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Authenticx Expands Automation Capabilities with New Autoscoring Tool

Martech Series

According to Precedence Research, the global healthcare automation market is predicted to reach nearly $91.6B by 2030. Authenticx’s autoscoring tool uses machine learning (ML) to help organizations efficiently analyze vast amounts of data to provide more insight and context for strategic decision-making.

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Digital advertisers still looking for recipe to thrive in cookieless world by Stirista

Martech

The global revenue for alternative data is expected to reach $137 billion by 2030, according to Deloitte. The ability of machine learning to parse through alternative data and deliver valuable insights could be a game changer in the advertising industry. That’s 29 times the global revenue for alternative data today.

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What is AI in Marketing: Growing Trends in Coming Years

Ad Rants

billion by 2030. However, with the growing AI trends and machine learning, marketers can extend macro insights for a deeper understanding of the audience's mannerisms to build effective advertising and marketing campaigns. A machine is known to be artificially intelligent if it can perform any task that a normal human can do.

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Marketing to the 50+ crowd: A booming opportunity

Martech

Ogilvy’s 2030 Forecast asserts 60+ is the fastest-growing and wealthiest consumer class, representing a lucrative “silver economy” for product and service brands. My boomer colleague is part of an adaptable, active, tech-forward cohort who cannot be overlooked, largely because they also hold more than half of America’s wealth.

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How are Companies Using AI for Marketing?

AdvertiseMint

AI and machine learning make all that possible. Use machine learning technology to optimize ad targeting and budgets. trillion annually by 2030. AI tools like Acoustic or Drift use machine learning to understand natural language and automate a company’s marketing processes. AI to the rescue!

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Diffblue Expands Autonomous AI-Powered Code Writing Platform – Raises $8 Million in New Funding

Martech Series

With software testing currently estimated to be a $40 billion market [1] that is expected to grow at a CAGR of 6 percent through 2030, investors and global enterprises increasingly see opportunity in new AI-powered technologies such as Diffblue to transform this crucial aspect of software development. “AI-augmented

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How to accelerate your marketing career using generative AI now

Martech

It’s not your replacement AI and all its derivatives (machine learning, natural language processing, etc.) In fact, the market will grow twentyfold to $2 Trillion by 2030, according to Next Move Consulting. is the fastest, biggest shift I have been a part of in my lifetime. The AI revolution screams career opportunity.