Automatad Inc.

APRIL 25, 2024

Share Tweet Share Video ads reign the world of digital advertising! Despite the complexity and investment cost, the spending on video ads surges yearly. The reason is simple: no other ad format can beat video ads in engagement and interactions. What Is Video Advertising? On average, U.S.

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Martech

NOVEMBER 27, 2023

HubSpot’s October releases include same object associations, adding external webpages to campaigns, AI assistant and ChatSpot additions, and more. Learn more in this video. Publish videos and posts with more than four images to your personal LinkedIn accounts. Here are the updates relevant to managers.

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InMobi

APRIL 26, 2022

Previously on the blog, we covered the basics of rewarded video ads and the key things that publishers should know about this ad format. We are now digging deeper into why publishers should consider InMobi for their rewarded video monetization strategy.

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Monetize More

JUNE 22, 2022

Believe it or not, Interstitial ads have emerged as the most popular ad format for publishers around the world. From blogs to Snapchat ads, these ad formats are hard to miss! Stay tuned to discover your future interstitial ad network partner by going through this post. InMobi for Interstitial Ads.

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Smart-Hub

OCTOBER 5, 2022

When our partners migrated from SmartHub v1 to SmartHub v2 (April-July 2022), their average ad revenue growth was 102.65%, and their average daily revenue growth was 98.45%. In the meantime, we’ll tell you which ad formats are the hottest this year. In-Stream Video Ads: small video ads up to 30 seconds long.

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Smart-Hub

DECEMBER 21, 2023

It enables marketers to reach their potential customers, so the ads are more effective in terms of driving conversions and income. At the same time, you, as an ad exchange owner, also need precise targeting capabilities to match DSPs and SSPs and ensure the effective performance of your platform. SmartHub's Features Have No Limits!

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Monetize More

JUNE 20, 2023

As a publisher, you need to know which ad partners are right for your vertical, as each niche website performs differently than others. In this blog post, we’re going to help identify the best game advertising networks for 2023 so that you can maximize your ad revenues! The gaming niche is no exception.

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Automatad Inc.

OCTOBER 26, 2023

Share Tweet Share Are you a website owner looking to supercharge your ad revenue? Online video content is booming, and so are video ads. Moreover, as digital video advertising spending grows yearly, this is a great chance for you as a web publisher to benefit from it. Video Ad Monetization: What Is it?

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InMobi

JUNE 9, 2020

The demand for engaging video content is on the rise. An average mobile user spends 84 minutes in a day engaging with videos. As advertisers scale in-app advertising, programmatic video help capture the mindshare of viewers, providing them truly immersive brand experiences. How has video engagement shifted across Asia?

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Smart-Hub

FEBRUARY 12, 2024

Video advertising is getting more and more demand, and in 2024, the video ad spending is expected to exceed $190 billion. Moreover, the annual growth is forecasted to reach 6.04%, which means that the market share of video ads can surpass $241 billion by 2028. SmartHub's Features Have No Limits! billion in 2024.

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AdvertiseMint

FEBRUARY 12, 2024

Are you trying to choose between Facebook ads vs Google ads? This blog post will help you determine the best option for your business between Facebook and Google ads. Facebook Ads vs. Google Ads: The Differences Choosing the right platform can make or break the success of your ad campaign.

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Monetize More

SEPTEMBER 8, 2022

Content creators, such as social media influencers and blog writers, get revenue from this. These monetization strategies work with different types of content, from blog posts to videos. You can start affiliate marketing if you have a blog, a series of videos, or any type of content. Affiliate Sales.

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MobileAds

JANUARY 20, 2021

So, it’s expected for many to wonder: What are the best mobile ad formats for my marketing campaigns? There’s no such thing as a universal ad format. So instead, let’s look at the available types of ads for mobile—traditional and trending. Interstitial Ads. Global mobile data traffic grew nearly 70%. Let’s face it.

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Smart-Hub

APRIL 29, 2024

Of course, we follow all programmatic ad industry trends, analyze them to identify the promising ones, and implement them in our products. If you are ready to create ad network or ad exchange, contact SmartHub team to start. Start Your Profitable Ad Exchange Business With Us!

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VideoWeek

AUGUST 12, 2022

1 Sees Fall in Ad Revenues. The broadcaster said these results were positive, given that ad revenues in Q2 last year were particularly strong, and in light of the current global macroeconomic context. Top Stories. ProSiebenSat.1 German broadcasting group ProSiebenSat.1 German broadcasting group ProSiebenSat.1 The Week in Tech.

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Monetize More

SEPTEMBER 22, 2022

As a publisher, you need to know which ad partners are right for your vertical, as each niche website performs differently than others. In this blog post, we’re going to help identify the best game advertising networks for 2022 so that you can maximize your ad revenues! The gaming niche is no exception. Google AdMob.

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Kevel

MAY 30, 2022

If we show them ads, they’ll leave.”. This objection often keeps subscription-based platforms from monetizing their site/app with ads. High quality, relevant ads can actually enhance the user experience while driving new revenue. Here’s how: Ads keep subscription prices low. Enter: ads. Ads are a win-win-win.

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Martech

OCTOBER 10, 2023

Growing privacy concerns and widespread ad-blocking software hinder its efficiency. Audiences increasingly distrust and avoid traditional ads like banners and pop-ups. Despite these challenges, ad spending rises, raising questions about its effectiveness compared to alternative strategies.

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Smart-Hub

JULY 11, 2022

Do you want to know which are the most popular ad formats that generate the best results for SmartHub owners? In-app video. What is mobile video advertising? What is mobile video advertising? Mobile advertising video can be served in two ecosystems — in apps and on the mobile web. In-app video ad formats.

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AdvertiseMint

OCTOBER 21, 2023

This blog will provide insight into everything you need about TikTok live-stream events. Unlike pre-recorded videos, live broadcast events unfold momentarily, offering a dynamic and authentic experience. Step 5: Select your preferred upcoming live video. Tap on the event banner or post to access more details.

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Monetize More

MAY 27, 2022

If you’re a small publisher or new blogger, it can be tough to get approved by ad networks. Here are 8 ad networks that are perfect for smaller publishers and new bloggers. Bloggers with barely any traffic on their sites can apply for AdMaven & monetize their blog with their ads. Check them out now! Bidvertiser.

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Automatad Inc.

DECEMBER 1, 2023

Share Tweet Share Video ads are an undeniable choice for attention and engagement. The video ad spend and video ad revenue forecast reflect that well: $59 billion was spent on video ads in 2023 , and the online ad revenue is forecasted to reach $362 billion in 2027.

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Monetize More

AUGUST 30, 2022

As an ad management partner, who’s helped countless game publishers globally, we break down the best tips that can help you scale your ad revenue while keeping your players happy at the same time. If you’re looking for a new way to make money from your game, this blog post explains it all! 1- Banner Ads.

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Monetize More

MAY 17, 2022

Increasingly, over the past few years, the answer has been to utilize the playable ad format. . Typically we think of playable ads as being relevant only to mobile games. I remember always being shown a playable ad featuring racing (below), produced by automotive oil brand Valvoline. What are Playable Ads?

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InMobi

DECEMBER 13, 2019

In North America, programmatic ad spend coming through InMobi Exchange during the first three months of 2019 was 299% greater than what came through during the same period in 2017. This is a shame, as what can be done with mobile app ad creatives far outpaces what’s available in browser-based environments. In the U.S.,

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Fuel Lines

OCTOBER 9, 2013

His blog, Convince&Convert, is ranked as the #1 content marketing blog in the world. Jay and I started our consulting practices about the same time, at the beginning of the Great Recession. He has become a global leader in social media marketing. This is Jay’s second book. Michael did a superb job of promoting his book.

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MNTN

SEPTEMBER 27, 2023

MQLs are potential customers who have interacted with your brand in some capacity, perhaps by clicking on a banner ad or reading some of your materials. MQLs are potential customers who have interacted with your brand in some capacity, perhaps by clicking on a banner ad or reading some of your materials.

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InMobi

JANUARY 22, 2019

How do mobile ad networks and exchanges determine in-app advertising rates? GET STARTED To help you make sense of all this, here is our guide to better understanding in-app ad rates. CPM, which stands for Cost Per Mille, is one of the original and still most common way of paying for mobile ads.

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Advendio

APRIL 4, 2023

But either way, supermarket chains have at least three low-hanging fruit ad clients: Themselves. Think Beyond “Buy Now” Ads Sure, sometimes consumers need to know there’s a very special offer, for a very limited time, and they literally need to “buy now” to get it. Think of what works elsewhere: Practical tips on blogs.

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Lemonads

JANUARY 11, 2021

Have you been wondering “ How to monetize a blog with affiliation? ” If you’ve stumbled upon several suggestions not worthy of any attention like throwing ads into your blog and hope it will eventually pay off… well, forget what you’ve read and stick here! Focus Blogs need focus. Value Your blog needs to deliver value.

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Basis

OCTOBER 9, 2023

Or were you roaming the web and a business ad persuaded you to register or download right there in the moment? The major distinguishing feature between the two, though, is prioritization—direct response ads aim to drive an instant action with a focus on generating quick results. Was it recommended to you by a colleague?

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Smart-Hub

OCTOBER 20, 2023

The skyrocketing popularity of programmatic TV advertising is evident in many ways, including the variety of ad types and specific features of the CTV space that allow the full use of the lucrative potential of CTV platforms for advertising campaigns. It is not surprising, as there is an increasing preference for CTV over linear television.

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Smart-Hub

AUGUST 23, 2023

In this blog post, we will delve into the world of programmatic advertising. Explore the programmatic monetization strategies if you are willing to know how to successfully start your profitable ad exchange. This allowed The Economist to serve highly targeted and relevant ads to each viewer. SmartHub's Features Have No Limits!

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Smart-Hub

OCTOBER 24, 2022

This same statement remains true for ad tech as well, as it rolls with the world and begins to follow new currents. For example, automated bid assignment allows automatic bidding for keywords and ad groups. “ Nothing in this world is permanent except impermanence “ Most likely, the person who said it was very right.

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InMobi

APRIL 8, 2019

Unfortunately, mobile ad fraud is a rising concern. As ad spending within mobile apps grows, so too does digital ad fraud. Here are six of the most common types of mobile ad fraud today: 1) IVT Short for invalid traffic, IVT is any traffic not coming from real users. This is why this is also sometimes known as ad hiding.

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InMobi

SEPTEMBER 9, 2020

As you might have read in our CAB mid-year update from June this year, we decided to change the format of our in-person, large group CAB meeting to video chats with smaller groups. Apple’s recent announcements regarding iOS 14 and its expected impact on the Identifiers for Advertisers (IDFA) have been in the news for the last few weeks.

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Automatad Inc.

NOVEMBER 28, 2023

Then there’s the buzzkill of ad blockers. These blockers mean fewer eyes on your ads, hitting your income. This blog will explore ways to survive and thrive as a digital news publisher. This way, you can create content that meets their needs and expectations and display ads that resonate with them.

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