Single Grain

MAY 5, 2023

If you’re looking for inspiration, here are four e-commerce Facebook Ads in which the stores enticed their target audience, increased B2C sales and ROAS, and kept advertising expenses down. 1) SkeletonHD One of the best aspects of owning an online store is that sellers can target a niche audience and still convert leads and increase sales.

A/B Testing 52

A/B Testing Brand Awareness Audience Impressions 52

Single Grain

APRIL 28, 2020

This reduced their cost per lead acquisition by 97% which also allowed them to reach a wider audience with the product. Take the topics that performed well on one channel and repurpose them into a piece of content for another segment of your audience. Avoid being a faceless brand that caters to “everybody.” 3) Anheuser-Busch.

Marketing 141

Marketing Audience Media ROI 141

Clearcode

FEBRUARY 21, 2023

Below are the key events in the programmatic advertising and AdTech industries in 2022: Google and Facebook’s share of digital advertising spend dropped to below 50% in the US for the first time since 2014. As gaming audiences and the channel continue to grow, so will the relationship between advertisers and game developers.

Cookies 97

Cookies GDPR Advertising Display Advertising 97

Lemonads

AUGUST 10, 2020

AdNow Review AdNow Review AdNow is an advertising network company founded in 2014 by a Big Data digital marketing team with more than 10 years of experience, to not mention that AdNow is very popular for their native content ads ! Take a look at their audience profile! But, let’s discover more about AdNow ’s company ! Let’s see how!

Native Advertising 52

Native Advertising Advertising Non-Profit CPC 52

Digiday

APRIL 24, 2023

03 Platforms’ plans, pricing, device availability and audience size After a jump-start during the Covid-19 pandemic, streaming services are increasingly overtaking linear TV as the preferred viewing platforms for consumers. Digiday updated data for platforms that did not provide updates when possible based on available information.

Audience 69

Audience Agency Advertising Ad Exchange 69

Single Grain

MAY 5, 2023

The Approach To cut through the noise and achieve the desired results, the agency devised a strategy that was focused heavily on placements where their target audience was most present. From display advertising campaigns that drove brand awareness to product-listing ads, we left no stone unturned in our pursuit of success.

ROI 52

ROI Advertising Conversion SEO 52

Digiday

JANUARY 16, 2023

Publishers and marketers mainly use NFTs with the goal of generating brand awareness (81% of respondents). The most common goal for using cryptocurrency is for transactions (58% of respondents chose this), with new revenue streams, brand awareness and customer acquisition also top of mind, similar to NFTs.

Marketing 68

Marketing Brand Awareness Retail Fashion 68

Lemonads

AUGUST 18, 2020

As you can imagine, with their i mpressive massive scale, unique content consumption data, and world-class AI technology , they’ve helped and are helping thousands of advertisers and publishers reach their audiences with compelling native ads and in a “ brand-safe” environment ! All thanks to their brilliant algorithm !

Native Advertising 52

Native Advertising CPC Advertising Click Through Rate 52

Single Grain

JUNE 30, 2022

Programmatic advertising is the art of automated buying and selling of online advertising space by targeting specific audiences and demographics. Programmatic advertising utilizes algorithms to get your ads in front of your audience. Leveraging remarketing campaigns to help your brand remain on top of your audience's mind.

Agency 52

Agency Advertising Retargeting Conversion 52

Single Grain

APRIL 8, 2022

Although it's reasonable to think that any ol' SEO agency can help you expand your business around the world, the key to a successful SEO campaign that reaches an audience outside of your local or national demographic is international SEO. Shape Your Marketing Strategy for Each Global Audience. Follow International SEO Best Practices.

SEO 52

SEO Agency Audience Finance 52

Single Grain

SEPTEMBER 9, 2019

When looking at Google Analytics for your site, direct traffic will look like this: In a way, direct traffic signals that users know your brand and visit your site often to find information, products, services or to log in to a member portal. It’s an indication of trust and brand awareness by consumers. 2) Dwell Time.

SEO 92

SEO Banner Marketing ROI 92

illumin

JANUARY 22, 2024

By 2014, Facebook rolled out its three-level advertising campaign structure, offering “campaigns” and “ad sets” on top of standard ads. Ad sets, on the other hand, are subsets of a campaign that could feature their own budgets and target separate audience segments. to reach the right audience.

Advertising 52

Advertising A/B Testing Retargeting Conversion 52

Ad Beat

JULY 26, 2019

2014 Holiday campaign with Conan O’Brien and Ellen DeGeneres. PayPal (@PayPal) September 15, 2014. As a result, the display network is perfect for brands that want to invest in top-of-funnel brand awareness. The copy is short, data-driven and directly speaks to the audience. pic.twitter.com/e5udR8zGBJ.

Conversion 52

Conversion Click Through Rate Advertising Communications 52

Lemonads

SEPTEMBER 10, 2020

Nativo’s mission is to equip advertising for the age of content, improving the web experience and creating meaningful connections for today’s digital consumer with an extraordinary reach of 630M professionals, keeping the audiences engaged which is what matters most!

Native Advertising 52

Native Advertising Advertising CPC Banner 52

MobileAds

JANUARY 20, 2021

According to AppFlood , interstitial mobile ads accounted for 70% of mobile ad revenue globally in Q1 2014. It enables advertisers or brands to find the right people for your product or service. Heineken Light reached 54% of audiences — 35 million people — in just three days using video ads on Facebook. Larger space.

Display Advertising 52

Display Advertising Mobile Ads Banner Advertising 52

Single Grain

AUGUST 27, 2019

However, Twitter temporarily blocked Google’s access in 2014, causing a backlash that resulted in Google announcing that they were changing their policy on social signals. When brands share content that doesn’t necessarily resonate with their audience, engagement numbers tend to be fairly low. Click To Tweet.

SEO 100

SEO Media Banner Audience 100

Single Grain

DECEMBER 6, 2019

Programmatic advertising means using AI to automate ad buying so you can target more specific audiences. Optimizing for voice search is a great way to spread brand awareness, but how is that going to convert into sales? The benefits of using social media stories include: Increased brand awareness.

Marketing 145

Marketing SEO Conversion Audience 145

Ad Beat

SEPTEMBER 25, 2019

In 2014, Zillow bought Trulia, a long-time competitor, for $3.5 According to Rascoff —something that he also repeatedly told the company’s investors—Zillow, despite being the “largest web and mobile player in their category” had little to no brand awareness. “88 The company reportedly generated a revenue of $1.3 2016: “Home”.

Real Estate 52

Real Estate Brand Awareness Impressions Non-Profit 52