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Paleo AdTech

Nancy is the CEO and founder of MediaWallah , an identity resolution provider she started in 2013 as a way to “give back” to an industry that has been generous to her. ” After leaving IAC, Nancy joined DrivePM, a division of aQuantive, the Seattle digital pioneer that also housed the ad server Atlas and the Avenue A agency.

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33. Nancy Marzouk – taking a DrivePM through L90 and [x+1]

Paleo AdTech

Nancy is the CEO and founder of MediaWallah , an identity resolution provider she started in 2013 as a way to “give back” to an industry that has been generous to her. ” After leaving IAC, Nancy joined DrivePM, a division of aQuantive, the Seattle digital pioneer that also housed the ad server Atlas and the Avenue A agency.

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5 Benefits of Using Podcasts in Your Political Advertising Campaign

Digital Remedy

According to a study conducted by Edison Research and Triton Digital, over 62m people listen to podcasts every week—a jump from 19m listeners in 2013. One way some campaigns are attempting to break through the noise is with podcast advertising. Learn more about the benefits podcasts offer to political advertisers.

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Martech Series

The startup is all about mobile retargeting, which means it helps brands track and analyze consumer behavior on different platforms and devices. The company was established in 2013, and in a year, it expanded its services to around 30 states in the US. It leveraged various marketing channels and mediums to engage their audience.

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Netflix + Microsoft—The Good, the Bad and the What Ifs

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Not to mention that retargeting via paid social can be used to bolster CTV advertising campaigns. WebTV was discontinued in 2013 , but the loss was padded by the buzz around Microsoft’s soon to be released gaming console the Xbox One. For years Microsoft has dreamed of taking over peoples’ living rooms.

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A Post-cookie Survival Guide for Publishers – Tips From Nashville Pub Forum

Ad Monsters

Wohl got his start in ad operations, and around 2012-2013, programmatic started picking up. Primarily, it benefits buyers with the ability to retarget hopeful customers across the open web. He watched the transition of programmatic tech firsthand, including RTB, prebid, and client-side bidders from the very start.

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AdsKeeper Review 2021: Advertiser or Publishers? We Got You Covered!

Lemonads

AdsKeeper Review Company Founded in 2013, AdsKeeper is a fast-growing ad recommendation platform that adjusts native ads to the needs of direct advertisers, media agencies, and affiliates. AdsKeeper Review For Advertisers AdsKeeper provides a set of tools for advertisers like- macros, retargeting ability, and selective bidding.