand Awareness Conversion 52

Digiday

OCTOBER 4, 2022

Frequence got a nominating nod in the category of Best Monetization Platform for Publishers. For Best Sustainable Ad Tech Platform, a new category recognizing sustainable practices, Sharethrough is a finalist for its launch of Green PMPs with Scope3. See the complete list of finalists below. .

Viewability 68

Viewability Healthcare A/B Testing Food 68

Digiday

NOVEMBER 15, 2022

In the new Best Use of Audio category, Cancer Research UK earned a nomination for its Race for Life campaign. Redefine Meat secured nominations in several categories for its European launch, including Best Use of Video. Best Community Management Strategy Wilderness Agency.

Advertising 69

Advertising Marketing Fashion Entertainment 69

Basis

JUNE 24, 2022

Its 2021 bounce-back was punctured by the Delta and Omicron variants, while its 2022 rejuvenation has been marred by record inflation caused by lingering supply chain issues and a surge in gasoline prices tied to Russia’s invasion of Ukraine. So, why do travel brands have such confidence in the market?

Marketing 79

Marketing Retargeting Affiliates Finance 79

VideoWeek

NOVEMBER 11, 2022

Founding members of the coalition announced today include GroupM, its agencies Mindshare, Wavemaker, EssenceMediacom and mSix&Partners and clients Audible, AXA, Bayer, Danone, Deutsche Telekom, L’Oréal, Mars, Paramount, Sony, TalkTalk, and Tesco. The Week in Tech. Ad tech firm Samba TV has acquired AI-focused CTV company Disruptel.

Media 52

Media Retargeting Non-Profit Entertainment 52

Digiday

FEBRUARY 14, 2023

They also showed heavy investment in ad tech innovations, the top-performing category by a landslide. The first on the shortlist is Barkley, in five categories (the most of any entrant). One of those categories is Best Brand Film – Series for the ‘Pets Stay Free’ campaign with Motel 6.

Fashion 69

Fashion Ad Tech Pop-Up Ad Server 69

Digiday

OCTOBER 19, 2022

However, DXPs typically are not a single product; instead, they are constructed from a variety of mar tech applications. “There is a pain point here in that organizations are starting to build very complex tech stacks to speak to their customers,” said Nick Malone, Chief Operating Officer at Sitecore.

Communications 66

Communications Marketing Media 66