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How 7 figure publishers pick ads to show on their sites?

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This post was most recently updated on April 26th, 2023 When choosing ads to display on your site, your goal as a publisher is to improve the relevance of your ads without compromising demand or performance. Choosing what ads to display on your site is one of your many responsibilities as a publisher.

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What is an ad network?

AdvertiseMint

Defining Ad Network? An ad network is a technology platform that serves as an intermediary between publishers and advertisers. Essentially, it aggregates a large collection of ad spaces, or inventory, from publishers and matches it with advertiser demand. How Does an Advertising Network Work?

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How to Pick the Best Ad Formats for Your Website

Brid.tv

The characteristics of ads can significantly impact the profitability of a publisher’s inventory. So to choose the best ad formats for their website, publishers need to consider factors such as how the placed ads impact the user experience, whether they fit with the website layout, and align with their monetization goals.

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Simple Strategies For Publishers To Combat Ad Blockers

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Ad blockers are on the rise, and they’re not going away. Ad Blocking software is used by over 615 million people worldwide, with nearly 200 million users in the US alone. As a publisher of content online, it’s important to understand how ad blockers work and what you can do about them. How Ad Blockers Work.

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CPM vs eCPM

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Maximizing ad revenue is a top priority for publishers, but with so many different metrics to track, it can be easy to get confused. By the end of this post, you’ll better understand these important metrics and how to use them to optimize your ad monetization strategy. When is CPM useful for publishers?

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Top 12 Google AdSense alternatives for 2023

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This post was most recently updated on May 25th, 2023 Google’s ad network, AdSense, is a market leader in ad monetization. Almost every successful publisher uses AdSense , or at least starts with it and progresses to Ad Exchange. However, what do you do when you can’t use the network to monetize your traffic?

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What are the best ways to maximize Video Earnings in 2023? [6 tips]

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When it comes to optimizing video earnings on your blog, we are in the digital era, when it is no longer a fad and isn’t merely “nice-to-have,” but a total “must-have.” There are, however, several measures that publishers can take to create a repeatable revenue-generating mechanism.