Advertising AutoMobile Conversion 
MNTN
FEBRUARY 20, 2024
OTT, CTV, AVOD, SVOD–the world of streaming advertising can seem like a whole new language – one filled with acronyms. As people continue to cut the cord, advertisers are following, making the jump from their previous linear ad campaigns to streaming ads. What Is Streaming TV Advertising?
Single Grain
JULY 31, 2019
With a surge in the number of smartphones and tablets, mobile advertising has become a primary mode of digital advertising which is both cost effective and conversion oriented. Google Ads, Facebook and Unity (in Europe, the Middle East and Africa) are the top 3 mobile advertising channels in terms of ROI.
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Single Grain
JUNE 5, 2023
So if you stick to just one or two of your favorite Facebook advertising strategies, you’re missing out. Facebook Ads is the advertising platform of the leading social media platform, Facebook. It allows you to reach your target audience, boost brand awareness, and drive conversions effectively on a single social platform.
Aronson Ads
MAY 15, 2023
Every day, we consume an innumerable amount of media, as well as direct and indirect forms of advertising that affect the buying behavior of consumers. This type of advertising is different from traditional advertising, as there typically isn’t a direct call-to-action for the consumer — the product is simply there.
Basis
MAY 16, 2023
Maybe you’re thinking the Weezer tidbit has nothing to do with digital advertising. Where I come from isn't all that great / My automobile is a piece of crap My fashion sense is a little wack / And my friends are just as screwy as me I didn't go to boarding schools / Preppy girls never looked at me Why should they? Say it ain’t so!
All About Advertising Law
JULY 5, 2022
On June 23, the FTC, by a 4-1 vote, issued a notice of proposed rulemaking (NPR) to combat what it perceives as “junk fees” and “bait-and-switch advertising tactics” in the auto sales industry. For more insights into advertising law, bookmark our All About Advertising blog and subscribe to our monthly newsletter.
InMobi
JULY 14, 2020
This is a blog written by Rohit Dosi, Business Head - Microsoft Advertising at InMobi In part 1 of this blog series, my colleague Reena Mishra shared her views on the critical role that marketing with purpose plays in today’s dynamic and fast-paced environment.
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