Automatad Inc.

NOVEMBER 30, 2023

That is why this blog gives the ultimate guide on AdSense arbitrage, along with actionable tips and suggestions to do better arbitrages. AdSense arbitrage is a process where website owners buy traffic via ads from different sources and then monetize it by showing AdSense ads on their websites. So, let’s dive in.

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Martech

APRIL 18, 2024

Google explained: “To distinguish conversions in Google Analytics from those in Google Ads, Analytics conversions are now called key events. Key events appear in Analytics reports but aren’t directly eligible for reporting or bidding in Google Ads.” That’s why Google added the Business Objectives collection to GA4 in June 2023.

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Monetize More

JUNE 8, 2022

If you’re a publisher, you may be wondering which metric is more important to track: revenue per mile (RPM) or revenue per session (RPS)? As publishers look for ways to understand how their ad inventory is performing, RPM and RPS are two very valuable metrics. RPM Calculation : (Total Revenue/ Total Pageviews) * 1000.

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Monetize More

JUNE 28, 2022

What exactly is ad revenue? Ad revenue is the income earned by apps via in-app advertising. Ad views multiplied by eCPM yield app ad income. Ad revenue = ad impressions multiplied by eCPM. How does advertising revenue work? Ad revenue from mobile games.

CPM 52

CPM Impressions CPC CPA 52

MNTN

JULY 12, 2022

A robust blog is often a good place to start. To calculate CPL, divide the amount you spend on marketing by the number of leads generated. Regular CPL calculations can help you decide if your marketing budget is being well spent. You must know two things to calculate CLV: Average customer value (ACV). Cost Per Lead (CPL).

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Automatad Inc.

JANUARY 23, 2024

This blog shares an extensive guide on PAAPI, like why it is important, how it works in the media ecosystem, and the key concepts you need to understand. The Protected Audience API is the Privacy Sandbox technology used for remarketing and delivering relevant ads and is designed to prevent third-party data tracking across sites.

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Monetize More

SEPTEMBER 1, 2022

Did you know that global ad spend is predicted to cross half a billion dollars this year? Publishers need to keep up with the latest programmatic trends & work on growing their pageviews to scale their ad impressions. So how do you bring targeted visitors to a newly created blog or website? How does it work?

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CPC Click Through Rate Impressions Ad Inventory 52

VideoWeek

FEBRUARY 16, 2024

In this week’s Week in Review: OpenAI unveils impressive text-to-video capabilities, TF1 sees positivity in the ad market, and The Independent enters talks to take control at BuzzFeed UK & I. The French broadcaster said ad revenues fell 2.1 Revenues climbed 23.4 percent YoY during 2023, but actually rose 1.7

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Smart-Hub

AUGUST 23, 2023

In this blog post, we will delve into the world of programmatic advertising. Explore the programmatic monetization strategies if you are willing to know how to successfully start your profitable ad exchange. This allowed The Economist to serve highly targeted and relevant ads to each viewer. SmartHub's Features Have No Limits!

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Smart-Hub

OCTOBER 3, 2023

In the dynamic realm of online advertising, two integral concepts emerge as pivotal players: the Ad Networks vs. Ad Exchanges. This article will help you compare ad network versus ad exchange. Get a Consultation For Free Contact us How Do Ad Exchanges Work? The ad buying process is now swift and streamlined.

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AdvertiseMint

DECEMBER 6, 2023

” Some key tactics include: Content marketing (blogs, videos, etc) to attract visitors Search Engine Optimization (SEO) to get found via relevant searches Pay-per-click (PPC) advertising targeting buyer keywords and interests The goal is visibility. A/B testing ad headlines led to a 12% revenue growth for Microsoft Bing.

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Monetize More

JUNE 22, 2022

Believe it or not, Interstitial ads have emerged as the most popular ad format for publishers around the world. From blogs to Snapchat ads, these ad formats are hard to miss! Stay tuned to discover your future interstitial ad network partner by going through this post. InMobi for Interstitial Ads.

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AdvertiseMint

DECEMBER 23, 2023

In addition, this TikTok celebrity earns her revenue from brand collaborations, music ventures, acting gigs, and her beauty line, ITEM Beauty. This revenue is variable, as higher views and engagement lead to higher payouts. Influencers receive a share of the revenue generated from TikTok Live content. Khaby Lame. billion likes.

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VideoWeek

FEBRUARY 17, 2023

Kids content and animated series are more likely to join WBTV, offering families free streaming alternatives while boosting ad revenues. The company added that users will be able to control beta participation via their Privacy Sandbox Settings, either by blocking certain topics or opting out of involvement altogether. .

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Spoton Digital Media

MARCH 23, 2022

How to Find the Right Marketing Budget One common way to set a marketing budget is by taking a percentage of your annual revenue or overall budget. 15% of revenue 11.3-17.3% Maintenance : Your marketing is established, and you have a solid sales flow and revenue stream. You need to maintain what you’ve already built.

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Marketing Click Through Rate Conversion Rate Brand Awareness 78

Smart-Hub

OCTOBER 16, 2023

Ihor Bazeliuk, New Business Manager of SmartHub Build Your Profitable Ad Exchange Business With Us! Receive Free Custom Deployment Calculation Start Increasing Role Of AI & ML Algorithms As mentioned earlier, this year’s DMEXCO focused on the dominance of generative artificial intelligence in marketing and advertising.

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Automatad Inc.

NOVEMBER 16, 2023

It overcomes the drawbacks of traditional advertising, which uses direct deals that are narrowed only to limited resources and revenue. Google Ad Manager , the popular ad server, provides a dedicated platform to perform effective programmatic direct deals. The buyer has to buy the ad space designated for them at a fixed price.

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Digiday

OCTOBER 24, 2022

The prospect that publishers might walk away from ad tech vendors once seemed laughably remote. A few years ago it would’ve been unthinkable for a publisher like that to say bye-bye to the money it got from a content recommendation ad tech vendor, let alone openly talk about it. These are calculated, rational gambits, clearly.

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Monetize More

JUNE 27, 2022

The MonetizeMore team is delighted to see our ad technology featured in G2’s Publisher Ad Server Software Category & the publisher reviews that made our company reach this milestone. Google AdX : As a top Google Ad Exchange partner for publishers, we provide you with access to premium advertisers. All key players included.

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Monetize More

JUNE 27, 2022

The MonetizeMore team is delighted to see our ad technology featured in G2’s Publisher Ad Server Software Category & the publisher reviews that made our company reach this milestone. Google AdX : As a top Google Ad Exchange partner for publishers, we provide you with access to premium advertisers. All key players included.

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Ad network Header Bidding Ad Server Ad Exchange 52

Smart-Hub

MAY 2, 2023

This article will discuss how AI can help marketers improve targeting and ad creatives. It also explores the function of AI in detecting ad fraud and improving return on investment (ROI). Moreover, you will know everything about the potential of AI in programmatic advertising and ad exchange and its impact on the future of advertising.

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Smart-Hub

OCTOBER 15, 2023

White label partnership is the latest trend in ad tech. The modern market has dozens of successful ad tech companies producing WL solutions for DSPs (demand-supply platforms), SSPs (supply-side platforms), and DMPs (data management platforms). For instance, you need to build an ad exchange as a brand.

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VideoWeek

AUGUST 25, 2023

In this week’s Week in Review: WAR predicts global ad spend to top $1 trillion, the DSA comes into force for largest tech platforms, and Nielsen folds ACR data in its currency. Ad spend is projected to grow 4.4 The research also predicts five major tech firms will take more than half of global ad spend this year.

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Monetize More

MARCH 5, 2023

Pageviews can impact revenue and ad earnings for publishers: For publishers who monetize their website with advertising, pageviews are directly tied to ad revenue. The more pageviews a website has, the more ad impressions it can generate. This can lead to higher ad revenue and earnings for the publisher.

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Automatad Inc.

JUNE 22, 2023

Source: DemadSage Affiliate marketing supports revenue-sharing models that enable publishers, influencers, and website owners to earn money by promoting the products or services of merchants. Promote the products: You can promote the products through various channels, such as blog posts, social media, email marketing, and more.

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Affiliates Marketing Fashion SEO 52

Lemonads

AUGUST 10, 2020

AdNow is a profitable and targeted advertising network helping advertisers who want to generate a lot of traffic to their business sites through interesting article recommendations with ads strategically placed as widgets on the publisher’s blog sites that look like original content with related post models.

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Smart-Hub

OCTOBER 20, 2023

The skyrocketing popularity of programmatic TV advertising is evident in many ways, including the variety of ad types and specific features of the CTV space that allow the full use of the lucrative potential of CTV platforms for advertising campaigns. Let’s briefly consider the types of CTV ads and how they work.

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Advertising Non-Profit Retargeting Ad Exchange 52

Lemonads

JULY 24, 2021

Pay per Click (PPC) is an online advertising model, where advertisers pay every time a user clicks on their online ads. PPC management is the process of monitoring and managing a campaign PPC ad spend. If you are hands-on with your digital ad spend and want to do it yourself, these are the things you have to learn.

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Lemonads

AUGUST 2, 2020

Digital marketing is extremely versatile because it allows you to generate revenue in a huge variety of ways. Although a media buyer can work with individual websites, these affiliate professionals often rely on ad networks to connect them with quality publishers.

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Lemonads

OCTOBER 6, 2020

So, let’s discover more about TripleLift and earn that engagement you’ve been looking for by discovering: TripleLift Review: Company, Ads, Tips; Native Advertising; TripleLift Review For Advertisers: Pros & Cons; TripleLift Review For Publishers: Pros & Cons; TripleLift Review Conclusions. They hate annoying ads.

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InMobi

DECEMBER 17, 2018

In the new year, all viable business models will hinge on the rising revenue opportunity presented by all data types. Stay tuned for upcoming blog posts all about what leading figures in the mobile advertising and marketing space think will become pervasive in the new year. Note: This is the fourth in our series on top trends for 2019.

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AdvertiseMint

DECEMBER 30, 2021

They’re buying up Sponsored Product Ads, testing search terms, and doing practically anything else they can on Amazon to out-rank you in your product category. This pricing strategy does help optimize your product listing, but it’s a calculated risk sellers make with a firm understanding of their numbers.

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Lemonads

SEPTEMBER 10, 2020

Let’s check some ad examples! Nativo Ad Examples Nativo Ad Example #1 Nativo Ad Example #2 Nativo Ad Example #3 Nativo Pros for Advertisers: Ease of setting up a campaign User-friendly interface platform Great digital performer in the Native space. TripleLift transforms images with web content into ads.

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Smart-Hub

JANUARY 2, 2024

We aim to explain how to make money selling ads in detail and consider all the possible nuances. The primary ads type we will discuss is programmatic advertising. When sales happen automatically in a split second, each website visitor sees their unique ads. These are also ad strategies with potential high profits.

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Automatad Inc.

FEBRUARY 9, 2023

This blog will look closely at the three most commonly used metrics: eCPM, CPM, and RPM. eCPM stands for ‘effective cost per thousand impressions’ and is a key ad performance metric used by publishers to measure the revenue they earn from display advertising. Well, fret no more as we are here to your rescue.

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CPM Ad Inventory Impressions CPL 52

Single Grain

AUGUST 18, 2020

An average SaaS business spends 92% of their first-year revenue on customer acquisition. In this article, I will explain why CAC is important, the CAC benchmark for SaaS, and how to calculate your CAC. It enables you to manage your revenue and expenses more efficiently. How Do You Calculate Your CAC? Let’s get started!

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Conversion Rate SEO Conversion Non-Profit 116

Smart-Hub

APRIL 12, 2024

Let’s review key programmatic ad metrics and find out what you can do as an ad exchange owner. Impressions Belonging to the list of display advertising metrics, the impressions KPI is the total number of times an ad was displayed on a publisher’s website. Feature Freedom: Skyrocket Your Ad Exchange With SmartHub!

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