Advertising to Baby Boomers

OCTOBER 25, 2017

28 July 2011 The Press Release Parade I’m on the list. Press Releases are like virtual confetti nowadays. More PR shenanigans from the past: 02 November 2011 The Press Release Parade Marches On 19 July 2013 Do PR outfits vet press releases anymore? Has it been this long? Nowadays still applies.

Pop-Up 45

Pop-Up Entertainment Advertising Marketing 45

Adweek

JUNE 3, 2022

When Push to Talk is active, users must press a key when they want to speak in a voice channel (when users release the key, the application will stop transmitting their voice). Discord allows users to choose from two voice input modes: "Push to Talk" and "Voice Activity." When Voice Activity is active, the app.

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AdExchanger

MARCH 11, 2024

Practically every ad tech vendor has put out a press release in recent months full of bluster about cutting out made for advertising sites […] The post Adalytics Report Torches Ad Tech For Touting MFA Prevention, While Scarfing MFA Supply appeared first on AdExchanger. Our verification service filters out 99.9%

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Ad Tech Verification services Advertising 119

AdExchanger

FEBRUARY 15, 2024

Any advertising trade reporter will tell you that their inbox is clogged by a ceaseless daily parade of press releases and pitches trumpeting ad tech company partnerships.

Ad Tech 128

Ad Tech Media Advertising 128

Martech

SEPTEMBER 20, 2023

But as we tested new tools, strategy — specifically press release strategy — presented a gap in the AI landscape. But no current tool on the market helped brands understand the concept of “newsworthiness,” specifically how to ensure that a press release is newsworthy before it’s sent out on the wire.

Healthcare 119

Healthcare MarTech Education Agency 119

AdExchanger

OCTOBER 10, 2023

As the press release put it, “the combined company will be able to reach an expanded national audience of […] The post How ‘Alternative Revenue’ Is Changing The Game For Retailers And Brands appeared first on AdExchanger. On the surface, this was about challenging the leader Walmart.

Retail 109

Retail Audience Media Advertising 109

Digiday

DECEMBER 13, 2023

01 Introduction Last November, Digiday+ Research released a report from our emerging technologies series that dove into artificial intelligence applications for marketers. Shortly after it was published, the discussion around AI shifted dramatically with the release of OpenAI’s ChatGPT, which has caused a paradigm shift toward generative AI.

Marketing 87

Marketing 87

AdPulp

APRIL 15, 2023

Have two letters in combination ever received the hype, press, and speculation behind them that AI presently enjoys? The pace of AI-related product releases and promotions since November […] The post Sky High on AI appeared first on Adpulp.

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Martech

DECEMBER 18, 2023

Adobe press release Why we care. The acquisition by Adobe of Figma would indeed have eliminated one of its major rivals in the creative collaboration space. Indeed, Figma had been beating Adobe XD, a design tool for websites and mobile applications.

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MarTech Marketing 110

Martech

APRIL 3, 2024

One of my primary jobs was to review all the incoming press releases from these companies. And so my job was to cull through the inundation of daily press releases, pitches, people saying there’s this cool thing happening. I ran all the press releases, grants, email marketing, website and social.

MarTech 79

MarTech SEO Marketing Communications 79

Martech

APRIL 27, 2023

including blog posts, press releases, social media posts, email templates, and more. Users enter the desired keywords and parameters, and WriteSonic’s AI algorithms will generate content for blog posts, press releases, social media posts, email templates and more.

MarTech 102

MarTech Conversion Media Audience 102

Digiday

DECEMBER 8, 2023

His name wasn’t mentioned in the press release on Dec. DiMiero, who internal sources said hasn’t been seen for weeks in meetings he was expected to attend, has taken a leave of absence, according to a representative, who didn’t elaborate. 8 announcing Quintana’s promotion to CEO.

Media 91

Media Agency Marketing 91

Unruly

JANUARY 30, 2023

Forward Looking Statements This press release contains forward-looking statements, including forward-looking statements within the meaning of Section 27A of the United States Securities Act of 1933, as amended, and Section 21E of the United States Securities and Exchange Act of 1934, as amended. So, go on then – be more Unruly.

Affiliates 52

Affiliates Audience Entertainment Media 52

AdExchanger

AUGUST 31, 2022

Trust But Verify An Instagram fraud scheme used free-to-set-up music creator personas on Spotify, Apple Music and Deezer and a spattering of sponsored posts and press releases to convince Instagram to dish out blue-check verifications to hundreds of undeserving or outright fraudulent accounts since. Sign up here.

Ad Exchange 97

Ad Exchange Advertising 97

Digiday

JUNE 25, 2023

In fact, AI’s ubiquity seemed to make itself noticed more in the email inboxes of attendees and the press, who were inundated by dozens of pitches and press releases promising this and that using AI. Most of it was in fact shallow appropriations of generative AI’s true potential.

Media 67

Media Conversion 67

Unruly

SEPTEMBER 8, 2022

This press release contains forward-looking statements, including forward-looking statements within the meaning of Section 27A of the United States Securities Act of 1933, as amended, and Section 21E of the United States Securities and Exchange Act of 1934, as amended. So, go on then – be more Unruly. Forward Looking Statements.

Advertising 52

Advertising Agency Ad Tech Media 52

Martech

JUNE 22, 2023

One is PR Assistant which helps draft press releases and personalize pitches to journalists. Nativo ’s released its ContentAI suite for advertisers and publishers. The post The latest in AI-powered martech releases appeared first on MarTech. Meltwater has added AI Assistants to its suite of products.

MarTech 106

MarTech Conversion Communications Marketing 106

Unruly

APRIL 7, 2022

Press Contacts: Caroline Smith VP, Communications, Tremor International csmith@tremorinternational.com. The use of the word “partner” or “partnership” in this press release does not mean a legal partner or legal partnership. Learn more at www.tremorinternational.com. in the United States and other countries.

Audience 52

Audience Cookies Advertising Media 52

AdPulp

FEBRUARY 13, 2022

According to the brand’s press release, Dolly and Miley are fighting the good 5G fight. T-Mobile tapped country music legend Dolly Parton and Miley Cyrus to star in the brand’s campy Super Bowl ads this year. The premise here is that Dolly and Miley are working to save people from their inferior 5G networks. All […].

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Unruly

APRIL 26, 2023

All statements contained in this press release that do not relate to matters of historical fact should be considered forward-looking statements, including without limitation statements regarding the benefits of any partnership, our tech stack, and any other offerings of Tremor, Unruly and any affiliates.

Audience 52

Audience Ad Server Marketing Affiliates 52

Martech Series

FEBRUARY 14, 2023

With AI Content Assistant, creating tailored headlines and content for blogs, press releases, product announcements or website sections is now effortless and can be completed in a fraction of the time.” The company plans to release AI Content Assistant to all waitlisted users within the next two weeks.

MarTech 75

MarTech Marketing 75

Advendio

NOVEMBER 25, 2022

Read the full press release at [link] The post Domain Partners With ADvendio to Provide Better Solutions for Their Customers first appeared on Advendio. Domain had long been using a number of owned and off-network channels to manage media. However, Domain wanted to enable ad sales at scale and better leverage Salesforce.

Media 85

Media Advertising 85

Unruly

MAY 2, 2023

All statements contained in this press release that do not relate to matters of historical fact should be considered forward-looking statements, including without limitation statements regarding the benefits of the TCL FFalcon partnership, or any other partnership, our tech stack, and any other offerings of Tremor, Unruly and any affiliates.

Demand Side Platform 52

Demand Side Platform Entertainment Affiliates Education 52

Advendio

MARCH 28, 2023

Read the full press release at Retail Connections. The only solution built on and powered by Salesforce that brings media selling and buying capabilities together on one unified platform, helping retailers tap the sizeable revenue opportunities presented by Retail Media Networks.

Retail 69

Retail Media Advertising 69

Martech Series

FEBRUARY 16, 2023

Marketing Technology News: CertiK Releases Web3 Security Report 2022 Audience and Topics: The conference is expected to feature 40+ Gartner experts and 100+ research-driven sessions, with an audience of CMOs, digital marketing leaders, customer experience and loyalty leaders, marketing operations and analytics leaders, and brand marketing leaders.

Marketing 79

Marketing Audience MarTech Media 79

Martech Series

FEBRUARY 17, 2023

As a starting point, the events platform is focusing on making event marketing a breeze for event organizers with the use of AI.This will be followed by a wide range of integrations for simplifying writing social media posts, landing pages, speaker bios, press releases and more.

Marketing 88

Marketing Conversion MarTech Media 88

More About Advertising

JULY 6, 2020

Sir Martin Sorrell (below) seems to have made a new brigade of enemies by branding PR as, inter alia, defined by “press releases,” (fair enough), “gin-soaked lunches” (didn’t have too many of those pre-lockdown) and “analogue” (has this man no mercy?)

Public Relations 105

Public Relations Finance Media Agency 105

Martech Series

DECEMBER 29, 2022

The anticipated financial results discussed in this press release are based on management’s preliminary unaudited analysis of financial results for the quarter ending December 31, 2022. In addition, LiveOne intends to explore spinning-out SlackerOne as a separate public company during its 2024 fiscal year.

Entertainment 75

Entertainment Impressions MarTech Audience 75

AdPulp

JULY 22, 2021

I pulled that from the press release. “Visa has long stood for trust, security, acceptance, and inclusion.” ” Sorry. Let’s start over. How do you relate to the Visa brand? If you’re like most people, it’s pretty simple. Visa is a credit card that enables instant gratification.

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VideoWeek

OCTOBER 11, 2022

BARB began releasing audience data for Netflix and other subscription video on-demand (SVOD) services last year, though without these services’ cooperation. Since launch, Netflix’s tendency has been to release viewing data as and when it’s been convenient for its own purposes.

Viewability 112

Viewability Audience Conversion Advertising 112

Martech Series

DECEMBER 30, 2022

This press release contains ‘‘forward-looking statements’’ within the meaning of Section 27A of the Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended and the Private Securities Litigation Reform Act of 1995.

Information Technology 74

Information Technology MarTech Marketing 74

Unruly

NOVEMBER 22, 2022

This press release contains forward-looking statements, including forward-looking statements within the meaning of Section 27A of the United States Securities Act of 1933, as amended, and Section 21E of the United States Securities and Exchange Act of 1934, as amended. So, go on then – be more Unruly. unruly.co .

Agency 52

Agency Media Audience Communications 52

Aronson Ads

SEPTEMBER 21, 2023

Just two days later, Dodge made sure to emphasize their next step forward in electric performance by releasing details about their electrified Charger concept car — the Dodge Charger Daytona SRT Concept. Rumors abound, and speculation across the internet can run rampant when it comes to what each manufacturer will actually release.

Manufacturing 79

Manufacturing SEO Media Advertising 79

Unruly

MAY 9, 2023

Any forward-looking statements made by Tremor in this press release speak only as of the date of this press release, and Tremor does not intend to update these forward-looking statements after the date of this press release, except as required by law.

Media 52

Media Affiliates Advertising Communications 52

Unruly

MARCH 14, 2023

This press release contains forward-looking statements, including forward-looking statements within the meaning of Section 27A of the United States Securities Act of 1933, as amended, and Section 21E of the United States Securities and Exchange Act of 1934, as amended. So, go on then – be more Unruly.

Demand Side Platform 52

Demand Side Platform Agency Affiliates Media 52

More About Advertising

NOVEMBER 7, 2022

“WPP announces CFO transition” the press release says and while it seems to be a smooth transition from John Rogers to Joanne Wilson, who’s joining from Britvic, it’s still a surprise. The post Change at the top at WPP as CFO Rogers announces departure first appeared on More About Advertising.

Advertising 59

Advertising Finance Agency 59

Advendio

NOVEMBER 11, 2022

Read the full press release at [link] The post Deseret Digital Media Selects ADvendio To Streamline Their Internal Processes first appeared on Advendio.

Media 79

Media 79