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Products in the “long tail” of martech have a wide range of different strategies and aspirations

Chief Martech

Then there are a couple hundred category and vertical market leaders in the torso. So why do people launch long tail martech ventures? Those first couple horizontal software ventures start out in the long tail. The same pattern appears in other SaaS categories too — engineering, finance, HR, IT, security, sales, etc.

MarTech 109
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Entropik Raises $25 Million in Series B Funding Round Led By Bessemer Venture Partners and SIG Venture Capital

Martech Series

In our mission to enable brands to achieve a robust understanding of its consumer, we are thrilled to have Bessemer Venture Partners and SIG Venture Capital join this journey. The round also saw participation from Trifecta Capital, Alteria Capital, and long-time existing investor Bharat Innovation Fund.

Finance 82
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What will happen in martech in 2024? A no-BS report and webinar by two giant martech nerds

Chief Martech

Based on our research over the past 6 months, it will provide updated empirical data on the current state of the martech market and examine major trends underway in the evolution of companies’ martech stacks. We’ll share: How much the martech landscape has grown — or shrunk?

MarTech 107
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Serena Williams invests in supply chain AI solution

Martech

million in seed funding, led by Serena Ventures, tennis star Serena Williams’s Venture fund. Serena Ventures recently announced it had raised $111 million. Visibility into production and transportation makes that possible, and Calico finds itself in a category that can surely only grow. Accurate forecasting.

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NEAR anchors New $100m VC Fund and Lab focused on Web3’s Evolution of Culture, Media and Entertainment

Martech Series

NEAR Foundation, the Swiss non-profit that supports the governance and development of the NEAR protocol, has announced a strategic partnership with Caerus Ventures to launch a $100m venture capital fund and venture lab. The Venture Lab will offer cross-functional support to portfolio projects.

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Taylor James, a Tag Company, Receives Two Creativepool Awards

Martech Series

Taylor James , a Tag company providing multi-channel content creation and production, received two Creativepool People’s Choice awards, in the Production Company and Advertising: Digital categories. Marketing Technology News: MetaWeb Ventures Raises $30 Million For Builder Focused Blockchain Fund.

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Alation Raises $123M Series E to Meet Surging Global Demand for Data Intelligence Platforms

Martech Series

Financing round led by Thoma Bravo, Sanabil Investments, and Costanoa Ventures with participation from Databricks Ventures, a new strategic investor. We knew Alation had extraordinary promise the moment we saw it,” said Greg Sands, Founder and Managing Director, Costanoa Ventures. Alation Inc., Alation Inc.,

Finance 96